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Author: Franco Grignani Publisher: ISBN: 9788836637591 Category : Art Languages : en Pages : 96
Book Description
Best known for his iconic Woolmark logo, Franco Grignani (1908-1999) was an influential artist and graphic designer whose dazzling works anticipated Op Art.0Briefly affiliated with the Futurist movement as a young painter, he subsequently adopted a geometric abstract style that revealed an increasing fascination with optical effects and perceptual processes. From the late 1940s onward, Grignani's works took inspiration from Gestalt Psychology, and were characterized by their use of dynamic forms and 'virtual' shapes that seem to warp out of, and recede back into, the surfaces of his compositions.0Initially, Grignani's experimental approach was not understood by the artistic establishment of the day, and he worked largely in isolation. Yet he achieved great success as a graphic designer, creating striking advertising campaigns for a variety of high-profile companies including Pirelli, Fiat and Alfieri & Lacroix, as well as producing covers for a series of science fiction novels published by Penguin during the late 1960s.00Exhibition: Estorick Collection of Modern Italian Art, London, UK (05.07.-10.09.2017).
Author: Franco Grignani Publisher: ISBN: 9788836637591 Category : Art Languages : en Pages : 96
Book Description
Best known for his iconic Woolmark logo, Franco Grignani (1908-1999) was an influential artist and graphic designer whose dazzling works anticipated Op Art.0Briefly affiliated with the Futurist movement as a young painter, he subsequently adopted a geometric abstract style that revealed an increasing fascination with optical effects and perceptual processes. From the late 1940s onward, Grignani's works took inspiration from Gestalt Psychology, and were characterized by their use of dynamic forms and 'virtual' shapes that seem to warp out of, and recede back into, the surfaces of his compositions.0Initially, Grignani's experimental approach was not understood by the artistic establishment of the day, and he worked largely in isolation. Yet he achieved great success as a graphic designer, creating striking advertising campaigns for a variety of high-profile companies including Pirelli, Fiat and Alfieri & Lacroix, as well as producing covers for a series of science fiction novels published by Penguin during the late 1960s.00Exhibition: Estorick Collection of Modern Italian Art, London, UK (05.07.-10.09.2017).
Author: Vivian Lei Publisher: Azur Corporation ISBN: 9789881768414 Category : Graphic arts Languages : en Pages : 0
Book Description
Over recent decades, type has been contextualized. It is no longer at home in static, monotone print. It is now belongs in the domain of the image. Type is integrated into image as if it is a 'real' and tangible as any other subject or objects. It is treated as having physical presence with weight and depth. Among these pages we will see a return to the handmade. Hand-drawn scrawl has become increasingly popular over the past few years. We are currently entering a new typographic era, in which designers choose to focus on the form and substance of the individual letter more than on overall composition. Colour throughout
Author: Sara Pendergast Publisher: Saint James Press ISBN: Category : Art Languages : en Pages : 1016
Book Description
This volume offers an insight into the lives and works of the most influential designers of this era in one complete guide. Some of the designers included are Kenji Ejuan, frogdesign, Sori Yanagi and Herman Zapf.
Author: Caroline Roberts Publisher: Laurence King Publishing ISBN: 9781780674841 Category : Design Languages : en Pages : 0
Book Description
Featuring 75 of the world's most influential designers, this book presents the story of graphic design through the fascinating personal stories and significant works that have shaped the field. Arranged in chronological order, the book shows the development of design, from early innovators such as Edward McKnight Kauffer and Alexey Brodovitch to key figures of mid-century Swiss Design and corporate American branding. The book profiles masters of typography, such as Wim Crouwel and Neville Brody; visionary magazine designers, such as Leo Lionni and Cipe Pineles; designers who influenced the world of film, such as Saul Bass and Robert Brownjohn; and the creators of iconic poster work, such as Armin Hofmann, Rogério Duarte and Yusaku Kamekura. Combining insightful text and key visual examples, this is a dynamic and richly illustrated guide to the individuals whose vision has defined the world of graphic design.
Author: Antonella Russo Publisher: Routledge ISBN: 1000213544 Category : History Languages : en Pages : 227
Book Description
This book offers an analysis of the socio-historical conditions of the rise of postwar Italian photography, considers its practices, and outlines its destiny. Antonella Russo provides an incisive examination of Neorealist photography, delineates its periodization, traces its instances and its progressive popularization and subsequent co-optation that occurred with the advent of the industrialization of photographic magazines. This volume examines the ethno(photo)graphic missions of Ernesto De Martino in the deep South of Italy, the key role played by the Neorealist writer and painter Carlo Levi as "ambassador of international photography", and the journeys of David Seymour, Henry Cartier Bresson, and Paul Strand in Neorealist Italy. The text includes an account the formation and proliferation of Italian photographic associations and their role in institutionalizing and promoting Italian photography, their link to British and other European photographic societies, and the subsequent decline of Neorealism. It also considers the inception of non-objective photography that thrived soon after the war, in concurrence with the circulation of Neorealism, thus debunking the myth identifying all Italian postwar photography with the Neorealist image. This book will be particularly useful for scholars and students in the history and theory of photography, and Italian history.
Author: Mark Sinclair Publisher: Laurence King Publishing ISBN: 1780676360 Category : Design Languages : en Pages : 514
Book Description
TM offers graphic designers and those interested in the history of design and branding a uniquely detailed look at a select group of the very best visual identities. The book takes 29 internationally-recognised logos and explains their development, design, usage and purpose. Based on interviews with the designers responsible for these totems, and encompassing the marks from a range of corporate, artistic and cultural institutions from across the globe, TM reveals the stories behind such icons as the Coca-Cola logotype, the Penguin Books’ colophon and the Michelin Man. Authoritatively written, comprehensively researched and including a wealth of archival and previously unpublished images, TM is an opportunity to discover how designers are able to squeeze entire identities into 29 simple logos.
Author: Luigi Cocchiarella Publisher: Springer ISBN: 3319053418 Category : Mathematics Languages : en Pages : 178
Book Description
The book is inspired by the second seminar in a cycle connected to the celebrations of the 150th anniversary of the Politecnico di Milano. "Working with the Image Description Processing Prediction" was the motto of this meeting, aiming to point out the role of Visual Language not only in describing reality, but also in supporting the thinking processes in Science (prediction), in Art (invention), in Technical studies (prevision) and in identifying and working on both visible and invisible phenomena. As John Barrow states, "So often a picture is better than a thousand words" and "The visual language is the most natural, while the other language could reasonably be considered as 'postscripts' to the human story". The essays included in the volume (from lectures, the poster session, interviews and round table) will show the wide range of technical possibilities connected with the present use of the Image, especially thanks to Computer Graphics, from 3D Modeling to Augmented Reality, while also offering a glimpse of interesting theoretical perspectives. In the end, as noted by Martin Heidegger, the word "theory" not only comes from the Ancient Greek verb "theoreo", that is "to see, to observe", but it also echoes the words "theos" and "thea", namely "god" and "goddess", and above all, it shares the root with the term "aletheia", which is the "truth", which is not far from the ultimate goal of research.
Author: Carl Dair Publisher: University of Toronto Press ISBN: 0802065198 Category : Architecture Languages : en Pages : 177
Book Description
Design with Type takes the reader through a study of typography that starts with the individual letter and proceeds through the word, the line, and the mass of text. The contrasts possible with type are treated in detail, along with their applications to the typography ofbooks, advertising, magazines, and information data. The various contending schools oftypography are discussed, copiously illustrated with the author's selection of over 150 examples of imaginative typography from many parts ot the world. Design with Type differs from all other books on typography in that it discusses type as a design material as well as a means of communication: the premise is that if type is understood in terms of design, the user of type will be better able to work with it to achieve maximum legibility and effectiveness, as well as aesthetic pleasure. Everyone who uses type, everyone who enjoys the appearance of the printed word, will find Design with Type informative and fascinating. It provides, too, an outstanding example of the effectiveness of imaginative and tasteful typographic design.
Author: Franco Grignani
Author: Franco Grignani
Author: Yasaburō Kuwayama
Author: Vivian Lei
Author: Sara Pendergast
Author: John Rolfe
Author: Caroline Roberts
Author: Antonella Russo
Author: Mark Sinclair
Author: Luigi Cocchiarella
Author: Carl Dair