Franchising in the Economy PDF Download

Author:
Publisher:
ISBN:
Category : Franchises (Retail trade)
Languages : en
Pages : 92

View

Book Description

Author: Roger D. Blair
Publisher: Cambridge University Press
ISBN: 1139443364
Category : Business & Economics
Languages : en
Pages : 350

View

Book Description
This 2005 book describes in much detail both how and why franchising works. It also analyses the economic tensions that contribute to conflict in the franchisor-franchisee relationship. The treatment includes a great deal of empirical evidence on franchising, its importance in various segments of the economy, the terms of franchise contracts and what we know about how all these have evolved over time, especially in the US market. A good many myths are dispelled in the process. The economic analysis of the franchisor-franchisee relationship begins with the observation that for franchisors, franchising is a contractual alternative to vertical integration. Subsequently, the tensions that arise between a franchisor and its franchisees, who in fact are owners of independent businesses, are examined in turn. In particular the authors discuss issues related to product quality control, tying arrangements, pricing, location and territories, advertising, and termination and renewals.

Author: Josef Windsperger
Publisher: Springer Science & Business Media
ISBN: 3790826626
Category : Business & Economics
Languages : en
Pages : 358

View

Book Description
Franchising networks are experiencing great success in international business organization. Few books try to explain the characteristics of these networks. Contrary to the existing literature this book tackles more theoretical problems related to governance, organization, knowledge management, contract design, incentive and regulation issues both from the economic and management view point. It delivers new theoretical and empirical results regarding plural forms, contract design, and knowledge and strategic management issues. Its purpose is to offer researchers and practitioners new theoretical and empirical insights in one of the most important economic phenomenon at the beginning of the 21st century: Franchising networks as organizational arrangement for growth and internationalization of firms.

Author: Thomas S. Dicke
Publisher: UNC Press Books
ISBN: 1469610086
Category : Business & Economics
Languages : en
Pages : 216

View

Book Description
Using a series of case studies from five industries, Dicke analyzes franchising, a marketing system that combines large and small firms into a single administrative unit, strengthening both in the process. He studies the franchise industry from the 1840s to the 1980s, closely examining the rights and obligations of both the parent company and the franchise owner. Originally published in 1992. A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.

Author: United States. Dept. of Commerce
Publisher:
ISBN:
Category : Franchises (Retail trade)
Languages : en
Pages : 144

View

Book Description

Author:
Publisher:
ISBN:
Category : Franchises (Retail trade)
Languages : en
Pages : 88

View

Book Description

Author: Dean M. Sagar
Publisher:
ISBN:
Category : Franchises (Retail trade)
Languages : en
Pages : 92

View

Book Description

Author: Peter M. Birkeland
Publisher: University of Chicago Press
ISBN: 9780226051918
Category : Business & Economics
Languages : en
Pages : 564

View

Book Description
Franchises have become an ever-present feature of American life, both in our landscapes and our economics. Peter M. Birkeland worked for three years in the front-line operations of franchise units for three companies, met with CEOs and executives, and attended countless trade shows, seminars, and expositions. Through this extensive fieldwork Birkeland not only discovered what makes franchisees succeed or fail, he uncovered the difficulties in running a business according to someone else's system and values. Bearing witness to a market flooded with fierce competitors and dependent on the inscrutable whims of consumers, he revealed the numerous challenges that franchisees face in making their businesses succeed. Book jacket.

Author: United States. Congress. House. Committee on Small Business
Publisher:
ISBN:
Category : Franchises (Retail trade)
Languages : en
Pages : 216

View

Book Description

Author: Ed Teixeira
Publisher: Routledge
ISBN: 1000602516
Category : Business & Economics
Languages : en
Pages : 128

View

Book Description
A comprehensive and accessible companion to a proven business model, this book shows how to franchise an existing business, supported by case studies, data, and research reports on the franchise industry. For small to medium sized businesses, franchising can lead to successful and profitable growth, and plays an important role within the US economy. Utilizing a proprietary dataset with the most up-to-date statistics regarding a range of franchising trends, this analytical guide is based on management research frameworks that will lead to better understanding of a range of franchising strategies. Issues covered include: The franchising business model, including its history, economic impact, and regulations Critical factors that significantly influence franchising success, enabling a comprehensive feasibility analysis of franchising potential or existing business ideas Implementation components of franchising strategies, such as different franchise structures, regional development plans, and future trends With its clear focus and practical orientation, this book will be a valuable resource for entrepreneurs, as well as undergraduate and postgraduate students, interested in acquiring the knowledge, skills, and abilities to succeed in franchising.