Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 76
Book Description
Folds V. Federal Trade Commission
Fair V. Federal Trade Commission
James V. Federal Trade Commission
Jaffe V. Federal Trade Commission
Rock V. Federal Trade Commission
Universal-Rundle Corporation V. Federal Trade Commission
Marlene's, Inc. V. Federal Trade Commission
Dot Com Disclosures
Author: Barry Leonard
Publisher: DIANE Publishing
ISBN: 0756702534
Category :
Languages : en
Pages : 118
Book Description
Report by the Federal Trade Commission (FTC) on the information that businesses should consider as they develop online advertisements to ensure that they comply with the law. The same consumer protection laws that apply to commercial activities in other media apply online. The FTC Act's prohibition on unfair or deceptive acts or practicesÓ encompasses Internet advertisements, marketing & sales. It discusses: (1) the requirement for clear & conspicuous disclosures to prevent an advertisement from being misleading, to ensure that consumers receive material information about the terms of a transaction; (2) ways that advertisers can make such disclosures; & (3) FTC rules & guides that are adaptable to new technologies.
Publisher: DIANE Publishing
ISBN: 0756702534
Category :
Languages : en
Pages : 118
Book Description
Report by the Federal Trade Commission (FTC) on the information that businesses should consider as they develop online advertisements to ensure that they comply with the law. The same consumer protection laws that apply to commercial activities in other media apply online. The FTC Act's prohibition on unfair or deceptive acts or practicesÓ encompasses Internet advertisements, marketing & sales. It discusses: (1) the requirement for clear & conspicuous disclosures to prevent an advertisement from being misleading, to ensure that consumers receive material information about the terms of a transaction; (2) ways that advertisers can make such disclosures; & (3) FTC rules & guides that are adaptable to new technologies.
Privacy online fair information practices in the electronic marketplace : a report to Congress
Author:
Publisher: DIANE Publishing
ISBN: 1428958428
Category :
Languages : en
Pages : 208
Book Description
Publisher: DIANE Publishing
ISBN: 1428958428
Category :
Languages : en
Pages : 208
Book Description