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Author: Eric van Heck Publisher: Springer Nature ISBN: 3030693031 Category : Business & Economics Languages : en Pages : 238
Book Description
Why do the Dutch continue to play a central role in the global production, sales, and distribution of flowers? What are the origin and history of the bulb and flower industry in the Netherlands? How are Artificial Intelligence (AI), complex algorithms, and modern distribution systems ensuring that fresh flowers reach their destination on time? This very entertaining and informative book introduces readers to the global flower business, and highlights the surprising factors that helped the Dutch become global leaders on the flower markets. The book reveals the complexity of the flower markets in terms of their ability to produce, transport, and deliver fresh flowers on a global scale. In addition, it explores how information advantage is created by blending business with technology, from robotized glasshouses to the use of AI-driven algorithms for flower production and distribution. In closing, the book presents lessons learned regarding the circular and digital transformation of the high-speed flower business and markets in order to deliver sustainable value for customers. Combining the light beauty of flowers with the harsh language of the digital universe is a masterfully executed task in this book, organized as a bouquet of algorithms, data science, and digital platforms. Mandatory reading for all those interested in the flower business as well as for those who want to know more about the perfume emanating from digital systems. Eduardo Diniz Professor and Head of the Technology and Data Science Department, Escola de Administração de Empresas de São Paulo, Fundação Getulio Vargas, São Paulo, Brazil This unique book leads you through the bulb fields and auctions of the Netherlands, through history, logistics, auction design, and Internet technology, to draw lessons in business management from the study of flowers. With beautiful illustrations. A tour de force. John Kay Economist, Author of Radical Uncertainty and Greed is Dead, and Fellow, St. John’s College, University of Oxford, Oxford, United Kingdom If you want to understand the impact of information and technology on a fascinat- ing industry, this book is a must-read. The author explains in a highly intriguing way how innovations propelled the flower industry from the sixteenth century till today. Whether you are working in the flower industry, a business student, academic, or just intrigued by the business behind flowers, you will enjoy this book! Martin Mocker Professor of Information Systems, ESB Business School, Reutlingen University, Reutlingen, Germany. Research Affiliate, MIT Sloan Center for Information Systems Research, Cambridge, USA
Author: Katherine E. Standefer Publisher: Little, Brown Spark ISBN: 0316450359 Category : Biography & Autobiography Languages : en Pages : 281
Book Description
This "utterly spectacular" book weighs the impact modern medical technology has had on the author's life against the social and environmental costs inevitably incurred by the mining that makes such innovation possible (Rachel Louise Snyder, author of No Visible Bruises). What if a lifesaving medical device causes loss of life along its supply chain? That's the question Katherine E. Standefer finds herself asking one night after being suddenly shocked by her implanted cardiac defibrillator. In this gripping, intimate memoir about health, illness, and the invisible reverberating effects of our medical system, Standefer recounts the astonishing true story of the rare diagnosis that upended her rugged life in the mountains of Wyoming and sent her tumbling into a fraught maze of cardiology units, dramatic surgeries, and slow, painful recoveries. As her life increasingly comes to revolve around the internal defibrillator freshly wired into her heart, she becomes consumed with questions about the supply chain that allows such an ostensibly miraculous device to exist. So she sets out to trace its materials back to their roots. From the sterile labs of a medical device manufacturer in southern California to the tantalum and tin mines seized by armed groups in the Democratic Republic of the Congo to a nickel and cobalt mine carved out of endemic Madagascar jungle, Lightning Flowers takes us on a global reckoning with the social and environmental costs of a technology that promises to be lifesaving but is, in fact, much more complicated. Deeply personal and sharply reported, Lightning Flowers takes a hard look at technological mythos, healthcare, and our cultural relationship to medical technology, raising important questions about our obligations to one another, and the cost of saving one life.
Author: P. Parvatha Reddy Publisher: CRC Press ISBN: 1003862144 Category : Technology & Engineering Languages : en Pages : 754
Book Description
This book highlights the underlying principles and outlines some of the key hi-tech practices and technology interventions required to achieve enhanced productivity. It discusses horticulture technology interventions like varietal improvement including genetically modified crops; good agricultural practices like optimum planting density, micro-irrigation, fertigation, integrated nutrient management, plant bioregulators, precision horticulture, protected cultivation, nanotechnology, and integrated farming systems; integrated management of insects, mites, disease pathogens, nematodes, and weeds; and post-harvest management practices like handling, storage and processing to reduce crop losses. The importance of attaining food and nutritional security through hi-tech horticulture and profitable marketing of horticultural produce is also discussed. This book will be of immense value to the scientific community involved in teaching, research and extension activities related to hi-tech horticulture strategies for enhancing productivity in enhancing farmers’ income, food, nutrition and livelihood security. The material can be used for teaching postgraduate courses. The book can also serve as a very useful reference to policymakers and practicing farmers.