Fashion Merchandising and Marketing PDF Download

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Fashion Merchandising and Marketing

Fashion Merchandising and Marketing PDF Author: Marian H. Jernigan
Publisher: Prentice Hall
ISBN:
Category : Business & Economics
Languages : en
Pages : 618

Book Description
Fashion Merchandising and Marketing provides an overview of all the enterprises involved in the design, production, distribution, and selling of such fashions-oriented merchandise as apparel, accessories, cosmetics, and home furnishings. Designed for introductory courses, this text covers both theoretical and practical concepts, helping students prepare for a variety of careers.
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