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Author: Michael Tetreault Publisher: Createspace Independent Publishing Platform ISBN: 9781976420122 Category : Languages : en Pages : 96
Book Description
We've all seen them. Miracle workers and "Masters" of the Facebook Post. They continue to receive acclaim, dozens if not hundreds of Comments, multiple Likes and the elusive, Share. We want to have their creativity. Most of all, we want their audience and popularity on Facebook. After all, what medical practice can't afford not to spend a little time on Facebook? But it is time consuming. You can look up from your phone and suddenly find you've missed out on the last 30-minutes and you've accomplished virtually nothing. What if you could spend just 20-minutes each day reaching out to current patients and their friends? I'm here to tell you that after years of discovery, mishaps, mistakes, success and thousands of followers and posts later, Facebook Marketing is primarily an extension of YOU. It's not simply a billboard for your medical practice you can use on command. It's one, and only one of many tools in your marketing utility belt.
Author: Michael Tetreault Publisher: Createspace Independent Publishing Platform ISBN: 9781976420122 Category : Languages : en Pages : 96
Book Description
We've all seen them. Miracle workers and "Masters" of the Facebook Post. They continue to receive acclaim, dozens if not hundreds of Comments, multiple Likes and the elusive, Share. We want to have their creativity. Most of all, we want their audience and popularity on Facebook. After all, what medical practice can't afford not to spend a little time on Facebook? But it is time consuming. You can look up from your phone and suddenly find you've missed out on the last 30-minutes and you've accomplished virtually nothing. What if you could spend just 20-minutes each day reaching out to current patients and their friends? I'm here to tell you that after years of discovery, mishaps, mistakes, success and thousands of followers and posts later, Facebook Marketing is primarily an extension of YOU. It's not simply a billboard for your medical practice you can use on command. It's one, and only one of many tools in your marketing utility belt.
Author: Stewart Gandolf Mba Publisher: ISBN: 9780998031507 Category : Languages : en Pages : 312
Book Description
This is a book for every healthcare practitioner-from every discipline-who is seeking to create a more meaningful, direct, and satisfying type of interaction with patients. At its foundation lies cash-pay healthcare and a return to the basic principles of commerce. You deliver services and products, and an experience that patients feel good about paying for with their hard-earned cash. This may involve a new payment structure, such as membership, concierge, hybrid, or direct pay; or it may be augmenting your business by adding new profit streams. It's simple, but not easy.In this breakthrough book, Dr. Mark Tager and Stewart Gandolf provide a practitioner's step-by-step guide to starting, growing and profiting from cash-pay healthcare. You'll find checklists, bulleted lists, helpful examples, and a guide to the best resources to help you along the way. No matter where you are along the continuum of generating additional revenue, you'll come away more confident and committed to growing your practice and serving your patients.
Author: Ron Harman King Publisher: ISBN: 9780988474505 Category : Languages : en Pages : 115
Book Description
What does a physician do about negative patient reviews on rate-your-doctor websites? Should doctors advertise on Google? How much should a medical practice's website cost? Are Facebook and blogging just passing fads? As medical practices face increasing business pressures in the 21st century, health care providers and executives ponder these and similar questions every day. The Totally Wired Doctor gives plain-talk answers and offers common-sense guidance to managing the formidable assortment of technology and market forces reshaping modern health care. Health providers particularly specialists need a steady flow of new patients. How and where they get them depends less on referring physicians and more on patients shopping online for information first and for doctors second. In The Totally Wired Doctor, author Ron Harman King makes Internet technology easy to understand for medical professionals, examining key elements of medical marketing, patient education and building a successful practice through the online and offline processes patients use to select health care providers. About the AuthorRon Harman King is founder and CEO of Vanguard Communications, a Denver-based marketing, public relations and communications technology firm specializing in growing specialty medical practices and specialty hospitals. Through its MedMarketLink program, Vanguard has combined the disciplines of online and offline PR, strategic marketing and information technology to bring new patients to physicians from coast to coast. For more information, visit vanguardcommunications.net.
Author: Olivia Flaggert Publisher: ISBN: 9781980345077 Category : Languages : en Pages : 51
Book Description
Are you a physician looking to grow your new patient base through online marketing? If so, then this book is for you! Today, patients are going online to find their doctor, and it is more important than ever for healthcare providers to show up online when patients are searching. Learn how doctors can use SEO, social media marketing, PPC, and other online techniques to increase new patient appointments. Includes 30 Days of Facebook Post Ideas!
Author: Olivia Flaggert Publisher: ISBN: 9781980244318 Category : Languages : en Pages : 38
Book Description
Today, it is essential for healthcare marketing to take place online. Patients are becoming more pro-active in their health and are researching and choosing their doctors online. This means it is essential for providers to have an online presence. This ebook will teach healthcare professionals how to use online marketing tools to grow their business even more. Some of the topics covered include: -Google PPC-Google My Business-Google PPC-SEO-Content Marketing-Social Media Marketing -Facebook Ad Campaigns-Customer Service Includes 30 days of Facebook post ideas!
Author: Paul Gillin Publisher: John Wiley & Sons ISBN: 0470939737 Category : Business & Economics Languages : en Pages : 248
Book Description
The first book devoted entirely to B2B social marketing B2B markets are fundamentally different from consumer markets. Decisions are made on value, not impulse. Buying cycles are complex, often with many stakeholders involved. Relationships and support are critical. Bet-the-business decisions demand discipline, knowledge, and lots of information. This hands-on guide covers topics unique to this segment, including cost justification, prospecting and lead generation, matching tools to the sales funnel, building, B2B search engine optimization, social media monitoring, social media policy development, long-term client relationships, gaining stakeholder support, building a more transparent organization, and what's coming next. Features plentiful examples, case studies, and best practices Focuses on the channels that are most effective for B2B marketers Builds on the authors' more than 30 years of combined experience in the new media/social media space, as well as two previous successful books Leverage the vast business-to-business potential of Facebook, LinkedIn, Twitter, and many other social media platforms today with Social Marketing to the Business Customer!
Author: Jeff Langmaid Publisher: ISBN: 9781522924210 Category : Languages : en Pages : 58
Book Description
IF YOU HAVE BEEN FRUSTRATED BY A LACK OF REFERRALS, LOOKING FOR A SYSTEMATIC WAY TO APPROACH MD'S AND BUILD RELATIONSHIPS, OR HAVE A DESIRE TO LEARN THE "WHAT", "WHEN", AND "HOW", OF CREATING A PRACTICE THAT THRIVES ON INTERDISCIPLINARY COOPERATION, THEN THIS BOOK IS FOR YOU! IN THIS GAME-CHANGING BOOK YOU WILL LEARN- * Proven, Step-by-Step Protocols to Gain Interdisciplinary Referrals * Strategies to Increase the Effectiveness of Your Marketing * How to Position Yourself as the Logical Referral Choice * How to Address the "Big 3" Hindrances to Chiropractic Referrals * How to Schedule and Execute a Successful MD Meeting * And MUCH More! "THIS BOOK PROVIDES STEP-BY-STEP INSTRUCTIONS ON HOW TO BECOME INTEGRATED IN YOUR LOCAL HEALTHCARE COMMUNITY AND ORGANICALLY TAP INTO THE ENORMOUS AMOUNT OF REFERRALS THAT CAN COME WITH THOSE RELATIONSHIPS. THIS IS SOMETHING EVERY CHIROPRACTOR SHOULD DO FOR THEIR PRACTICE. IT WILL ELEVATE YOUR PRACTICE, BUT ON A GRAND SCALE, THE PROFESSION" - CHRIS HOLLOWAY, DC "I AM PLEASED TO ANNOUNCE THAT WE HAVE DOUBLED OUR DIRECT MD REFERRALS SINCE IMPLEMENTING YOUR PLAN." - GOLDI JACQUES-MAYNES, DC
Author: Perry Marshall Publisher: Ultimate Series ISBN: 9781599186115 Category : BUSINESS & ECONOMICS Languages : en Pages : 268
Book Description
Today, only 5% of the 50 million active businesses on Facebook are tapping into the targeting capabilities and gold mine opportunity of their advertising programs. With more than 1.7 billion active users and growing, Perry Marshall, joined by co-authors Thomas Meloche and Keith Krance, walk entrepreneurs and businesses through the latest changes and enhancements to help them pinpoint their ideal audience, and ultimately gain a ten-fold return on their investment.
Author: Michael Tetreault
Author: Michael Tetreault
Author: 
Author: Stewart Gandolf Mba
Author: Kevin Pho
Author: Ron Harman King
Author: Olivia Flaggert
Author: Olivia Flaggert
Author: Paul Gillin
Author: Jeff Langmaid
Author: Perry Marshall