Author: Sapiens Library
Publisher: XinXii
ISBN: 1304968030
Category : Self-Help
Languages : en
Pages : 63
Book Description
EXTENDED SUMMARY: THE ART OF WAR - BREAK THROUGH THE BLOCKS AND WIN YOUR INNER CREATIVE BATTLES – BASED ON THE BOOK BY STEVEN PRESSFIELD Are you ready to boost your knowledge about “THE ART OF WAR”? Do you want to quickly and concisely learn the key lessons of this book? Are you ready to process the information of an entire book in just one reading of approximately 20 minutes? Would you like to have a deeper understanding of the techniques and exercises in the original book? Then this book is for you! BOOK CONTENT: Introduction to The Art of War The Strategic Mind of Sun Tzu The Five Key Factors of Victory The Importance of Preparation Knowing Your Enemy: Sun Tzu's Intelligence Mastering the Art of Deception Maneuvering and Positioning Adaptability and Flexibility in Warfare The Role of Leadership The Use of Spies and Information The Art of Winning Without Fighting Sun Tzu's Principles in Modern Business Applying The Art of War in Everyday Life Case Studies: Historical and Contemporary Examples The Enduring Wisdom of Sun Tzu
Extended Summary -The Art Of War
Author: Sapiens Library
Publisher: XinXii
ISBN: 1304968030
Category : Self-Help
Languages : en
Pages : 63
Book Description
EXTENDED SUMMARY: THE ART OF WAR - BREAK THROUGH THE BLOCKS AND WIN YOUR INNER CREATIVE BATTLES – BASED ON THE BOOK BY STEVEN PRESSFIELD Are you ready to boost your knowledge about “THE ART OF WAR”? Do you want to quickly and concisely learn the key lessons of this book? Are you ready to process the information of an entire book in just one reading of approximately 20 minutes? Would you like to have a deeper understanding of the techniques and exercises in the original book? Then this book is for you! BOOK CONTENT: Introduction to The Art of War The Strategic Mind of Sun Tzu The Five Key Factors of Victory The Importance of Preparation Knowing Your Enemy: Sun Tzu's Intelligence Mastering the Art of Deception Maneuvering and Positioning Adaptability and Flexibility in Warfare The Role of Leadership The Use of Spies and Information The Art of Winning Without Fighting Sun Tzu's Principles in Modern Business Applying The Art of War in Everyday Life Case Studies: Historical and Contemporary Examples The Enduring Wisdom of Sun Tzu
Publisher: XinXii
ISBN: 1304968030
Category : Self-Help
Languages : en
Pages : 63
Book Description
EXTENDED SUMMARY: THE ART OF WAR - BREAK THROUGH THE BLOCKS AND WIN YOUR INNER CREATIVE BATTLES – BASED ON THE BOOK BY STEVEN PRESSFIELD Are you ready to boost your knowledge about “THE ART OF WAR”? Do you want to quickly and concisely learn the key lessons of this book? Are you ready to process the information of an entire book in just one reading of approximately 20 minutes? Would you like to have a deeper understanding of the techniques and exercises in the original book? Then this book is for you! BOOK CONTENT: Introduction to The Art of War The Strategic Mind of Sun Tzu The Five Key Factors of Victory The Importance of Preparation Knowing Your Enemy: Sun Tzu's Intelligence Mastering the Art of Deception Maneuvering and Positioning Adaptability and Flexibility in Warfare The Role of Leadership The Use of Spies and Information The Art of Winning Without Fighting Sun Tzu's Principles in Modern Business Applying The Art of War in Everyday Life Case Studies: Historical and Contemporary Examples The Enduring Wisdom of Sun Tzu
Sun Tzu - The Art of War for Managers
Author: Gerald A Michaelson
Publisher: Simon and Schuster
ISBN: 1440507082
Category : Business & Economics
Languages : en
Pages : 204
Book Description
Seize the advantage from your competitors and conquer today’s competitive business world with these 50 strategic business rules from the tried-and-tested wisdom of Sun Tzu. In today’s competitive business world, you must capture the high ground and defend it against your rivals. The secret lies in mastering the strategic arts taught by the ancient Chinese military theorist Sun Tzu. Gerald A. Michaelson’s classic book breaks down Sun Tzu’s lessons to help you move from manager to leader and vanquish your competition. In this fully updated edition, Steven Michaelson offers new examples drawn from companies ranging from Amazon to Toyota to Google, putting Sun Tzu at your side for today's business challenges. Here is the wisdom—tested for twenty-five centuries—that will help you seize the advantage, storm your competitors’ gates, and conquer the marketplace!
Publisher: Simon and Schuster
ISBN: 1440507082
Category : Business & Economics
Languages : en
Pages : 204
Book Description
Seize the advantage from your competitors and conquer today’s competitive business world with these 50 strategic business rules from the tried-and-tested wisdom of Sun Tzu. In today’s competitive business world, you must capture the high ground and defend it against your rivals. The secret lies in mastering the strategic arts taught by the ancient Chinese military theorist Sun Tzu. Gerald A. Michaelson’s classic book breaks down Sun Tzu’s lessons to help you move from manager to leader and vanquish your competition. In this fully updated edition, Steven Michaelson offers new examples drawn from companies ranging from Amazon to Toyota to Google, putting Sun Tzu at your side for today's business challenges. Here is the wisdom—tested for twenty-five centuries—that will help you seize the advantage, storm your competitors’ gates, and conquer the marketplace!
Brand Seduction
Author: Daryl Weber
Publisher: Red Wheel/Weiser
ISBN: 1632659859
Category : Business & Economics
Languages : en
Pages : 253
Book Description
"Powerful, profound, and beautifully written, Brand Seduction raises the bar for every marketer to do work that truly matters." —Seth Godin, author of All Marketers Are Liars "Clever, creative, and jam-packed with useful insights, Brand Seduction shows how our brain secretly shapes our choices in ways we may never have realized." —Jonah Berger, Wharton Professor and bestselling author of Contagious and Invisible Influence For many marketing professionals, "science" is a four-letter word. They see brand-building as an unteachable art guided by their intuition and experience. But at its core, marketing aims to seed ideas into people's minds, make them feel a certain way, and, ultimately, get them to act. In Brand Seduction, Daryl reveals the latest psychological and neuroscientific discoveries about how our minds process brand information and make decisions, and the important roles our emotions and unconscious play in our selections. Welcome to the new world of neuromarketing. Through simple language, engaging stories, and real-world examples, Brand Seduction shows you how to decode, build, and use these hidden brand fantasies to grow your brand and business. You'll learn: • The surprising unconscious side of brands. • The biggest myths about consumer psychology. • The real role of emotions in building brands. • Practical tools to use neuroscience to inspire better marketing. Everyone seems to have a different idea of what brands are, how they work, and how they are built. Brand Seduction digs deeper into the nature of brands, how they exist and behave in the mind, and how marketers and business leaders can use this understanding to "seduce" customers and grow their businesses.
Publisher: Red Wheel/Weiser
ISBN: 1632659859
Category : Business & Economics
Languages : en
Pages : 253
Book Description
"Powerful, profound, and beautifully written, Brand Seduction raises the bar for every marketer to do work that truly matters." —Seth Godin, author of All Marketers Are Liars "Clever, creative, and jam-packed with useful insights, Brand Seduction shows how our brain secretly shapes our choices in ways we may never have realized." —Jonah Berger, Wharton Professor and bestselling author of Contagious and Invisible Influence For many marketing professionals, "science" is a four-letter word. They see brand-building as an unteachable art guided by their intuition and experience. But at its core, marketing aims to seed ideas into people's minds, make them feel a certain way, and, ultimately, get them to act. In Brand Seduction, Daryl reveals the latest psychological and neuroscientific discoveries about how our minds process brand information and make decisions, and the important roles our emotions and unconscious play in our selections. Welcome to the new world of neuromarketing. Through simple language, engaging stories, and real-world examples, Brand Seduction shows you how to decode, build, and use these hidden brand fantasies to grow your brand and business. You'll learn: • The surprising unconscious side of brands. • The biggest myths about consumer psychology. • The real role of emotions in building brands. • Practical tools to use neuroscience to inspire better marketing. Everyone seems to have a different idea of what brands are, how they work, and how they are built. Brand Seduction digs deeper into the nature of brands, how they exist and behave in the mind, and how marketers and business leaders can use this understanding to "seduce" customers and grow their businesses.
World War Z
Author: Max Brooks
Publisher: Broadway Books
ISBN: 0770437400
Category : Fiction
Languages : en
Pages : 434
Book Description
An account of the decade-long conflict between humankind and hordes of the predatory undead is told from the perspective of dozens of survivors who describe in their own words the epic human battle for survival, in a novel that is the basis for the June 2013 film starring Brad Pitt. Reissue. Movie Tie-In.
Publisher: Broadway Books
ISBN: 0770437400
Category : Fiction
Languages : en
Pages : 434
Book Description
An account of the decade-long conflict between humankind and hordes of the predatory undead is told from the perspective of dozens of survivors who describe in their own words the epic human battle for survival, in a novel that is the basis for the June 2013 film starring Brad Pitt. Reissue. Movie Tie-In.
Sun Tzu and the Art of Business
Author: Mark McNeilly
Publisher: OUP USA
ISBN: 0199782911
Category : Business & Economics
Languages : en
Pages : 343
Book Description
More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to twenty-first century business. Here are two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the text of Samuel B. Griffith's popular translation of The Art of War. McNeilly explains how to gain market share without inciting competitive retaliation, how to attack competitors' weak points, and how to maximize market information for competitive advantage. He demonstrates the value of speed and preparation in throwing the competition off-balance, employing strategy to beat the competition, and the need for character in leaders. Lastly, McNeilly presents a practical method to put Sun Tzu's principles into practice. By using modern examples throughout the book from Google, Zappos, Amazon, Dyson, Aflac, Singapore Airlines, Best Buy, the NFL, Tata Motors, Starbucks, and many others, he illustrates how, by following the wisdom of history's most respected strategist, executives can avoid the pitfalls of management fads and achieve lasting competitive advantage.
Publisher: OUP USA
ISBN: 0199782911
Category : Business & Economics
Languages : en
Pages : 343
Book Description
More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to twenty-first century business. Here are two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the text of Samuel B. Griffith's popular translation of The Art of War. McNeilly explains how to gain market share without inciting competitive retaliation, how to attack competitors' weak points, and how to maximize market information for competitive advantage. He demonstrates the value of speed and preparation in throwing the competition off-balance, employing strategy to beat the competition, and the need for character in leaders. Lastly, McNeilly presents a practical method to put Sun Tzu's principles into practice. By using modern examples throughout the book from Google, Zappos, Amazon, Dyson, Aflac, Singapore Airlines, Best Buy, the NFL, Tata Motors, Starbucks, and many others, he illustrates how, by following the wisdom of history's most respected strategist, executives can avoid the pitfalls of management fads and achieve lasting competitive advantage.
Koolaids
Author: Rabih Alameddine
Publisher: Grove/Atlantic, Inc.
ISBN: 0802190979
Category : Fiction
Languages : en
Pages : 217
Book Description
“Daring, dazzling . . . A tough, funny, heart-breaking book” by the National Book Award–nominated author of An Unnecessary Woman (The Seattle Times). Detailing the impact of the AIDS epidemic in America and the Lebanese civil war in Beirut on a circle of friends and their families during the 1980s and 1990s, this “absolutely brilliant” novel mines the chaos of contemporary experience, telling the stories of characters who can no longer love or think except in fragments (Amy Tan). Clips and quips, vignettes and hallucinations, tragic news reports and hilarious short plays, conversations with both the quick and the dead, all shine their combined lights to reveal the way we experience life today in the debut novel of the author Michael Chabon calls “one of our most daring writers.” “A provocative, emotionally searing series of connected vignettes . . . For a nonlinear novel the images chosen retain a remarkable cohesion. Often sexually frank or jarringly violent, they merge into a graphic portrait of two cultures torn from the inside.” —Publishers Weekly “[A] refreshing statement of honesty and endurance . . . Funny, brave, full of heart and willing to say things about war and disease, sexual and cultural politics that have rarely been said so boldly or directly before.” —The Oregonian “Rabih Alameddine is one rare writer who not only breaks our hearts but gives every broken piece a new life.” —Yiyun Li
Publisher: Grove/Atlantic, Inc.
ISBN: 0802190979
Category : Fiction
Languages : en
Pages : 217
Book Description
“Daring, dazzling . . . A tough, funny, heart-breaking book” by the National Book Award–nominated author of An Unnecessary Woman (The Seattle Times). Detailing the impact of the AIDS epidemic in America and the Lebanese civil war in Beirut on a circle of friends and their families during the 1980s and 1990s, this “absolutely brilliant” novel mines the chaos of contemporary experience, telling the stories of characters who can no longer love or think except in fragments (Amy Tan). Clips and quips, vignettes and hallucinations, tragic news reports and hilarious short plays, conversations with both the quick and the dead, all shine their combined lights to reveal the way we experience life today in the debut novel of the author Michael Chabon calls “one of our most daring writers.” “A provocative, emotionally searing series of connected vignettes . . . For a nonlinear novel the images chosen retain a remarkable cohesion. Often sexually frank or jarringly violent, they merge into a graphic portrait of two cultures torn from the inside.” —Publishers Weekly “[A] refreshing statement of honesty and endurance . . . Funny, brave, full of heart and willing to say things about war and disease, sexual and cultural politics that have rarely been said so boldly or directly before.” —The Oregonian “Rabih Alameddine is one rare writer who not only breaks our hearts but gives every broken piece a new life.” —Yiyun Li
The 33 Strategies Of War
Author: Robert Greene
Publisher: Profile Books
ISBN: 1847651429
Category : Self-Help
Languages : en
Pages : 496
Book Description
The third in Robert Greene's bestselling series is now available in a pocket sized concise edition. Following 48 Laws of Power and The Art of Seduction, here is a brilliant distillation of the strategies of war to help you wage triumphant battles everyday. Spanning world civilisations, and synthesising dozens of political, philosophical, and religious texts, The Concise 33 Strategies of War is a guide to the subtle social game of everyday life. Based on profound and timeless lessons, it is abundantly illustrated with examples of the genius and folly of everyone from Napoleon to Margaret Thatcher and Hannibal to Ulysses S. Grant, as well as diplomats, captains of industry and Samurai swordsmen.
Publisher: Profile Books
ISBN: 1847651429
Category : Self-Help
Languages : en
Pages : 496
Book Description
The third in Robert Greene's bestselling series is now available in a pocket sized concise edition. Following 48 Laws of Power and The Art of Seduction, here is a brilliant distillation of the strategies of war to help you wage triumphant battles everyday. Spanning world civilisations, and synthesising dozens of political, philosophical, and religious texts, The Concise 33 Strategies of War is a guide to the subtle social game of everyday life. Based on profound and timeless lessons, it is abundantly illustrated with examples of the genius and folly of everyone from Napoleon to Margaret Thatcher and Hannibal to Ulysses S. Grant, as well as diplomats, captains of industry and Samurai swordsmen.
The War of Art
Author: Steven Pressfield
Publisher: Black Irish Entertainment LLC
ISBN: 1936891042
Category : Self-Help
Languages : en
Pages : 195
Book Description
What keeps so many of us from doing what we long to do? Why is there a naysayer within? How can we avoid the roadblocks of any creative endeavor—be it starting up a dream business venture, writing a novel, or painting a masterpiece? The War of Art identifies the enemy that every one of us must face, outlines a battle plan to conquer this internal foe, then pinpoints just how to achieve the greatest success. The War of Art emphasizes the resolve needed to recognize and overcome the obstacles of ambition and then effectively shows how to reach the highest level of creative discipline. Think of it as tough love . . . for yourself.
Publisher: Black Irish Entertainment LLC
ISBN: 1936891042
Category : Self-Help
Languages : en
Pages : 195
Book Description
What keeps so many of us from doing what we long to do? Why is there a naysayer within? How can we avoid the roadblocks of any creative endeavor—be it starting up a dream business venture, writing a novel, or painting a masterpiece? The War of Art identifies the enemy that every one of us must face, outlines a battle plan to conquer this internal foe, then pinpoints just how to achieve the greatest success. The War of Art emphasizes the resolve needed to recognize and overcome the obstacles of ambition and then effectively shows how to reach the highest level of creative discipline. Think of it as tough love . . . for yourself.
Rhythm of War
Author: Brandon Sanderson
Publisher: Tor Books
ISBN: 1429952040
Category : Fiction
Languages : en
Pages : 1343
Book Description
An instant #1 New York Times Bestseller and a USA Today and Indie Bestseller! The Stormlight Archive saga continues in Rhythm of War, the eagerly awaited sequel to Brandon Sanderson's #1 New York Times bestselling Oathbringer, from an epic fantasy writer at the top of his game. After forming a coalition of human resistance against the enemy invasion, Dalinar Kholin and his Knights Radiant have spent a year fighting a protracted, brutal war. Neither side has gained an advantage, and the threat of a betrayal by Dalinar’s crafty ally Taravangian looms over every strategic move. Now, as new technological discoveries by Navani Kholin’s scholars begin to change the face of the war, the enemy prepares a bold and dangerous operation. The arms race that follows will challenge the very core of the Radiant ideals, and potentially reveal the secrets of the ancient tower that was once the heart of their strength. At the same time that Kaladin Stormblessed must come to grips with his changing role within the Knights Radiant, his Windrunners face their own problem: As more and more deadly enemy Fused awaken to wage war, no more honorspren are willing to bond with humans to increase the number of Radiants. Adolin and Shallan must lead the coalition’s envoy to the honorspren stronghold of Lasting Integrity and either convince the spren to join the cause against the evil god Odium, or personally face the storm of failure. Other Tor books by Brandon Sanderson The Cosmere The Stormlight Archive ● The Way of Kings ● Words of Radiance ● Edgedancer (novella) ● Oathbringer ● Dawnshard (novella) ● Rhythm of War The Mistborn Saga The Original Trilogy ● Mistborn ● The Well of Ascension ● The Hero of Ages Wax and Wayne ● The Alloy of Law ● Shadows of Self ● The Bands of Mourning ● The Lost Metal Other Cosmere novels ● Elantris ● Warbreaker ● Tress of the Emerald Sea ● Yumi and the Nightmare Painter ● The Sunlit Man Collection ● Arcanum Unbounded: The Cosmere Collection The Alcatraz vs. the Evil Librarians series ● Alcatraz vs. the Evil Librarians ● The Scrivener's Bones ● The Knights of Crystallia ● The Shattered Lens ● The Dark Talent ● Bastille vs. the Evil Librarians (with Janci Patterson) Other novels ● The Rithmatist ● Legion: The Many Lives of Stephen Leeds ● The Frugal Wizard’s Handbook for Surviving Medieval England Other books by Brandon Sanderson The Reckoners ● Steelheart ● Firefight ● Calamity Skyward ● Skyward ● Starsight ● Cytonic ● Skyward Flight (with Janci Patterson) ● Defiant At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.
Publisher: Tor Books
ISBN: 1429952040
Category : Fiction
Languages : en
Pages : 1343
Book Description
An instant #1 New York Times Bestseller and a USA Today and Indie Bestseller! The Stormlight Archive saga continues in Rhythm of War, the eagerly awaited sequel to Brandon Sanderson's #1 New York Times bestselling Oathbringer, from an epic fantasy writer at the top of his game. After forming a coalition of human resistance against the enemy invasion, Dalinar Kholin and his Knights Radiant have spent a year fighting a protracted, brutal war. Neither side has gained an advantage, and the threat of a betrayal by Dalinar’s crafty ally Taravangian looms over every strategic move. Now, as new technological discoveries by Navani Kholin’s scholars begin to change the face of the war, the enemy prepares a bold and dangerous operation. The arms race that follows will challenge the very core of the Radiant ideals, and potentially reveal the secrets of the ancient tower that was once the heart of their strength. At the same time that Kaladin Stormblessed must come to grips with his changing role within the Knights Radiant, his Windrunners face their own problem: As more and more deadly enemy Fused awaken to wage war, no more honorspren are willing to bond with humans to increase the number of Radiants. Adolin and Shallan must lead the coalition’s envoy to the honorspren stronghold of Lasting Integrity and either convince the spren to join the cause against the evil god Odium, or personally face the storm of failure. Other Tor books by Brandon Sanderson The Cosmere The Stormlight Archive ● The Way of Kings ● Words of Radiance ● Edgedancer (novella) ● Oathbringer ● Dawnshard (novella) ● Rhythm of War The Mistborn Saga The Original Trilogy ● Mistborn ● The Well of Ascension ● The Hero of Ages Wax and Wayne ● The Alloy of Law ● Shadows of Self ● The Bands of Mourning ● The Lost Metal Other Cosmere novels ● Elantris ● Warbreaker ● Tress of the Emerald Sea ● Yumi and the Nightmare Painter ● The Sunlit Man Collection ● Arcanum Unbounded: The Cosmere Collection The Alcatraz vs. the Evil Librarians series ● Alcatraz vs. the Evil Librarians ● The Scrivener's Bones ● The Knights of Crystallia ● The Shattered Lens ● The Dark Talent ● Bastille vs. the Evil Librarians (with Janci Patterson) Other novels ● The Rithmatist ● Legion: The Many Lives of Stephen Leeds ● The Frugal Wizard’s Handbook for Surviving Medieval England Other books by Brandon Sanderson The Reckoners ● Steelheart ● Firefight ● Calamity Skyward ● Skyward ● Starsight ● Cytonic ● Skyward Flight (with Janci Patterson) ● Defiant At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.
The New Art of War
Author: Geoffrey F. Weiss
Publisher: Cambridge University Press
ISBN: 1108943810
Category : History
Languages : en
Pages : 890
Book Description
Many of war's lethal failures are attributable to ignorance caused by a dearth of contemporary, accessible theory to inform warfighting, strategy, and policy. To remedy this problem, Colonel Geoffrey F. Weiss offers an ambitious new survey of war's nature, character, and future in the tradition of Sun Tzu and Clausewitz. He begins by melding philosophical and military concepts to reveal war's origins and to analyze war theory's foundational ideas. Then, leveraging science, philosophy, and the wisdom of war's master theorists, Colonel Weiss presents a genuinely original framework and lexicon that characterizes and clarifies the relationships between humanity, politics, strategy, and combat; explains how and why war changes form; offers a methodology for forecasting future war; and ponders the permanence of war as a human activity. The New Art of War is an indispensable guide for understanding human conflict that will change how we think and communicate about war.
Publisher: Cambridge University Press
ISBN: 1108943810
Category : History
Languages : en
Pages : 890
Book Description
Many of war's lethal failures are attributable to ignorance caused by a dearth of contemporary, accessible theory to inform warfighting, strategy, and policy. To remedy this problem, Colonel Geoffrey F. Weiss offers an ambitious new survey of war's nature, character, and future in the tradition of Sun Tzu and Clausewitz. He begins by melding philosophical and military concepts to reveal war's origins and to analyze war theory's foundational ideas. Then, leveraging science, philosophy, and the wisdom of war's master theorists, Colonel Weiss presents a genuinely original framework and lexicon that characterizes and clarifies the relationships between humanity, politics, strategy, and combat; explains how and why war changes form; offers a methodology for forecasting future war; and ponders the permanence of war as a human activity. The New Art of War is an indispensable guide for understanding human conflict that will change how we think and communicate about war.