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Author: Bertrand Cesvet Publisher: Pearson Education ISBN: 0132479885 Category : Business & Economics Languages : en Pages : 20
Book Description
This is the eBook version of the printed book. This Element is an excerpt from Conversational Capital: How to Create Stuff People Love to Talk About (9780137145508), by Bertrand Cesvet, Tony Babinski, and Eric Alper. Available in print and digital formats. Delivering one-of-a-kind products and one-of-a-kind customer experiences. With more than six billion people around, can anyone be truly unique? The explosive growth of customization in recent years tells us the answer is a loud, resounding “yes.” Consumers demand customization and differentiation. Given the chance to take advantage of these, no two people express themselves in the same way. Our desire to be one-of-a-kind is deeply seated--and it reflects reality....
Author: Bertrand Cesvet Publisher: Pearson Education ISBN: 0132479885 Category : Business & Economics Languages : en Pages : 20
Book Description
This is the eBook version of the printed book. This Element is an excerpt from Conversational Capital: How to Create Stuff People Love to Talk About (9780137145508), by Bertrand Cesvet, Tony Babinski, and Eric Alper. Available in print and digital formats. Delivering one-of-a-kind products and one-of-a-kind customer experiences. With more than six billion people around, can anyone be truly unique? The explosive growth of customization in recent years tells us the answer is a loud, resounding “yes.” Consumers demand customization and differentiation. Given the chance to take advantage of these, no two people express themselves in the same way. Our desire to be one-of-a-kind is deeply seated--and it reflects reality....
Author: JOHN MICHAEL Publisher: JOHN MICHAEL ISBN: Category : Business & Economics Languages : en Pages : 195
Book Description
"Make Money Online with Dropshipping” is a comprehensive guide that provides everything you need to know about starting and running a successful dropshipping business. From understanding the basics of dropshipping to finding profitable products, optimizing your online store, marketing your business, managing orders and inventory, providing excellent customer service, scaling your business, and handling legal and financial considerations, this book covers it all. With practical tips, strategies, and insights, you will learn how to navigate the world of dropshipping and maximize your chances of success. Whether you are a beginner or an experienced entrepreneur, this book is your ultimate resource for building a profitable online business.
Author: Bethan Alexander Publisher: Taylor & Francis ISBN: 104004462X Category : Business & Economics Languages : en Pages : 414
Book Description
This text provides a holistic, integrated and in-depth perspective on the growing field of customer experience (CX), in a fashion context. Merging three core perspectives – academic, creative agency and retailer – the book takes a chronological approach to tracing the evolution of customer experience from the physical store, to omnichannel through channel convergence to consider the future of fashion retailing and customer experience. Beginning with the theoretical perspective, customer experience evolution in a fashion retail context is traced, considering the definition of customer experience, physical retail, the digitalisation of customer experience, omni-channel retail, in-store technologies and envisioning future retail CX. The retail creative agency perspective looks at how to locate and design customer experience journeys, designing harmonised CX across retail brand environments online and offline, responsible retailing and taking a human-centric approach to create visceral, wellbeing-based experiences. Finally, the retailer perspective explores real-life case studies of great customer experience from international brands, including Zara, Nike, Ecoalf, To Summer and Anya Hindmarch. Pedagogical features to aid understanding are built in throughout, including chapter objectives and reflective questions. Comprehensive and unique in its approach, Customer Experience in Fashion Retailing is recommended reading for students studying Fashion Retail Management, Customer Experience, Retail Design and Visual Merchandising, Fashion Psychology and Fashion Marketing.
Author: Bertrand Cesvet
Author: Bertrand Cesvet
Author: JOHN MICHAEL
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Author: 
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Author: Bethan Alexander
Author: Deven R. Desai
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Author: Illinois. General Assembly. House of Representatives
Author: Illinois. General Assembly. House of Representatives