Author: Robert F. HartleyPublisher: John Wiley & Sons
ISBN: 0471545910
Category : Business & Economics
Languages : en
Pages : 342
Book Description
Any company violating the public trust today puts itself at a disadvantage. Competitors who are more eager to please their clients will gain the upper hand by developing trusting relationships. Readers are exposed to ethical problems, striking examples of unethical conduct, and a variety of moral dilemmas and temptations businesses encounter every day. The aim of this book is to teach from the mistakes of the well-known cases described and to show how to avoid, and how to respond best, should the worse scenario occur.