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Author: Luo Qing Publisher: Routledge ISBN: 1135747512 Category : Political Science Languages : en Pages : 599
Book Description
Encoding the Olympics assembles a uniquely representative international team of media experts to provide a comprehensive review of the global impact of media and cultural communications associated with the Beijing 2008 Olympics. Commissioned by the IOC, this pioneering comparative study – the largest in Olympic Games research –provides a ground-breaking, panoramic, cross-cultural perspective on media responses to the leading sports event of the modern world. The representative team that undertook the study includes media commentators and political analysts, sport and media journalists, Sinologists and observers of the Asian Pacific Rim, academics in Olympic Studies and media and communication studies, scholars of the cultural and sociology studies of sport and festival and events managers. Encoding the Olympics provides a unique, encyclopaedic study that will serve as a versatile resource at several levels – as a textbook or source reference for academic institutions, media public relations agencies that facilitate the work of inter-cultural exchange organisations, and international communication departments of multinational enterprises and international NGOs. This volume analyses global media responses to a mega-sport event on a scale never before attempted. This book was previously published as a special issue of the International Journal of the History of Sport.
Author: Luo Qing Publisher: Routledge ISBN: 1135747512 Category : Political Science Languages : en Pages : 599
Book Description
Encoding the Olympics assembles a uniquely representative international team of media experts to provide a comprehensive review of the global impact of media and cultural communications associated with the Beijing 2008 Olympics. Commissioned by the IOC, this pioneering comparative study – the largest in Olympic Games research –provides a ground-breaking, panoramic, cross-cultural perspective on media responses to the leading sports event of the modern world. The representative team that undertook the study includes media commentators and political analysts, sport and media journalists, Sinologists and observers of the Asian Pacific Rim, academics in Olympic Studies and media and communication studies, scholars of the cultural and sociology studies of sport and festival and events managers. Encoding the Olympics provides a unique, encyclopaedic study that will serve as a versatile resource at several levels – as a textbook or source reference for academic institutions, media public relations agencies that facilitate the work of inter-cultural exchange organisations, and international communication departments of multinational enterprises and international NGOs. This volume analyses global media responses to a mega-sport event on a scale never before attempted. This book was previously published as a special issue of the International Journal of the History of Sport.
Author: Lu Zhouxiang Publisher: Routledge ISBN: 1351181475 Category : Sports & Recreation Languages : en Pages : 183
Book Description
In the second half of the twentieth century, the Olympics played an important role in the politics of the Cold War and was part of the conflicts between the Capitalist Block, the Socialist Block and Third World countries. The Games of the New Emerging Forces (GANEFO) is one of the best examples of the politicization of sport and the Olympics in the Cold War era. From the 1980s onward, the Olympics has facilitated communication and cooperation between nations in the post–Cold War era and contributed to the formation of a new world order. In August 2016, the Games of the XXXI Olympiad were held in Rio de Janeiro, making Brazil the first South American country to host the Summer Olympics. This was widely regarded as a new landmark event in the history of the modern Olympic movement. From the GANEFO to Rio, the Olympic Games have witnessed the shifting balance in international politics and world economy. This book aims at understanding the transformation of the Olympics over the past decades and tries to explain how the Olympic movement played its part in world politics, the world economy and international relations against the background of the rise of developing countries. The chapters in this book were published as a special issue in The International Journal of the History of Sport.
Author: John Sugden Publisher: Taylor & Francis ISBN: 1136974857 Category : Sports & Recreation Languages : en Pages : 272
Book Description
Global sporting events involve the creation, management and mediation of cultural meanings for consumption by massive media audiences. The apotheosis of this cultural form is the Olympic Games. This challenging and provocative new book explores the Olympic spectacle, from the multi-media bidding process and the branding and imaging of the Games, to security, surveillance and control of the Olympic product across all of its levels. The book argues that the process of commercialization, directed by the IOC itself, has enabled audiences to interpret its traditional objects in non-reverential ways and to develop oppositional interpretations of Olympism. The Olympics have become multi-voiced and many themed, and the spectacle of the contemporary Games raises important questions about institutionalization, the doctrine of individualism, the advance of market capitalism, performance, consumption and the consolidation of global society. With particular focus on the London Games in 2012, the book casts a critical eye over the bidding process, Olympic finance, promises of legacy and development, and the consequences of hosting the Games for the civil rights and liberties of those living in their shadow. Few studies have offered such close scrutiny of the inner workings of Olympism’s political and economic network, and, therefore, this book is indispensible reading for any student or researcher with an interest in the Olympics, sport's multiple impacts, or sporting mega-events.
Author: Stephan Wassong Publisher: Routledge ISBN: 1351856766 Category : Sports & Recreation Languages : en Pages : 153
Book Description
Historical research on the Olympic Movement is highly valuable as it displays processes of continuity and transformation by which knowledge building processes on the Olympic Movement, its structure and on Olympic sport can be expanded. The Olympic Movement can be addressed from multidisciplinary perspectives, including management, sociology, education, philosophy and history. This comprehensive collection examines the multifaceted profile of the Olympic and Paralympic Movement and presents new insights drawn from a variety of research projects. Historical and political dimensions of the Olympic and Paralympic Movement are addressed, along with educational, ethical, commercial and sociological perspectives. This book was originally published as a special issue of The International Journal of the History of Sport.
Author: Publisher: IOS Press ISBN: Category : Languages : en Pages : 6097
Author: Fan Hong Publisher: Routledge ISBN: 1317587677 Category : Sports & Recreation Languages : en Pages : 139
Book Description
This book examines the impact of the 2008 Beijing Olympics and the 2012 London Olympic Games and highlights the latest findings in the areas of sport policy, elite sports system, sport media, sport facility management and sport social development in the two host countries - China and Britain. It identifies the role of national and local governments, universities and educational institutions in the delivery of elite sport in different cultural and social settings. Aspects of the elite sports system are also analysed, such as elite athletes' training and education, athletes' rights and welfare both during and after an athlete’s career. Finally, the book considers the legacy of the Olympic Games in the areas of sport participation, public diplomacy, education and cultural communication in Europe and China. This book was originally published as a special issue of The International Journal of the History of Sport.
Author: Sarah Lee Publisher: Routledge ISBN: 1134922345 Category : Sports & Recreation Languages : en Pages : 176
Book Description
This book celebrates two important aspects of the London 2012 Olympic and Paralympic Games. (1) For those involved in any aspect of Olympism, and particularly coaches and athletes, London 2012 was about realising dreams, achieving success and participating in competitive sport at the highest level. This book sets out some of these dreams and the part coaches play in this. (2) The book also looks at the notion of ‘coaching-for-performance’ and does this from an international and multi-sport perspective. From interviews with Olympic coaches, the experiences of those working in the field of high performance and from applied sport researchers, the book uses the metaphor of the ‘coach-as-alchemist’ in order to capture the dynamics of coach-athlete relationships and performance. Sports such as diving, swimming, gymnastics, skiing are included as well as individual and team sports. The book is set within the context of elite sport, high performance and coaching. Its contents illuminate two important kinds of reflective practice: (a) Reflection-ON-action (b) Reflection-FOR-action. The style of presentation includes narratives, reflective conversations, ethnographic work, interview analysis and video-clips available on-line. This book was published as a special issue of Reflective Practice.
Author: Thierry Terret Publisher: Routledge ISBN: 1135760888 Category : Sports & Recreation Languages : en Pages : 330
Book Description
The Great War has been largely ignored by historians of sport. However sport was an integral part of cultural conditioning into both physiological and psychological military efficiency in the decades leading up to it. It is time to acknowledge that the Great War also had an influence on sport in post-war European culture. Both are neglected topics. Sport, Militarism and the Great War deals with four significant aspects of the relationship between sport and war before, during and immediately after the 1914-1918 conflict. First, it explores the creation and consolidation of the cult of martial heroism and chivalric self-sacrifice in the pre-war era. Second, it examines the consequences of the mingling of soldiers from various nations on later sport. Third, it considers the role of the Great War in the transformation of the leisure of the masses. Finally, it examines the links between war, sport and male socialisation. The Great War contributed to a redefinition of European masculinity in the post-war period. The part sport played in this redefinition receives attention. Sport, Militarism and the Great War is in two parts: the Continental (Part I) and the "Anglo-Saxon" (Part II). No study has adopted this bilateral approach to date. Thus, in conception and execution, it is original. With its originality of content and the approaching centenary of the advent of the Great War in 2014, it is anticipated that the book will capture a wide audience. This book was originally published as a special issue of The International Journal of the History of Sport.
Author: J. A. Mangan Publisher: Routledge ISBN: 1317966082 Category : Political Science Languages : en Pages : 342
Book Description
In 2008, as few in the world are unaware, China was host to the world via the Beijing Olympics. The world watched the metamorphosis of Beijing from insecure capital to confident metropolis but, aware of it or not, the world was also watching the symbolic assertion, via the Games, of a rising superpower. The Pacific Rim will be the stage on which China initially displays its new hegemonic intentions, aspirations and ambitions. Thus in Post-Beijing 2008, the political, economic and cultural impact of Beijing 2008 on the geopolitical future of the Pacific Rim will be discussed. This perspective, analysed by some of the most distinguished academic commentators from some of the world's leading universities who are closely associated with the Pacific Rim (East and West), is original in focus and the analysis is pregnant with political possibilities. This book was previously published as a special issue of the International Journal of the History of Sport.
Author: David Rowe Publisher: A&C Black ISBN: 1849660700 Category : Sports & Recreation Languages : en Pages : 193
Book Description
This text investigates the integration of media and sport over the last century. At a time when the stability of the Western media sport order is under challenge, it analyzes a range of key structures, practices and issues, whose ramifications extend farbeyond the fields of play and national contexts in which sport events take place.
Author: Luo Qing
Author: Luo Qing
Author: Lu Zhouxiang
Author: John Sugden
Author: Stephan Wassong
Author: 
Author: Fan Hong
Author: Sarah Lee
Author: Thierry Terret
Author: J. A. Mangan
Author: David Rowe