Author: John G. Watkins
Publisher: Sentient Publications
ISBN: 1591810426
Category : Biography & Autobiography
Languages : en
Pages : 178
Book Description
This is the fascinating story of a gifted and creative psychotherapist who developed a new form of therapy, told by her husband and colleague. He focuses on what she was like as a person, outside her consulting office and away from the teaching podium, but he also illustrates her ability to be emotionally resonant with her patients by including intriguing vignettes of her work. Helen Watkins will be an inspiration to men and women who seek success in work and happiness in love.
Emotional Resonance
Author: John G. Watkins
Publisher: Sentient Publications
ISBN: 1591810426
Category : Biography & Autobiography
Languages : en
Pages : 178
Book Description
This is the fascinating story of a gifted and creative psychotherapist who developed a new form of therapy, told by her husband and colleague. He focuses on what she was like as a person, outside her consulting office and away from the teaching podium, but he also illustrates her ability to be emotionally resonant with her patients by including intriguing vignettes of her work. Helen Watkins will be an inspiration to men and women who seek success in work and happiness in love.
Publisher: Sentient Publications
ISBN: 1591810426
Category : Biography & Autobiography
Languages : en
Pages : 178
Book Description
This is the fascinating story of a gifted and creative psychotherapist who developed a new form of therapy, told by her husband and colleague. He focuses on what she was like as a person, outside her consulting office and away from the teaching podium, but he also illustrates her ability to be emotionally resonant with her patients by including intriguing vignettes of her work. Helen Watkins will be an inspiration to men and women who seek success in work and happiness in love.
Becoming a Resonant Leader
Author: Annie McKee
Publisher: Harvard Business Press
ISBN: 1422131041
Category : Business & Economics
Languages : en
Pages : 248
Book Description
What distinguishes great leaders? Exceptional leaders capture passion. They lead for real: from the heart, smart and focused on the future, and with a commitment to being their very best. As Annie McKee and Richard Boyatzis have shown in their bestselling books Primal Leadership and Resonant Leadership, they create resonance with others. Through resonance, leaders become attuned to the needs and dreams of people they lead. They create conditions where people can excel. They sustain their effectiveness through renewal. McKee, Boyatzis, and Frances Johnston share vivid, real-life stories illuminating how people can develop emotional intelligence, build resonance, and renew themselves. Reflecting twenty years of longitudinal research and practical wisdom with executives and leaders around the world, this new book is organized around a core of experience-tested exercises. These tools help you articulate your strengths and values, craft a plan for intentional change, and create resonance with others. Practical and inspiring, Becoming a Resonant Leader is your hands-on guide to developing emotional intelligence, renewing and sustaining yourself and your relationships, and taking your leadership to a whole new level. This book is ideal for anyone seeking personal and professional development and for consultants, coaches, teachers, and faculty to use with their clients or students.
Publisher: Harvard Business Press
ISBN: 1422131041
Category : Business & Economics
Languages : en
Pages : 248
Book Description
What distinguishes great leaders? Exceptional leaders capture passion. They lead for real: from the heart, smart and focused on the future, and with a commitment to being their very best. As Annie McKee and Richard Boyatzis have shown in their bestselling books Primal Leadership and Resonant Leadership, they create resonance with others. Through resonance, leaders become attuned to the needs and dreams of people they lead. They create conditions where people can excel. They sustain their effectiveness through renewal. McKee, Boyatzis, and Frances Johnston share vivid, real-life stories illuminating how people can develop emotional intelligence, build resonance, and renew themselves. Reflecting twenty years of longitudinal research and practical wisdom with executives and leaders around the world, this new book is organized around a core of experience-tested exercises. These tools help you articulate your strengths and values, craft a plan for intentional change, and create resonance with others. Practical and inspiring, Becoming a Resonant Leader is your hands-on guide to developing emotional intelligence, renewing and sustaining yourself and your relationships, and taking your leadership to a whole new level. This book is ideal for anyone seeking personal and professional development and for consultants, coaches, teachers, and faculty to use with their clients or students.
Resonance
Author: Hartmut Rosa
Publisher: John Wiley & Sons
ISBN: 1509519920
Category : Social Science
Languages : en
Pages : 551
Book Description
The pace of modern life is undoubtedly speeding up, yet this acceleration does not seem to have made us any happier or more content. If acceleration is the problem, then the solution, argues Hartmut Rosa in this major new work, lies in “resonance.” The quality of a human life cannot be measured simply in terms of resources, options, and moments of happiness; instead, we must consider our relationship to, or resonance with, the world. Applying his theory of resonance to many domains of human activity, Rosa describes the full spectrum of ways in which we establish our relationship to the world, from the act of breathing to the adoption of culturally distinct worldviews. He then turns to the realms of concrete experience and action – family and politics, work and sports, religion and art – in which we as late modern subjects seek out resonance. This task is proving ever more difficult as modernity’s logic of escalation is both cause and consequence of a distorted relationship to the world, at individual and collective levels. As Rosa shows, all the great crises of modern society – the environmental crisis, the crisis of democracy, the psychological crisis – can also be understood and analyzed in terms of resonance and our broken relationship to the world around us. Building on his now classic work on acceleration, Rosa’s new book is a major new contribution to the theory of modernity, showing how our problematic relation to the world is at the crux of some of the most pressing issues we face today. This bold renewal of critical theory for our times will be of great interest to students and scholars across the social sciences and humanities.
Publisher: John Wiley & Sons
ISBN: 1509519920
Category : Social Science
Languages : en
Pages : 551
Book Description
The pace of modern life is undoubtedly speeding up, yet this acceleration does not seem to have made us any happier or more content. If acceleration is the problem, then the solution, argues Hartmut Rosa in this major new work, lies in “resonance.” The quality of a human life cannot be measured simply in terms of resources, options, and moments of happiness; instead, we must consider our relationship to, or resonance with, the world. Applying his theory of resonance to many domains of human activity, Rosa describes the full spectrum of ways in which we establish our relationship to the world, from the act of breathing to the adoption of culturally distinct worldviews. He then turns to the realms of concrete experience and action – family and politics, work and sports, religion and art – in which we as late modern subjects seek out resonance. This task is proving ever more difficult as modernity’s logic of escalation is both cause and consequence of a distorted relationship to the world, at individual and collective levels. As Rosa shows, all the great crises of modern society – the environmental crisis, the crisis of democracy, the psychological crisis – can also be understood and analyzed in terms of resonance and our broken relationship to the world around us. Building on his now classic work on acceleration, Rosa’s new book is a major new contribution to the theory of modernity, showing how our problematic relation to the world is at the crux of some of the most pressing issues we face today. This bold renewal of critical theory for our times will be of great interest to students and scholars across the social sciences and humanities.
The Practice of Embodying Emotions
Author: Raja Selvam, PhD
Publisher: North Atlantic Books
ISBN: 1623174783
Category : Psychology
Languages : en
Pages : 386
Book Description
“A grand accomplishment.” —Dr. Peter Levine, developer of Somatic Experiencing® and author of Waking the Tiger and In an Unspoken Voice A body-based, science-backed method for regulating behavior, thoughts, and feelings and improving well-being--shown to shorten therapy time and improve emotional outcomes. In the first book on Integral Somatic Psychology™ (ISP), clinical psychologist Dr. Raja Selvam offers a new, complementary approach for building more capacity to tolerate emotions using the body--especially emotions that are difficult or unpleasant. The ISP model shows readers how to expand and regulate emotional experiences in the body to improve different therapeutic outcomes--cognitive, emotional, behavioral, physical, energetic, relational, and even spiritual--in life and in all types of therapies, including other body psychotherapy and somatic psychology approaches. You will learn the physiology of emotions in the brain and body and how to: Access different types of emotions quickly Facilitate embodiment and regulation of feelings Process and heal different traumas and attachment wounds A go-to guide for emotional integration, The Practice of Embodying Emotions is of value in the treatment of a wide range of clinical problems involving difficult emotions--from ordinary life events to psychosomatic or psychophysiological disorders, developmental trauma, prenatal and perinatal trauma, attachment disorders, borderline personality disorder, complex PTSD, collective trauma, and intergenerational trauma--and in improving outcomes and shortening treatment time in different therapies including psychoanalysis, Jungian psychology, and CBT (Cognitive Behavioral Therapy).
Publisher: North Atlantic Books
ISBN: 1623174783
Category : Psychology
Languages : en
Pages : 386
Book Description
“A grand accomplishment.” —Dr. Peter Levine, developer of Somatic Experiencing® and author of Waking the Tiger and In an Unspoken Voice A body-based, science-backed method for regulating behavior, thoughts, and feelings and improving well-being--shown to shorten therapy time and improve emotional outcomes. In the first book on Integral Somatic Psychology™ (ISP), clinical psychologist Dr. Raja Selvam offers a new, complementary approach for building more capacity to tolerate emotions using the body--especially emotions that are difficult or unpleasant. The ISP model shows readers how to expand and regulate emotional experiences in the body to improve different therapeutic outcomes--cognitive, emotional, behavioral, physical, energetic, relational, and even spiritual--in life and in all types of therapies, including other body psychotherapy and somatic psychology approaches. You will learn the physiology of emotions in the brain and body and how to: Access different types of emotions quickly Facilitate embodiment and regulation of feelings Process and heal different traumas and attachment wounds A go-to guide for emotional integration, The Practice of Embodying Emotions is of value in the treatment of a wide range of clinical problems involving difficult emotions--from ordinary life events to psychosomatic or psychophysiological disorders, developmental trauma, prenatal and perinatal trauma, attachment disorders, borderline personality disorder, complex PTSD, collective trauma, and intergenerational trauma--and in improving outcomes and shortening treatment time in different therapies including psychoanalysis, Jungian psychology, and CBT (Cognitive Behavioral Therapy).
Resonant Leadership
Author: Richard Boyatzis
Publisher: Harvard Business Press
ISBN: 1422163482
Category : Business & Economics
Languages : en
Pages : 310
Book Description
The blockbuster best seller Primal Leadership introduced us to "resonant" leaders--individuals who manage their own and others' emotions in ways that drive success. Leaders everywhere recognized the validity of resonant leadership, but struggled with how to achieve and sustain resonance amid the relentless demands of work and life. Now, Richard Boyatzis and Annie McKee provide an indispensable guide to overcoming the vicious cycle of stress, sacrifice, and dissonance that afflicts many leaders. Drawing from extensive multidisciplinary research and real-life stories, Resonant Leadership offers a field-tested framework for creating the resonance that fuels great leadership. Rather than constantly sacrificing themselves to workplace demands, leaders can manage the cycle using specific techniques to combat stress, avoid burnout, and renew themselves physically, mentally, and emotionally. The book reveals that the path to resonance is through mindfulness, hope, and compassion and shows how intentionally employing these qualities creates effective and enduring leadership. Great leaders are resonant leaders. Resonant Leadership offers the inspiration--and tools--to spark and sustain resonance in ourselves and in those we lead.
Publisher: Harvard Business Press
ISBN: 1422163482
Category : Business & Economics
Languages : en
Pages : 310
Book Description
The blockbuster best seller Primal Leadership introduced us to "resonant" leaders--individuals who manage their own and others' emotions in ways that drive success. Leaders everywhere recognized the validity of resonant leadership, but struggled with how to achieve and sustain resonance amid the relentless demands of work and life. Now, Richard Boyatzis and Annie McKee provide an indispensable guide to overcoming the vicious cycle of stress, sacrifice, and dissonance that afflicts many leaders. Drawing from extensive multidisciplinary research and real-life stories, Resonant Leadership offers a field-tested framework for creating the resonance that fuels great leadership. Rather than constantly sacrificing themselves to workplace demands, leaders can manage the cycle using specific techniques to combat stress, avoid burnout, and renew themselves physically, mentally, and emotionally. The book reveals that the path to resonance is through mindfulness, hope, and compassion and shows how intentionally employing these qualities creates effective and enduring leadership. Great leaders are resonant leaders. Resonant Leadership offers the inspiration--and tools--to spark and sustain resonance in ourselves and in those we lead.
Emotional Presence in Psychoanalysis
Author: John Madonna
Publisher: Routledge
ISBN: 1317496485
Category : Psychology
Languages : en
Pages : 235
Book Description
Emotional Presence in Psychoanalysis provides a detailed look at the intricacies of attaining emotional presence in psychoanalytic work. John Madonna and a distinguished group of contributors draw on both the relational and modern psychoanalytic schools of thought to examine a variety of different problems commonly experienced in achieving emotional resonance between analyst and patient, setting out ways in which such difficulties may be overcome in psychoanalytic treatment, practical clinical settings and in training contexts. A focused review of relevant comparative literature is followed by chapters featuring individual clinical case studies, each illustrating particularly challenging aspects. The uniqueness of this book lays not simply in the espousal of the commonly accepted importance of emotional resonance between analyst and patient; rather it is in the way in which emotional presence is registered by both participants, requiring a working through, which at times can be not only difficult but dangerous. Such efforts involve a theory which enables the lens to understanding, an effective methodology which guides intervention. The book also calls for the art of the analyst to construct with patients meanings which heal, and possess the heart to persist in commitment despite the odds. Emotional Presence in Psychoanalysis is about patients who suffer, struggle, resist and prevail. It offers distinctive, transparently told accounts of analysts who engage with patients, navigating through states of confusion, hatred and more controversial feelings of love. Emotional Presence in Psychoanalysis features highly compelling material written in an accessible and easily understood style. It will be a valuable resource for psychoanalysts and psychoanalytic psychotherapists, psychologists and clinical social workers as well as teachers, trainers and students seeking to understand the power and potential of the analytic process and the resistances to it.
Publisher: Routledge
ISBN: 1317496485
Category : Psychology
Languages : en
Pages : 235
Book Description
Emotional Presence in Psychoanalysis provides a detailed look at the intricacies of attaining emotional presence in psychoanalytic work. John Madonna and a distinguished group of contributors draw on both the relational and modern psychoanalytic schools of thought to examine a variety of different problems commonly experienced in achieving emotional resonance between analyst and patient, setting out ways in which such difficulties may be overcome in psychoanalytic treatment, practical clinical settings and in training contexts. A focused review of relevant comparative literature is followed by chapters featuring individual clinical case studies, each illustrating particularly challenging aspects. The uniqueness of this book lays not simply in the espousal of the commonly accepted importance of emotional resonance between analyst and patient; rather it is in the way in which emotional presence is registered by both participants, requiring a working through, which at times can be not only difficult but dangerous. Such efforts involve a theory which enables the lens to understanding, an effective methodology which guides intervention. The book also calls for the art of the analyst to construct with patients meanings which heal, and possess the heart to persist in commitment despite the odds. Emotional Presence in Psychoanalysis is about patients who suffer, struggle, resist and prevail. It offers distinctive, transparently told accounts of analysts who engage with patients, navigating through states of confusion, hatred and more controversial feelings of love. Emotional Presence in Psychoanalysis features highly compelling material written in an accessible and easily understood style. It will be a valuable resource for psychoanalysts and psychoanalytic psychotherapists, psychologists and clinical social workers as well as teachers, trainers and students seeking to understand the power and potential of the analytic process and the resistances to it.
The Social Neuroscience of Empathy
Author: Jean Decety
Publisher: MIT Press
ISBN: 0262293366
Category : Psychology
Languages : en
Pages : 269
Book Description
Cross-disciplinary, cutting-edge work on human empathy from the perspectives of social, cognitive, developmental and clinical psychology and cognitive/affective neuroscience. In recent decades, empathy research has blossomed into a vibrant and multidisciplinary field of study. The social neuroscience approach to the subject is premised on the idea that studying empathy at multiple levels (biological, cognitive, and social) will lead to a more comprehensive understanding of how other people's thoughts and feelings can affect our own thoughts, feelings, and behavior. In these cutting-edge contributions, leading advocates of the multilevel approach view empathy from the perspectives of social, cognitive, developmental and clinical psychology and cognitive/affective neuroscience. Chapters include a critical examination of the various definitions of the empathy construct; surveys of major research traditions based on these differing views (including empathy as emotional contagion, as the projection of one's own thoughts and feelings, and as a fundamental aspect of social development); clinical and applied perspectives, including psychotherapy and the study of empathy for other people's pain; various neuroscience perspectives; and discussions of empathy's evolutionary and neuroanatomical histories, with a special focus on neuroanatomical continuities and differences across the phylogenetic spectrum. The new discipline of social neuroscience bridges disciplines and levels of analysis. In this volume, the contributors' state-of-the-art investigations of empathy from a social neuroscience perspective vividly illustrate the potential benefits of such cross-disciplinary integration. Contributors C. Daniel Batson, James Blair, Karina Blair, Jerold D. Bozarth, Anne Buysse, Susan F. Butler, Michael Carlin, C. Sue Carter, Kenneth D. Craig, Mirella Dapretto, Jean Decety, Mathias Dekeyser, Ap Dijksterhuis, Robert Elliott, Natalie D. Eggum, Nancy Eisenberg, Norma Deitch Feshbach, Seymour Feshbach, Liesbet Goubert, Leslie S. Greenberg, Elaine Hatfield, James Harris, William Ickes, Claus Lamm, Yen-Chi Le, Mia Leijssen, Abigail Marsh, Raymond S. Nickerson, Jennifer H. Pfeifer, Stephen W. Porges, Richard L. Rapson, Simone G. Shamay-Tsoory, Rick B. van Baaren, Matthijs L. van Leeuwen, Andries van der Leij, Jeanne C. Watson
Publisher: MIT Press
ISBN: 0262293366
Category : Psychology
Languages : en
Pages : 269
Book Description
Cross-disciplinary, cutting-edge work on human empathy from the perspectives of social, cognitive, developmental and clinical psychology and cognitive/affective neuroscience. In recent decades, empathy research has blossomed into a vibrant and multidisciplinary field of study. The social neuroscience approach to the subject is premised on the idea that studying empathy at multiple levels (biological, cognitive, and social) will lead to a more comprehensive understanding of how other people's thoughts and feelings can affect our own thoughts, feelings, and behavior. In these cutting-edge contributions, leading advocates of the multilevel approach view empathy from the perspectives of social, cognitive, developmental and clinical psychology and cognitive/affective neuroscience. Chapters include a critical examination of the various definitions of the empathy construct; surveys of major research traditions based on these differing views (including empathy as emotional contagion, as the projection of one's own thoughts and feelings, and as a fundamental aspect of social development); clinical and applied perspectives, including psychotherapy and the study of empathy for other people's pain; various neuroscience perspectives; and discussions of empathy's evolutionary and neuroanatomical histories, with a special focus on neuroanatomical continuities and differences across the phylogenetic spectrum. The new discipline of social neuroscience bridges disciplines and levels of analysis. In this volume, the contributors' state-of-the-art investigations of empathy from a social neuroscience perspective vividly illustrate the potential benefits of such cross-disciplinary integration. Contributors C. Daniel Batson, James Blair, Karina Blair, Jerold D. Bozarth, Anne Buysse, Susan F. Butler, Michael Carlin, C. Sue Carter, Kenneth D. Craig, Mirella Dapretto, Jean Decety, Mathias Dekeyser, Ap Dijksterhuis, Robert Elliott, Natalie D. Eggum, Nancy Eisenberg, Norma Deitch Feshbach, Seymour Feshbach, Liesbet Goubert, Leslie S. Greenberg, Elaine Hatfield, James Harris, William Ickes, Claus Lamm, Yen-Chi Le, Mia Leijssen, Abigail Marsh, Raymond S. Nickerson, Jennifer H. Pfeifer, Stephen W. Porges, Richard L. Rapson, Simone G. Shamay-Tsoory, Rick B. van Baaren, Matthijs L. van Leeuwen, Andries van der Leij, Jeanne C. Watson
Wired for Story
Author: Lisa Cron
Publisher: Ten Speed Press
ISBN: 1607742462
Category : Language Arts & Disciplines
Languages : en
Pages : 274
Book Description
This guide reveals how writers can utilize cognitive storytelling strategies to craft stories that ignite readers’ brains and captivate them through each plot element. Imagine knowing what the brain craves from every tale it encounters, what fuels the success of any great story, and what keeps readers transfixed. Wired for Story reveals these cognitive secrets—and it’s a game-changer for anyone who has ever set pen to paper. The vast majority of writing advice focuses on “writing well” as if it were the same as telling a great story. This is exactly where many aspiring writers fail—they strive for beautiful metaphors, authentic dialogue, and interesting characters, losing sight of the one thing that every engaging story must do: ignite the brain’s hardwired desire to learn what happens next. When writers tap into the evolutionary purpose of story and electrify our curiosity, it triggers a delicious dopamine rush that tells us to pay attention. Without it, even the most perfect prose won’t hold anyone’s interest. Backed by recent breakthroughs in neuroscience as well as examples from novels, screenplays, and short stories, Wired for Story offers a revolutionary look at story as the brain experiences it. Each chapter zeroes in on an aspect of the brain, its corresponding revelation about story, and the way to apply it to your storytelling right now.
Publisher: Ten Speed Press
ISBN: 1607742462
Category : Language Arts & Disciplines
Languages : en
Pages : 274
Book Description
This guide reveals how writers can utilize cognitive storytelling strategies to craft stories that ignite readers’ brains and captivate them through each plot element. Imagine knowing what the brain craves from every tale it encounters, what fuels the success of any great story, and what keeps readers transfixed. Wired for Story reveals these cognitive secrets—and it’s a game-changer for anyone who has ever set pen to paper. The vast majority of writing advice focuses on “writing well” as if it were the same as telling a great story. This is exactly where many aspiring writers fail—they strive for beautiful metaphors, authentic dialogue, and interesting characters, losing sight of the one thing that every engaging story must do: ignite the brain’s hardwired desire to learn what happens next. When writers tap into the evolutionary purpose of story and electrify our curiosity, it triggers a delicious dopamine rush that tells us to pay attention. Without it, even the most perfect prose won’t hold anyone’s interest. Backed by recent breakthroughs in neuroscience as well as examples from novels, screenplays, and short stories, Wired for Story offers a revolutionary look at story as the brain experiences it. Each chapter zeroes in on an aspect of the brain, its corresponding revelation about story, and the way to apply it to your storytelling right now.
A General Theory of Love
Author: Thomas Lewis
Publisher: Vintage
ISBN: 0307424340
Category : Psychology
Languages : en
Pages : 290
Book Description
This original and lucid account of the complexities of love and its essential role in human well-being draws on the latest scientific research. Three eminent psychiatrists tackle the difficult task of reconciling what artists and thinkers have known for thousands of years about the human heart with what has only recently been learned about the primitive functions of the human brain. A General Theory of Love demonstrates that our nervous systems are not self-contained: from earliest childhood, our brains actually link with those of the people close to us, in a silent rhythm that alters the very structure of our brains, establishes life-long emotional patterns, and makes us, in large part, who we are. Explaining how relationships function, how parents shape their child’s developing self, how psychotherapy really works, and how our society dangerously flouts essential emotional laws, this is a work of rare passion and eloquence that will forever change the way you think about human intimacy.
Publisher: Vintage
ISBN: 0307424340
Category : Psychology
Languages : en
Pages : 290
Book Description
This original and lucid account of the complexities of love and its essential role in human well-being draws on the latest scientific research. Three eminent psychiatrists tackle the difficult task of reconciling what artists and thinkers have known for thousands of years about the human heart with what has only recently been learned about the primitive functions of the human brain. A General Theory of Love demonstrates that our nervous systems are not self-contained: from earliest childhood, our brains actually link with those of the people close to us, in a silent rhythm that alters the very structure of our brains, establishes life-long emotional patterns, and makes us, in large part, who we are. Explaining how relationships function, how parents shape their child’s developing self, how psychotherapy really works, and how our society dangerously flouts essential emotional laws, this is a work of rare passion and eloquence that will forever change the way you think about human intimacy.
Emotional Design
Author: Don Norman
Publisher: Basic Books
ISBN: 0465004172
Category : Design
Languages : en
Pages : 276
Book Description
Why attractive things work better and other crucial insights into human-centered design Emotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed. In this book, he takes his thinking several steps farther, showing that successful design must incorporate not just what users need, but must address our minds by attending to our visceral reactions, to our behavioral choices, and to the stories we want the things in our lives to tell others about ourselves. Good human-centered design isn't just about making effective tools that are straightforward to use; it's about making affective tools that mesh well with our emotions and help us express our identities and support our social lives. From roller coasters to robots, sports cars to smart phones, attractive things work better. Whether designer or consumer, user or inventor, this book is the definitive guide to making Norman's insights work for you.
Publisher: Basic Books
ISBN: 0465004172
Category : Design
Languages : en
Pages : 276
Book Description
Why attractive things work better and other crucial insights into human-centered design Emotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed. In this book, he takes his thinking several steps farther, showing that successful design must incorporate not just what users need, but must address our minds by attending to our visceral reactions, to our behavioral choices, and to the stories we want the things in our lives to tell others about ourselves. Good human-centered design isn't just about making effective tools that are straightforward to use; it's about making affective tools that mesh well with our emotions and help us express our identities and support our social lives. From roller coasters to robots, sports cars to smart phones, attractive things work better. Whether designer or consumer, user or inventor, this book is the definitive guide to making Norman's insights work for you.