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Author: Anol Bhattacherjee Publisher: CreateSpace ISBN: 9781475146127 Category : Science Languages : en Pages : 156
Book Description
This book is designed to introduce doctoral and graduate students to the process of conducting scientific research in the social sciences, business, education, public health, and related disciplines. It is a one-stop, comprehensive, and compact source for foundational concepts in behavioral research, and can serve as a stand-alone text or as a supplement to research readings in any doctoral seminar or research methods class. This book is currently used as a research text at universities on six continents and will shortly be available in nine different languages.
Author: Tom Eisenmann Publisher: Currency ISBN: 0593137027 Category : Business & Economics Languages : en Pages : 370
Book Description
If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.
Author: Mitchell Franklin Publisher: ISBN: 9781680922912 Category : Languages : en Pages : 1056
Book Description
The text and images in this book are in grayscale. A hardback color version is available. Search for ISBN 9781680922929. Principles of Accounting is designed to meet the scope and sequence requirements of a two-semester accounting course that covers the fundamentals of financial and managerial accounting. This book is specifically designed to appeal to both accounting and non-accounting majors, exposing students to the core concepts of accounting in familiar ways to build a strong foundation that can be applied across business fields. Each chapter opens with a relatable real-life scenario for today's college student. Thoughtfully designed examples are presented throughout each chapter, allowing students to build on emerging accounting knowledge. Concepts are further reinforced through applicable connections to more detailed business processes. Students are immersed in the "why" as well as the "how" aspects of accounting in order to reinforce concepts and promote comprehension over rote memorization.
Author: Roger H. Hermanson Publisher: ISBN: 9781680921854 Category : Business & Economics Languages : en Pages : 1010
Book Description
Accounting Principles: A Business Perspective uses annual reports of real companies to illustrate many of the accounting concepts in use in business today. Gaining an understanding of accounting terminology and concepts, however, is not enough to ensure your success. You also need to be able to find information on the Internet, analyze various business situations, work effectively as a member of a team, and communicate your ideas clearly. Accounting Principles: A Business Perspective will give you an understanding of how to use accounting information to analyze business performance and make business decisions. The text takes a business perspective. We use the annual reports of real companies to illustrate many of the accounting concepts. You are familiar with many of the companies we use, such as The Limited, The Home Depot, and Coca-Cola Company. Gaining an understanding of accounting terminology and concepts, however, is not enough to ensure your success. You also need to be able to find information on the Internet, analyze various business situations, work effectively as a member of a team, and communicate your ideas clearly. This text was developed to help you develop these skills.
Author: SunWolf, Publisher: SAGE Publications ISBN: 1483343448 Category : Language Arts & Disciplines Languages : en Pages : 241
Book Description
"I enjoyed the book, learned a LOT, and LOVE her creativity in discussing different examples that help group constructs some to life. It represents the breadth of the new Group Communication Division in NCA better than any book I have seen." —David Seibold, University of California, Santa Barbara "I can unequivocally state that the proposed text is LONG overdue! Over the years I have reviewed several text proposals. SunWolf′s proposal ranks in the 99th percentile. . . . This is one of the most innovative, heuristic, pragmatic, and engaging proposals I have ever perused." —Jim L. Query, Jr., University of Houston "Peer Groups is different from the run-of-the-mill group text book. I can see that my students will learn so much more from Dr. SunWolf′s orientation than they have from the other books I′ve used. The benefits are that the topics related to [students′] practical world and that there is so much to foster in-class discussion. Although many students are familiar with the ′work world,′ they are not yet there. Dr. SunWolf provides them with what is relevant in their lives now!" —Audrey E. Kali, Framingham State College Clans, cliques, clubs, or classmates: Students of group communication should be encouraged to think critically about concepts to the groups that matter to them most—peers. Peer Groups is the first textbook to explore group communication dynamics with this vital group. Drawing on a combination of traditional and new theories, Dr. SunWolf uses an inviting writing style, shares the words and provocative thinking of real world group members, and draws on research from social psychology, communication, and group dynamics. This innovative book offers suggestions for critical thinking and new behaviors in students′ own peer groups and will inspire further exploration of small group dynamics. Features and Benefits Introduces students and researchers to cutting-edge cross-disciplinary thinking with new theories that explain group dynamics and member behaviors: Symbolic-Interpretive Perspective, Group Dialectics, Decisional Regret Theory, Social Comparison Theory, and the Bona Fide Group Perspective Examines the dynamics of real world peer groups: children′s play groups, adolescence cliques, street gangs, elite hot task groups, and decision-making juries Generates readers′ interest in studying group behaviors by drawing upon students′ personal experiences with groups Brings marginalized groups and ethnicities to the stage, from African American cowboys to multi-ethnic street gangs, including the painful issue of those left out of peer groups Offers a student-friendly reference guide with an extensive and easy-to-read table that summarizes group concepts and theories Guides classroom discussion, triggers critical thinking, and suggests useful written assignments and tools for break-out discussions with end-of-chapter sections Intended Audience This accessible and innovative text is designed for undergraduate students of Communication, Social Psychology, and Sociology. It is designed to supplement and partner with any current group textbook, as well as act as a stand-alone text. Dr. SunWolf is a scholar of unusual breadth and depth. She is a cross-disciplinary scholar in the fields of legal communication, persuasion, multicultural storytelling, social exclusion, and group decision making. Her national award-winning productivity in the past five years has been astonishing: the publication of five books, 22 journal articles or book chapters, a published educational DVD, and serving on the editorial board of five journals. Dr. SunWolf broke new ground by publishing in a top journal a new theory of communication (Decisional Regret Theory), expanding the field of small group communication to include the study of childhood group processes, gathering data from 680 adolescents in the Bay Area, as well as being the first author in trial advocacy to devote sustained attention to jurors′ religious beliefs and the role of empathy and compassion in jury deliberations.
Author: Anol Bhattacherjee
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Author: Mitchell Franklin
Author: Roger H. Hermanson
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