Between what we say and what we think: Where is mediatization? PDF Download

Author: Jairo Ferreira
Publisher: FACOS-UFSM
ISBN:
Category : Art
Languages : en
Pages : 366

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Book Description

Author: Jairo Ferreira
Publisher: FACOS-UFSM
ISBN: 8583841012
Category : Art
Languages : en
Pages : 302

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Book Description
This book is one of the results of the II International Seminar on Research on Mediatization and Social Processes. The II International Seminar on Research on Mediatization and Social Processes had a program developed at two levels: Debate panels, with invited researchers – five tables with the participation of researchers from Sweden (1), Russia (1), Portugal (1), Argentina (1), and Brazil (6). The schedule of the II Seminar and its structure are available at https://www.midiaticom.org/seminario-midiatizacao/grade-de-programacao-2018/. Intotal, there were 15 hours of debates at the five debate panels. This second event gave continuity to the first International Seminar on Research on Mediatization and Social Processes, which also had guest researchers. In the first seminar, the five panels were attended by researchers from France (3), Denmark (1), Argentina (2), and Brazil (4). See: http://www.midiaticom.org/seminariointernacional/programacao-2016/. Therefore, methodologically, the Seminar takes place in the articulation of debate panels with international guests and working groups, with the presence of researchers, doctors, doctoral students, Masters, and master’s degree students. We emphasize that, still in the scope of training processes, master’s and doctoral students, masters and doctors, post-doctoral students and post-doctors, and members of the organizing Research Group take part in them as reviewers, in a blind evaluation, of the expanded abstracts submitted by graduates with lower titles – under the coordination of researchers/professors of the Research Group on Mediatization and Social Processes. They evaluated (in a group of more than three dozen reviewers) each of the works submitted by colleagues with training at a lower level, with classification grades, which resulted in the approved papers. Then, they were grouped by the organizing committee, successively, until the event’s working groups were formed. A total of 237 abstracts were submitted. They were selected in the following proportion of participants: 21% of professors/researchers; 33% doctors and doctoral students; 33% masters and master’s students; 13% graduates and undergraduate students, linked to scientific initiation research project and/or with research results of a senior research project. In the first seminar, in 2016, there were 250 submissions by authors and 217 expanded abstracts. Out of these, around 188 works were selected. At both events, half of the participants were from universities in other states (São Paulo, Rio de Janeiro, and Minas Gerais, mainly). Among its results, in addition to the training processes in the course of its realization, we emphasize its consolidation in a library of reflections, in the form of complete articles of the presentations in Working Groups and books published in e-book format (with chapters produced by the participants of the debate panels). The expanded abstracts of the event are available at https://midiaticom.org/anais/index.php/seminario-midiatizacao-resumos. The full articles are available at https://midiaticom.org/anais/index.php/seminario-midiatizacao-artigos. This book of the Debate Panels of the II Seminar, in this e-book edition, is available not only in the project collection (https://www.midiaticom.org/e-books/) but also at FACOS UFSM (https: / /www.ufsm.br/editoras/facos/publicacoes/). We reiterate our thanks to CAPES and FAPERGS for the financial support, which is essential for to enable this proposal of conversation via research, both theoretical and empirical, carried out by its participants.

Author: Jairo Ferreira
Publisher: FACOS-UFSM
ISBN:
Category : Art
Languages : en
Pages : 337

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Book Description
This book is one of the results of the III International Seminar on Research on Mediatization and Social Processes held in 2019. The III International Seminar on Research on Mediatization and Social Processes had a program developed on two levels: Debate Tables, with invited researchers (five discussion tables, with the participation of researchers from France (3), Argentina (2), Germany (1), and Brazil (5). The schedule of the III Seminar and its structure can be seen at https://www.midiaticom.org/seminario-midiatizacao/grade-de-programacao-2019/. In total, there were 15 hours of debates at the five Discussion Tables. Methodologically, the Seminar takes place in the articulation of Debate Tables with international guests and Working Groups with the presence of researchers, doctors, doctoral students, masters, and masters' degree students. We point out that, even in the scope of training processes, master's and doctoral students, masters and doctors, post-doctors and post-doctoral graduates, and members of the organizing Research Group take part as reviewers, in a blind evaluation process, of the expanded abstracts submitted by graduates with a lower title - under the coordination of the research professors from the Mediatization and Social Processes Group. They evaluated (in a group of more than three dozen reviewers) each of the works submitted by colleagues with a lower instructional level, with classificatory notes, which resulted in the approved works. They were then grouped by the Organizing Committee, successively, until they reached the event's working groups.

Author: Carlos A. Scolari
Publisher: Taylor & Francis
ISBN: 1000901637
Category : Social Science
Languages : en
Pages : 310

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Book Description
This book describes the lifecycle of media in the context of the media ecology, presenting a general theoretical framework and a series of methodological procedures to support the construction of an eco-evolutionary approach to media change. Focusing on a series of processes - emergence, competition, dominance, hybridization, adaptation, extinction - this book goes beyond a chronological approach to propose a reticulated and multi-layered conception of media evolution. If media evolution is a network, what are the relationships between "media species" like? What happens when a new media emerges into the media ecology? How do new media influence the old ones? Can media become extinct? How do media adapt when the social and economic context changes? How can media evolution be analysed? What kinds of quantitative and qualitative techniques can be applied in media evolution research? By presenting an innovative research approach and theoretical framework to media studies, this book will be of keen interest to scholars and graduate students of new media, media history and theory, philosophy of technology, mass communication, and organisational studies.

Author: Passarelli, Brasilina
Publisher: IGI Global
ISBN: 146668741X
Category : Technology & Engineering
Languages : en
Pages : 561

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Book Description
The way we talk, work, learn, and think has been greatly shaped by modern technology. These lifestyle changes have made digital literacy the new written literacy, where those who are not able to use computers are unable to function and perform everyday tasks. The Handbook of Research on Comparative Approaches to the Digital Age Revolution in Europe and the Americas explores the new ways that technology is shaping our society and the advances it is bringing, along with potential drawbacks, such as human jobs being replaced by computers. This expansive handbook is an essential reference source for students, academics, and professionals in the fields of communication, information technology, sociology, social policy, and education; it will also prove of interest to policymakers, funding-agencies, and digital inclusion program developers. This handbook features a broad scope of research-based articles on topics including, but not limited to, computational thinking, e-portfolios, e-citizenship, digital inclusion policies, and information literacy as a form of community empowerment.

Author: Jairo Ferreira
Publisher: FACOS-UFSM
ISBN: 6557730401
Category : Art
Languages : en
Pages : 318

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Book Description
This book results from the IV International Seminar on Research on Mediatization and Social Processes held in 2020/2021. The III International Seminar on Research on Mediatization and Social Processes had a program developed on two levels: debate panels with invited researchers (5 panels, with the participation of researchers from Sweden(2), Argentina (2), and Brazil (9, including five from PPGCC-Unisinos). The IV Seminar program and its structure are at https://www.midiaticom.org/seminario-midiatizacao/programacao-2020/. In this IV Seminar, the theme of the panels was “Mediatized Sapiens: the social construction of knowledge among interactions, means, circulation, and social mediation.” With mediatized sapiens, we want to refer to several media processes related to the mental changes of the species. Several questions can be enunciated related to these. How can we think of knowledge social construction when mediated by the media processes? To what extent does the mental experience of the species hold media processes as references to its building and inferences? How do the actors in a network participate in these processes? To what extent do institutions and organizations adapt to these new environments? In particular, how do the University, research, and scientific fields participate in this repair? Do the media in digital media, in action through expert systems and artificial intelligence, interpose themselves in these processes to the point of asking incisive and secondary questions? How do temporalities and spatiality affect the conditions of production and reception, including social practices, in the social production of knowledge? What epistemologies and methodologies can account for this new complexity amid indetermination and uncertainty zones?

Author: Fernando J. Rosenberg
Publisher: University of Pittsburgh Press
ISBN: 0822981432
Category : Literary Criticism
Languages : en
Pages : 263

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Book Description
Fernando J. Rosenberg explores Latin American artistic production concerned with the possibility of justice after the establishment, rise, and ebb of the human rights narrative around the turn of the last century. Prior to this, key literary and artistic projects articulated Latin American modernity by attempting to address and supplement the state's inability to embody and enact justice. Rosenberg argues that since the topics of emancipation, identity, and revolution no longer define social concerns, Latin American artistic production is now situated at a point where the logic and conditions of marketization intersect with the notion of rights through which subjects define themselves politically. Rosenberg grounds his study in discussions of literature, film, and visual art (novels of political re-foundations, fictions of truth and reconciliation, visual arts based on cases of disappearance, films about police violence, artistic collaborations with police forces, and judicial documentaries.) In doing so, he provides a highly original examination of the paradoxical demands on current artistic works to produce both capital value and foster human dignity.

Author: George Rossolatos (Hrsg.)
Publisher: kassel university press GmbH
ISBN: 3737600422
Category : Branding (Marketing)
Languages : en
Pages : 47

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Book Description
Semiotics has been making progressively inroads into marketing research over the past thirty years. Despite the amply demonstrated conceptual appeal and empirical pertinence of semiotic perspectives in various marketing research streams, spanning consumer research, brand communications, branding and consumer cultural studies, there has been a marked deficit in terms of consolidating semiotic brand-related research under a coherent disciplinary umbrella with identifiable boundaries and research agenda. The Handbook of Brand Semiotics furnishes a compass for the perplexed, a set of anchors for the inquisitive and a solid corpus for scholars, while highlighting the conceptual richness and methodological diversity of semiotic perspectives. Written by a team of expert scholars in various semiotics and branding related fields, such as John A. Bateman, David Machin, Xavier Ruiz Collantes, Kay L. O’Halloran, Dario Mangano, George Rossolatos, Merce Oliva, Per Ledin, Gianfranco Marrone, Francesco Mangiapane, Jennie Mazur, Carlos Scolari, Ilaria Ventura, and edited by George Rossolatos, Chief Editor of the International Journal of Marketing Semiotics, the Handbook is intended as a point of reference for researchers who wish to enter the ‘House of Brand Semiotics’ and explore its marvels. The Handbook of Brand Semiotics, actively geared towards an inter-disciplinary dialogue between perspectives from marketing and semiotics, features the state-of-the-art, but also offers directions for future research in key streams, such as: Analyzing and designing brand language across media Brand image, brand symbols, brand icons vs. iconicity The contribution of semiotics to transmedia storytelling Narrativity and rhetorical approaches to branding Semiotic roadmap for designing brand identity Semiotic roadmap for designing logos and packaging Comparative readings of structuralist, Peircean and sociosemiotic approaches to brandcomms Sociosemiotic accounts of building brand identity online Multimodality and Multimodal critical discourse analysis Challenging the omnipotence of cognitivism in brand- related research Semiotics and (inter)cultural branding Brand equity semiotics

Author: Kristian Bankov
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 150150374X
Category : Language Arts & Disciplines
Languages : en
Pages : 371

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Book Description
This volume presents a broad range of topics and current frontline research by leading semioticians. The contributions are representative of the most cutting-edge work in semiotics, but project as well the developments in the near future of the field.

Author: Matthew Freeman
Publisher: Routledge
ISBN: 1351743201
Category : Performing Arts
Languages : en
Pages : 331

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Book Description
Today’s convergent media industries readily produce stories that span multiple media, telling the tales of superheroes across comics, film and television, inviting audiences to participate in the popular universes across cinema, novels, the Web, and more. This transmedia phenomenon may be a common strategy in Hollywood’s blockbuster fiction factory, tied up with digital marketing and fictional world-building, but transmediality is so much more than global movie franchises. Different cultures around the world are now making new and often far less commercial uses of transmediality, applying this phenomenon to the needs and structures of a nation and re-thinking it in the form of cultural, political and heritage projects. This book offers an exploration of these national and cultural systems of transmediality around the world, showing how national cultures – including politics, people, heritage, traditions, leisure and so on – are informing transmediality in different countries. The book spans four continents and twelve countries, looking across the UK, Spain, Portugal, France, Estonia, USA, Canada, Colombia, Brazil, Japan, India, and Russia.