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Author: Wheeler M. "Bo" Sears, Jr. Publisher: Springer ISBN: 3319151231 Category : Science Languages : en Pages : 138
Book Description
The subject of the book is helium, the element, and its use in myriad applications including MRI machines, particle accelerators, space telescopes, and of course balloons and blimps. It was at the birth of our Universe, or the Big Bang, where the majority of cosmic helium was created; and stellar helium production continues. Although helium is the second most abundant element in the Universe, it is actually quite rare here on Earth and only exists because of radioactive elements deep within the Earth. This book includes a detailed history of the discovery of helium, of the commercial industry built around it, how the helium we actually encounter is produced within the Earth, and the state of the helium industry today. The gas that most people associate with birthday party balloons is running out. “Who cares?” you might ask. Well, without helium, MRI machines could not function, rockets could not go into space, particle accelerators such as those used by CERN could not operate, fiber optic cables would not exist, and semiconductor chips could not be made...the list goes on and on.
Author: Henry David Thoreau Publisher: ISBN: Category : American essays Languages : en Pages : 298
Book Description
On the Duty of Civil Disobedience: This is Thoreau's classic protest against government's interference with individual liberty. One of the most famous essays ever written, it came to the attention of Gandhi and formed the basis for his passive resistance movement.
Author: Walt Mason Publisher: ISBN: Category : American wit and humor Languages : en Pages : 208
Book Description
Humorous "prose rhymes", expressing a down-to-earth philosophy on everyday themes in American life, written by Walt Mason, "the Poet Laureate of the American Democracy," and an editorial writer for a Kansas newspaper. Cf. Preface.
Author: James P. Harrington Publisher: CRC Press ISBN: 1482294001 Category : Technology & Engineering Languages : en Pages : 680
Book Description
This is the first edition of a unique new plastics industry resource: Who's Who in Plastics & Polymers. It is the only biographical directory of its kind and includes contact, affiliation and background information on more than 3300 individuals who are active leaders in this industry and related organizations. The biographical directory is i
Author: Martin Lindstrom Publisher: Currency ISBN: 0385523890 Category : Business & Economics Languages : en Pages : 274
Book Description
NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.
Author: Fiona Hutton Publisher: Springer Nature ISBN: 3030352846 Category : Social Science Languages : en Pages : 348
Book Description
This book considers the global discourses and debates about ‘intoxication’, engaging in critical academic discussion around this concept. The problems in defining intoxication are considered, alongside the meanings of intoxication and how these meanings often differ across diverse drug using populations. The way that intoxication has been engaged with over the centuries has affected how particular groups are perceived and responded to, resulting in punitive responses such as drug prohibition, alongside harsh treatment of those who are seen to transgress societal norms and values. Therefore, this collection seeks to unsettle dominant discourses about intoxication and to consider this concept in new, critical ways. Ways of being intoxicated are also defined in this book in their broadest sense; from ‘energy drinks’ and other legal drugs, to recreational use of illicit drugs such as ecstasy, to ‘problematic’ drug use.
Author: Martin McDonagh Publisher: Faber & Faber ISBN: 0571328881 Category : Drama Languages : en Pages : 113
Book Description
I'm just as good as bloody Pierrepoint. In his small pub in Oldham, Harry is something of a local celebrity. But what's the second-best hangman in England to do on the day they've abolished hanging? Amongst the cub reporters and sycophantic pub regulars, dying to hear Harry's reaction to the news, a peculiar stranger lurks, with a very different motive for his visit. Don't worry. I may have my quirks but I'm not an animal. Or am I? One for the courts to discuss. Martin McDonagh's Hangmen premiered at the Royal Court Theatre, London, in September 2015.