Author: Publisher:
ISBN:
Category : Iowa
Languages : en
Pages : 58
Book Description
Discover Iowa Treasures
Author: Iowa Documents
Author: Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 464
Book Description
Digest
Author: Iowa. Department of Economic DevelopmentPublisher:
ISBN:
Category : Industries
Languages : en
Pages : 160
Book Description
Ebony
Author: Publisher:
ISBN:
Category :
Languages : en
Pages : 152
Book Description
EBONY is the flagship magazine of Johnson Publishing. Founded in 1945 by John H. Johnson, it still maintains the highest global circulation of any African American-focused magazine.
Ebony
Author: Publisher:
ISBN:
Category :
Languages : en
Pages : 128
Book Description
EBONY is the flagship magazine of Johnson Publishing. Founded in 1945 by John H. Johnson, it still maintains the highest global circulation of any African American-focused magazine.
The Iowa Official Register
Author: Communication and Channel Systems in Tourism Marketing
Author: Muzaffer UysalPublisher: Routledge
ISBN: 1136586970
Category : Business & Economics
Languages : en
Pages : 265
Book Description
What sources of information do tourists consult when choosing a travel destination? How can communication channels be used to reach the tourist market for a specific region? This resource provides new insight into these important questions and more on developing tourism marketing strategies using the key factors of communication and channel systems. Communication and Channel Systems in Tourism Marketing features both conceptual and applied research which provides an excellent base for tourism marketers and destination planners to evaluate and improve their overall tourism marketing programs. Tourism and hospitality scholars discuss communication distribution channels, media selection, information needs and sources, importance of travel brochures and slogans, brochure design, and the effectiveness of communication messages in tourism marketing. The advantages and disadvantages of a wide variety of communication channels are explored including word-of-mouth, brochures/pamphlets, travel agents, magazines, radio, television, and slogans. Some of the topics covered in this book that demonstrate the use of communication and channel systems in tourism marketing are: building repeat visitor relationships image formation distribution channels communication messages and their effectiveness design of destination- and attraction-specific brochures communicating unique selling propositions in slogans This groundbreaking book presents original, empirical research that incorporates communications and channels systems as integral components of tourism marketing. The diversity and originality of these tourism research cases will be helpful to destination promoters, tourism decisionmakers, and tourism planners worldwide. Communication and Channel Systems in Tourism Marketing is also a valuable supplementary text for students in courses on leisure, recreation, hospitality, tourism, and marketing.
Annual Report of the Iowa State Agricultural Society
Author: Iowa State Agricultural SocietyPublisher:
ISBN:
Category :
Languages : en
Pages : 558
Book Description
Monthly Checklist of State Publications
Author: Library of Congress. Exchange and Gift DivisionPublisher:
ISBN:
Category : State government publications
Languages : en
Pages : 480
Book Description
June and Dec. issues contain listings of periodicals.
Annual Report of the Board of Directors of the Iowa State Agricultural Society for the Year ...
Author: Iowa State Agricultural SocietyPublisher:
ISBN:
Category : Agriculture
Languages : en
Pages : 558
Book Description