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Digital Music Interoperability and Availability

Digital Music Interoperability and Availability PDF Author: United States. Congress. House. Committee on the Judiciary. Subcommittee on Courts, the Internet, and Intellectual Property
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 32

Book Description


Digital Music Interoperability and Availability

Digital Music Interoperability and Availability PDF Author: United States. Congress. House. Committee on the Judiciary. Subcommittee on Courts, the Internet, and Intellectual Property
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 32

Book Description


This Business of Global Music Marketing

This Business of Global Music Marketing PDF Author: Tad Lathrop
Publisher: Billboard Books
ISBN: 0307830128
Category : Music
Languages : en
Pages : 300

Book Description
Think BIG—capture the global music market. Worldwide tours, internet downloads, international album distribution–the global market for music is expanding with lightning speed, and that means big opportunities for everyone in the music business. The main obstacle? Lack of knowledge. The world market is packed with opportunity, but it's also full of cultural, regulatory, administrative, legal, political, and logistical pitfalls. This Business of™ Global Music Marketing offers a map of the world, with full information on how to break into the global market, how to distribute records abroad, how to find an audience, how to package records to appeal to local markets, how to establish partnerships with foreign businesses, how to deal with different rules of trade, and much more. A companion volume to author Tad Lathrop's top-selling This Business of™ Music Marketing and Promotion, This Business of™ Global Music Marketing offers everyone in the music business a chance to go global.

Interactive Multimedia Music Technologies

Interactive Multimedia Music Technologies PDF Author: Ng, Kia
Publisher: IGI Global
ISBN: 1599041529
Category : Computers
Languages : en
Pages : 410

Book Description
"This book illustrates how interactive music can be used for valorizing cultural heritage, content and archives not currently distributed due to lack of safety, suitable coding, or conversion technologies. It explains new methods of promoting music for entertainment, teaching, commercial and non-commercial purposes, and provides new services for those connected via PCs, mobile devices, whether sighted or print-impaired"--Provided by publisher.

Architects of Change

Architects of Change PDF Author: Jeremy Ghez
Publisher: Springer Nature
ISBN: 303020684X
Category : Business & Economics
Languages : en
Pages : 235

Book Description
What is the difference between a fire fighter and an architect? One deals with crises as they arise while the other is capable of building something that can withstand all weathers. Using this analogy, Architects of Change provides you with the tools to grasp, leverage and harness the dynamics that shape tomorrow's markets. It encourages you to nurture an entrepreneurial mind-set to transform the way a business – or even an entire industry – operates. Tackling crucial topics related to geopolitics, creative destruction, fake news, resilience and creativity, this book gives you the tools to analyse your environment and future trends in order to reinvent the way you do business. It teaches you how to: · Identify actors of change · Conduct simulations about the future · Assess threats of political instability · Build a strategy for a profitable and sustainable firm amid ongoing uncertainty · Become an architect of change yourself. Containing original interviews with industry insiders, including a world-famous expert on brands and luxury, the former CEO of a major think tank, a thought leader from CISCO, the former chairman of the US National Intelligence Council, and a former chief political scientist of a large Asian bank, this book helps you to understand the type of imagination and creativity this business environment requires not only to survive, but thrive.

Digital Revolution Tamed

Digital Revolution Tamed PDF Author: Hyojung Sun
Publisher: Springer
ISBN: 3319930222
Category : Social Science
Languages : en
Pages : 340

Book Description
This book explores why widespread predictions of the radical transformation in the recording industry did not materialise. Although the growing revenue generated from streaming signals the recovery of the digital music business, it is important to ask to what extent is the current development a response to digital innovation. Hyojung Sun finds the answer in the detailed innovation process that has taken place since Napster. She reassesses the way digital music technologies were encultured in complex music valorisation processes and demonstrates how the industry has become reintermediated rather than disintermediated. This book offers a new understanding of digital disruption in the recording industry. It captures the complexity of the innovation processes that brought about technological development, which arose as a result of interaction across the circuit of the recording business – production, distribution, valorisation, and consumption. By offering a more sophisticated account than the prevailing dichotomy, the book exposes deterministic myths surrounding the radical transformation of the industry.

Digital and Social Media Marketing

Digital and Social Media Marketing PDF Author: Nripendra P. Rana
Publisher: Springer Nature
ISBN: 3030243745
Category : Business & Economics
Languages : en
Pages : 337

Book Description
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Record Label Marketing

Record Label Marketing PDF Author: Clyde Philip Rolston
Publisher: CRC Press
ISBN: 1134705557
Category : Technology & Engineering
Languages : en
Pages : 524

Book Description
Record Label Marketing, Third Edition is the essential resource to help you understand how recorded music is professionally marketed. Fully updated to reflect current trends in the industry, this edition is designed to benefit marketing professionals, music business students, and independent artists alike. As with previous editions, the third edition is accessible for readers new to marketing or to the music business. The book addresses classic marketing concepts while providing examples that are grounded in industry practice. Armed with this book, you’ll master the jargon, concepts, and language to understand how music companies brand and market artists in the digital era. Features new to this edition include: Social media strategies including step-by-step tactics used by major and independent labels are presented in a new section contributed by Ariel Hyatt, owner of CYBER PR. An in-depth look at SoundScan and other big data matrices used as tools by all entities in the music business. An exploration of the varieties of branding with particular attention paid to the impact of branding to the artist and the music business in a new chapter contributed by Tammy Donham, former Vice President of the Country Music Association. The robust companion website, focalpress.com/cw/macy, features weblinks, exercises, and suggestions for further reading. Instructor resources include PowerPoint lecture outlines, a test bank, and suggested lesson plans.

Billboard

Billboard PDF Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 96

Book Description
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.

The Label Machine: How to Start, Run and Grow Your Own Independent Music Label

The Label Machine: How to Start, Run and Grow Your Own Independent Music Label PDF Author: Nick Sadler
Publisher: Velocity Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 250

Book Description
Whether you want to start a record label, self-release your own music, or are just an avid music lover, this book will give you information about the business of music. The Label Machine: How to Start, Run and Grow Your Own Independent Music Label is the first book to give music artists practical step-by-step comprehensive instructions for setting up and running an independent music label to successfully distribute and market their music. You will learn all about the music industry business and how to navigate the tricky dos and don'ts. You will finally understand and take control of your music copyright and get to grips with the legalities involved. You will build your music business effortlessly, learning how to professionally market your music and artists - allowing you to reach thousands of fans. And essentially, you will learn how to create multiple label revenue streams to create an established record label. It features a detailed breakdown of how every part of the industry works together, including copyright in the UK and US, record label set-up, record releases, and royalty collection. It also provides in-depth guides on marketing, covering; traditional PR, Facebook and Instagram advertising, Spotify playlisting, and fan growth. Includes templates for record label and management contracts, marketing and promotion schedules, press releases, and fan email automation.

Competitiveness in Emerging Markets

Competitiveness in Emerging Markets PDF Author: Datis Khajeheian
Publisher: Springer
ISBN: 3319717227
Category : Business & Economics
Languages : en
Pages : 596

Book Description
This book presents a collection of interrelated research advances in the field of technological entrepreneurship from the perspective of competition in emerging markets. Featuring contributions by scholars from different fields of interest, it provides a mix of theoretical developments, insights and research methods used to uncover the unexplored aspects of competitiveness in emerging markets in an age characterized by disruptive technologies.