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Author: J. R. Brent Ritchie Publisher: CABI ISBN: 0851996647 Category : Business & Economics Languages : en Pages : 291
Book Description
The purpose of this book is to provide a framework for understanding the complex and multifaceted nature of the factors that affect destination competitiveness. It provides guidance on how to create successful destinations by developing and presenting a conceptual model of destination competitiveness that recognizes the importance of sustainability for long-term success. The book is both theoretically sound and managerially useful. It is intended to appeal to both academic researchers and industry professionals and practitioners. Anyone with an interest in the enhancement of a destination's competitiveness from nations to small towns or regions will find this book invaluable.
Author: J. R. Brent Ritchie Publisher: CABI ISBN: 0851996647 Category : Business & Economics Languages : en Pages : 291
Book Description
The purpose of this book is to provide a framework for understanding the complex and multifaceted nature of the factors that affect destination competitiveness. It provides guidance on how to create successful destinations by developing and presenting a conceptual model of destination competitiveness that recognizes the importance of sustainability for long-term success. The book is both theoretically sound and managerially useful. It is intended to appeal to both academic researchers and industry professionals and practitioners. Anyone with an interest in the enhancement of a destination's competitiveness from nations to small towns or regions will find this book invaluable.
Author: Andres Artal-Tur Publisher: CABI ISBN: 1780646976 Category : Business & Economics Languages : en Pages : 234
Book Description
Destination competitiveness and sustainability are important issues for many stakeholders within the tourism industry. In recent years, destinations have faced some challenges with respect to maintaining sustainability; they must be cleaner, greener and safer in order to safeguard the life quality of holidaymakers and local residents. Providing an invaluable review of the latests research on the topic, global case studies provide a perspective of the worldwide challenges and solutions arising in the management of tourism destinations. The analysis presents an interdisciplinary approach, including contributions of economists, geographers, managers and marketing professionals.
Author: Metin Kozak Publisher: ISBN: 9781780646985 Category : Electronic books Languages : en Pages : 234
Book Description
"Destination competitiveness and sustainability are important issues for many stakeholders within the tourism industry. Maintaining competitiveness is pivotal for the future of a tourism destination; environmental issues affect oopportunities and performance; and sustainability is now at the forefront of any destination management policy with long-term aspirations. In recent years, destinations have faced many challenges with respect to maintaining sustainability; they must be cleaner, greener and safer in order to preserve the quality of life of holidaymakers and local residents. Reviewing the latest research on the topic, this book uses global case studies to provide a perspective of the challenges and solutions arising in the management of tourism destinations worldwide. Presenting an interdisciplinary approach and including contributions from economists, geographers, managers and marketing professionals, this book forms an invaluable resource for researchers in tourism, destination management and tourism economics"--Back cover.
Author: Timo Ohnmacht Publisher: Emerald Group Publishing ISBN: 1787563456 Category : Business & Economics Languages : en Pages : 184
Book Description
This volume presents twenty updated and new theories of travelers’ decisions and behaviors. The volume describes the advances in theory construction and practical applications of theory in the disciplines of tourism, hospitality, leisure, and entertainment (THLE) research.
Author: Hashim, Rahmat Publisher: IGI Global ISBN: 1522572546 Category : Business & Economics Languages : en Pages : 332
Book Description
Market positioning and branding has evolved from a peripheral process in the marketing effort to a critical process in any strategic planning initiative. Effective positioning will result in a strong brand that develops an emotional and productive two-way relationship. Positioning and Branding Tourism Destinations for Global Competitiveness focuses on utilizing destination branding and content marketing for sustainable growth and competitive advantage within the tourism and hospitality industry, including tools and techniques for travel branding and best practices for better tourism management strategies. Featuring coverage on a broad range of topics such as hospitality, brand loyalty, and knowledge transfer, this book is ideally designed for industry professionals including those within the hotel, leisure, transportation, theme park, and food service sectors, policymakers, practitioners, researchers, and students.
Author: Youcheng Wang Publisher: CABI ISBN: 9781845937003 Category : Electronic books Languages : en Pages : 370
Book Description
This book offers a comprehensive understanding of the concept and scope of the tourism industry in general and of destination marketing and management in particular. Taking an integrated and comprehensive approach, it focuses on both the macro and micro aspects of destination marketing and management. The book consists of 27 chapters presented in seven parts with the following themes: concept, scope and structure of destination marketing and management, destination planning and policy, consumer decision-making processes, destination marketing research, destination branding and positioning, destination product development and distribution, the role of emerging technologies in destination marketing, destination stakeholder management, destination safety, disaster and crisis management, destination competitiveness and sustainability, and challenges and opportunities for destination marketing and management. -- [Source inconnue].
Author: Costa, Vânia Publisher: IGI Global ISBN: 1799892875 Category : Business & Economics Languages : en Pages : 312
Book Description
The hospitality industry is one of the most significant drivers of economic growth and socioeconomic advances in both developed and developing countries. This industry contributes directly to gross domestic product, job creation, income level, destination expansion, and economic development. Forecasts for 2020 indicated a promising year was ahead for this industry, but the COVID-19 pandemic had a catastrophic impact. Hospitality companies are experiencing one of the biggest, unprecedented crises to date, and experts must now rethink strategies to ensure these businesses’ recovery. Sustainability and Competitiveness in the Hospitality Industry focuses on complex issues from a hotel industry perspective. It surveys existing research by reflecting on the pandemic’s impacts and generates scenarios for how to strengthen business structures. Covering a wide range of topics such as digital hospitality and tourism products, this reference work is ideal for managers, business professionals, entrepreneurs, practitioners, researchers, academicians, instructors, and students.
Author: Twan Huybers Publisher: Edward Elgar Publishing ISBN: Category : Business & Economics Languages : en Pages : 198
Book Description
Environmental management can add to the costs of nature-based tourism businesses, making destinations less competitive, but can also enhance competitiveness by increasing demand. This text assesses the importance of these effects on a variety of destinations including California, Provence & North Queensland.
Author: Patrizia Modica Publisher: CABI ISBN: 1780645422 Category : Business & Economics Languages : en Pages : 214
Book Description
Tourism continues to grow, and as the industry develops, it is important for researchers and practitioners to fully understand and examine issues such as sustainability, competiveness, and stakeholder quality of life in tourism centres around the world. Focusing on the unique perspective of island tourism destinations, this book outlines impacts on, and potential strategies for protecting, the natural environment, local economy, and local culture. A timely and important read for researchers, students and practitioners of tourism, this book also provides a valuable resource for researchers of sustainability and environmental science.
Author: J. R. Brent Ritchie
Author: J. R. Brent Ritchie
Author: Andres Artal-Tur
Author: Metin Kozak
Author: Timo Ohnmacht
Author: Hashim, Rahmat
Author: Patrizia Modica
Author: Youcheng Wang
Author: Costa, Vânia
Author: Twan Huybers
Author: Patrizia Modica