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Author: Steven Heller Publisher: Simon and Schuster ISBN: 1621534138 Category : Design Languages : en Pages : 304
Book Description
Author and design expert Steven Heller has revisited and revised the popular classic Design Literacy by revising many of the thoughtful essays from the original and mixing in thirty-two new works. Each essay offers a taste of the aesthetic, political, historical, and personal issues that have engaged designers from the late nineteenth century to the present—from the ubiquitous (the swastika, antiwar posters) to the whimsical (MAD magazine parodies). The essays are organized into eight thematic categories—persuasion, mass media, language, identity, information, iconography, style, and commerce. This revised edition also highlights recent trends in graphic design such as aesthetic changes in typography in the digital age and the nexus between graphic design and wired culture. This is an eclectic look at how, why, and if graphic design influences our ever-evolving, diverse world. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Author: Steven Heller Publisher: Simon and Schuster ISBN: 1621534138 Category : Design Languages : en Pages : 304
Book Description
Author and design expert Steven Heller has revisited and revised the popular classic Design Literacy by revising many of the thoughtful essays from the original and mixing in thirty-two new works. Each essay offers a taste of the aesthetic, political, historical, and personal issues that have engaged designers from the late nineteenth century to the present—from the ubiquitous (the swastika, antiwar posters) to the whimsical (MAD magazine parodies). The essays are organized into eight thematic categories—persuasion, mass media, language, identity, information, iconography, style, and commerce. This revised edition also highlights recent trends in graphic design such as aesthetic changes in typography in the digital age and the nexus between graphic design and wired culture. This is an eclectic look at how, why, and if graphic design influences our ever-evolving, diverse world. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Author: Steven Heller Publisher: Skyhorse Publishing Inc. ISBN: 9781581150353 Category : Art Languages : en Pages : 300
Book Description
This volume also investigates larger movements and phenomena, such as Norman Rockwell's lasting impression on Americana, issues of plagiarism and censorship, and the "Big Idea" in advertising, and includes profiles of designers whose bodies of work helped determine the look and content of design today."--BOOK JACKET.
Author: Steven Heller Publisher: ISBN: 9781880559765 Category : Art Languages : en Pages : 284
Book Description
Steven Heller and Karen Pomeroy create a mosaic of design stories that offer a series of valuable lessons in how design works and an engaging history of graphic design from the late nineteenth century to the present. Tracing the development of each work, Heller and Pomeroy explain its role in design history and how it relates to the cultural milieu from which it emerged.
Author: Steven Heller Publisher: ISBN: 9781880559765 Category : Art Languages : en Pages : 292
Book Description
Steven Heller and Karen Pomeroy create a mosaic of design stories that offer a series of valuable lessons in how design works and an engaging history of graphic design from the late nineteenth century to the present. Tracing the development of each work, Heller and Pomeroy explain its role in design history and how it relates to the cultural milieu from which it emerged.
Author: Andrew P. Johnson Publisher: Guilford Publications ISBN: 1462545785 Category : Education Languages : en Pages : 274
Book Description
This highly practical book helps K–8 teachers implement effective reading interventions that support meaningful comprehension and engage students with interesting, age-appropriate texts. Andrew P. Johnson presents a range of strategies for addressing difficulties in the core areas of word identification, fluency, and comprehension. Packed with illustrative figures, the book provides guidance and tools for assessing reading problems, combining and adapting interventions for particular students, planning writing activities to enhance reading, aligning efforts within a response-to-intervention framework, and designing individualized education programs. Informed by current research, Johnson candidly targets "educational malpractice” and helps readers puzzle through the controversies surrounding dyslexia diagnoses and special education decision making.
Author: Grant P. Wiggins Publisher: ASCD ISBN: 1416600353 Category : Education Languages : en Pages : 383
Book Description
What is understanding and how does it differ from knowledge? How can we determine the big ideas worth understanding? Why is understanding an important teaching goal, and how do we know when students have attained it? How can we create a rigorous and engaging curriculum that focuses on understanding and leads to improved student performance in today's high-stakes, standards-based environment? Authors Grant Wiggins and Jay McTighe answer these and many other questions in this second edition of Understanding by Design. Drawing on feedback from thousands of educators around the world who have used the UbD framework since its introduction in 1998, the authors have greatly revised and expanded their original work to guide educators across the K-16 spectrum in the design of curriculum, assessment, and instruction. With an improved UbD Template at its core, the book explains the rationale of backward design and explores in greater depth the meaning of such key ideas as essential questions and transfer tasks. Readers will learn why the familiar coverage- and activity-based approaches to curriculum design fall short, and how a focus on the six facets of understanding can enrich student learning. With an expanded array of practical strategies, tools, and examples from all subject areas, the book demonstrates how the research-based principles of Understanding by Design apply to district frameworks as well as to individual units of curriculum. Combining provocative ideas, thoughtful analysis, and tested approaches, this new edition of Understanding by Design offers teacher-designers a clear path to the creation of curriculum that ensures better learning and a more stimulating experience for students and teachers alike.
Author: Akiko Busch Publisher: ISBN: 9780823056200 Category : Advertising layout and typography Languages : en Pages : 0
Book Description
The Senior Library was established by Richard Wilde, the chair of the graphic design and advertising department at the School of Visual Arts in New York. The intent of the Library was to showcase the best work done by the graduating seniors as well as to give a long-standing senior-portfolio teacher the opportunity (and gift) of designing the book with total creative freedom.
Author: Rebecca Rogers Publisher: Routledge ISBN: 1135093040 Category : Language Arts & Disciplines Languages : en Pages : 230
Book Description
Uniquely bringing together discourse analysis, critical literacy, and teacher research, this book invites teacher educators, literacy researchers, and discourse analysts to consider how discourse analysis can be used to foster critical literacy education. It is both a guide for conducting critical discourse analysis and a look at how the authors, alongside their teacher education students, used the tools of discourse analysis to inquire into, critique, and design critical literacy practices. Through an intimate look at the workings of a university teacher education course and the discourse analysis tools that teacher-researchers use to understand their classrooms, the book provides examples of both pre-service teachers and teacher educators becoming critically literate. The context-rich examples highlight the ways in which discourse analysis aids teachers’ decision making in the moment and reflections on their practice over time. Readers learn to conduct discourse analysis as they read about critical literacy practices at the university level. Designed to be interactive, each chapter features step-by-step procedures for conducting each kind of discourse analysis (narrative, critically oriented, multimodal), sample analyses, and additional readings and resources. By attending to the micro-interactions as well as processes that unfold across time, the book illustrates the power and potential of discourse analysis as a pedagogical and research tool.
Author: Steven Heller
Author: Steven Heller
Author: Steven Heller
Author: 
Author: Steven Heller
Author: Steven Heller
Author: Andrew P. Johnson
Author: Grant P. Wiggins
Author: Akiko Busch
Author: Bill Cope
Author: Rebecca Rogers