Author: United States. Congress
Publisher:
ISBN:
Category :
Languages : en
Pages : 638

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Author: United States. Congress. House. Committee on Rules
Publisher:
ISBN:
Category :
Languages : en
Pages : 28

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Author: Stephen Hess
Publisher: Brookings Institution Press
ISBN: 0815716249
Category : Language Arts & Disciplines
Languages : en
Pages : 177

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This book surveys press relations with the federal government, examines the way official press offices prepare and conduct briefings, and considers criticisms concerning the government's control of information.

Author: Mordecai Lee
Publisher: University of Oklahoma Press
ISBN: 0806184477
Category : Political Science
Languages : en
Pages : 336

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Book Description
Government bureaucracy is something Americans have long loved to hate. Yet despite this general antipathy, some federal agencies have been wildly successful in cultivating the people’s favor. Take, for instance, the U.S. Forest Service and its still-popular Smokey Bear campaign. The agency early on gained a foothold in the public’s esteem when President Theodore Roosevelt championed its conservation policies and Forest Service press releases led to favorable coverage and further goodwill. Congress has rarely approved of such bureaucratic independence. In Congress vs. the Bureaucracy, political scientist Mordecai Lee—who has served as a legislative assistant on Capitol Hill and as a state senator—explores a century of congressional efforts to prevent government agencies from gaining support for their initiatives by communicating directly with the public. Through detailed case studies, Lee shows how federal agencies have used increasingly sophisticated publicity techniques to muster support for their activities—while Congress has passed laws to counter those PR efforts. The author first traces congressional resistance to Roosevelt’s campaigns to rally popular support for the Panama Canal project, then discusses the Forest Service, the War Department, the Census Bureau, and the Department of Agriculture. Lee’s analysis of more recent legislative bans on agency publicity in the George W. Bush administration reveals that political battles over PR persist to this day. Ultimately, despite Congress’s attempts to muzzle agency public relations, the bureaucracy usually wins. Opponents of agency PR have traditionally condemned it as propaganda, a sign of a mushrooming, self-serving bureaucracy, and a waste of taxpayer dollars. For government agencies, though, communication with the public is crucial to implementing their missions and surviving. In Congress vs. the Bureaucracy, Lee argues these conflicts are in fact healthy for America. They reflect a struggle for autonomy that shows our government’s system of checks and balances to be alive and working well.

Author: Edward L. Bernays
Publisher: University of Oklahoma Press
ISBN: 0806189827
Category : Business & Economics
Languages : en
Pages : 441

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Book Description
Public relations as described in this volume is, among other things, society’s solution to problems of maladjustment that plague an overcomplex world. All of us, individuals or organizations, depend for survival and growth on adjustment to our publics. Publicist Edward L. Bernays offers here the kind of advice individuals and a variety of organizations sought from him on a professional basis during more than four decades. With such knowledge, every intelligent person can carry on his or her activities more effectively. This book provides know-why as well know-how. Bernays explains the underlying philosophy of public relations and the PR methods and practices to be applied in specific cases. He presents broad approaches and solutions as they were successfully carried out in his long professional career. Public relations is not publicity, press agentry, promotion, advertising, or a bag of tricks, but a continuing process of social integration. It is a field of adjusting private and public interest. Everyone engaged in any public activity, and every student of human behavior and society, will find in this book a challenge and opportunity to further both the public interest and their own interest.

Author: United States. Department of State
Publisher:
ISBN:
Category :
Languages : en
Pages : 214

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Author: United States. Department of State
Publisher:
ISBN:
Category :
Languages : en
Pages : 152

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Author:
Publisher:
ISBN:
Category : Insurance
Languages : en
Pages : 650

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Author: Kenneth L. Shropshire
Publisher: University of Pennsylvania Press
ISBN: 0812209168
Category : Business & Economics
Languages : en
Pages : 224

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Book Description
The legendary Charles C. "Cash and Carry" Pyle, considered by most to be the first sports agent, negotiated a $3,000-per-game contract for Red Grange to play professional football for the Chicago Bears in 1933. Today, salaries in the tens of millions of dollars are commonplace, and instead of theatrical promoters and impresarios, professionally trained businessmen and lawyers dominate the business. But whereas rules and penalties govern the playing field, there are far fewer restrictions on agents. Incidents of agents' manipulating athletes, ranging from investment scams to outright theft of a player's money, are far too frequent, and there is growing consensus for reform In The Business of Sports Agents, Kenneth L. Shropshire and Timothy Davis, experts in the fields of sports business and law, examine the history of the sports agent business and the rules and laws developed to regulate the profession. They also consider recommendations for reform, including uniform laws that would apply to all agents, redefining amateurism in college sports, and stiffening requirements for licensing agents. This revised and expanded second edition brings the volume up-to-date on recent changes in the industry, including: - the closing of one of the largest agencies - high-profile personnel moves - passage of the federal Sports Agent Responsibility and Trust Act - the National Football League's aggressive and high-profile efforts to regulate agents

Author: United States. Congress. Senate. Committee on Appropriations
Publisher:
ISBN:
Category :
Languages : en
Pages : 1168

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