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Author: Adrian Slywotzky With Karl Web Publisher: Hachette UK ISBN: 0755361776 Category : Business & Economics Languages : en Pages : 265
Book Description
Demand is one of the few economic terms almost everyone knows. Demand drives supply. When demand rises, it stimulates growth - jobs are created, the economy flourishes and society thrives. So goes the theory. It sounds simple, yet almost no one really understands demand, including the business owners, company leaders and policy makers who try to stimulate and satisfy it. DEMAND is a book with breakout general non-fiction potential which searches for clues as to where demand really comes from, and why, and how we might control it.
Author: Adrian Slywotzky With Karl Web Publisher: Hachette UK ISBN: 0755361776 Category : Business & Economics Languages : en Pages : 265
Book Description
Demand is one of the few economic terms almost everyone knows. Demand drives supply. When demand rises, it stimulates growth - jobs are created, the economy flourishes and society thrives. So goes the theory. It sounds simple, yet almost no one really understands demand, including the business owners, company leaders and policy makers who try to stimulate and satisfy it. DEMAND is a book with breakout general non-fiction potential which searches for clues as to where demand really comes from, and why, and how we might control it.
Author: Thomas Demand Publisher: ISBN: Category : Design Languages : en Pages : 516
Book Description
"An edited version of a conversation that took place in 10 instalments over one year between April 2017 and May 2018 in the artist's studio in Los Angeles."--Page [035].
Author: David Lewis Publisher: New Year Publishing ISBN: 1935547372 Category : Business & Economics Languages : en Pages : 154
Book Description
Historically, the discipline of marketing has been heavily skewed toward a subjective art at the expense of a measurable science. But the days of hunches, intuitions, and incomplete or misleading perspectives are rapidly disappearing. Today, savvy marketers and forward-looking organizations are embracing innovative new models driven by cutting-edge technology and analytics to align sales and marketing, pinpoint (and respond to) customer needs, and achieve breakthrough revenue gains. In Manufacturing Demand, marketing guru David Lewis, CEO of DemandGen International, reveals the transformations taking place in marketing today, including the rise of the marketing geek and the emergence of the so-called fifth and sixth P s of marketing: Process and Programming. You ll learn about the key practices and principles of creating your demand-generation factory: buyer personas, the demand funnel, lead scoring, lead nurturing, and analytics. Plus, Manufacturing Demand presents plenty of actionable tips and recommendations as well as real-world case studies that showcase how leading companies are achieving tremendous results applying these principles of successful lead management. If you re ready to move into of the next generation of marketing, get ready to start Manufacturing Demand.
Author: Daniel S. Hamermesh Publisher: Princeton University Press ISBN: 9780691025872 Category : Business & Economics Languages : en Pages : 466
Book Description
In this book Daniel Hamermesh provides the first comprehensive picture of the disparate field of labor demand. The author reviews both the static and dynamic theories of labor demand, and provides evaluative summaries of the available empirical research in these two subject areas. Moreover, he uses both theory and evidence to establish a generalized framework for analyzing the impact of policies such as minimum wages, payroll taxes, job- security measures, unemployment insurance, and others. Covering every aspect of labor demand, this book uses material from a wide range of countries.
Author: Gerry Campbell Publisher: Advantage Media Group ISBN: 1599324121 Category : Business & Economics Languages : en Pages : 136
Book Description
The rules of new product development have changed. The most fundamental nature of supply and demand has shifted and markets have undergone a reversal. Users are in control now, determining the success and failure of every company and product in the market. Companies that underestimate the implications of this shift are guaranteed to fail, wasting time and resources pursuing products the market will not accept. Demand Horizon is a new mental model for understanding and adapting to the demand-driven economy. It’s a framework for making sense of the new rules in product creation, offering both strategic understanding and practical actions for adapting to the new rules of business. Written by Gerry Campbell, an accomplished executive, entrepreneur and product creator, Demand Horizon illuminates the techniques and approaches that have enabled him to create patented products that are used by every person on earth who uses a search engine, social networking site or smartphone.
Author: Chade-Meng Tan Publisher: HarperCollins ISBN: 0062378945 Category : Self-Help Languages : en Pages : 213
Book Description
A long-awaited follow-up to the New York Times bestselling Search Inside Yourself shows us how to cultivate joy within the context of our fast-paced lives and explains why it is critical to creativity, innovation, confidence, and ultimately success in every arena. In Joy on Demand, Chade-Meng Tan shows that you don’t need to meditate for hours, days, months or years to achieve lasting joy—you can actually get consistent access to it in as little as fifteen seconds. Explaining joy and meditation as complementary things that naturally reinforce each other, Meng explains how these two skills form a virtuous cycle, and once put into motion, become a solid practice that can be sustained in daily life. For many years, meditation has been taught and practiced in cultures where almost all meditators practice full-time for years, resulting in training programs optimized for practitioners with lots of free time and not much else to do but develop profound mastery over the mind. Seeing a disconnect between the traditional practice and the modern world, the bestselling author and Google’s “Jolly Good Fellow” has developed a program, through “wise laziness,” to help readers meditate more efficiently and effectively. Meng shares the three pillars of joy (inner peace, insight, and happiness), why joy is the secret is to success, and demonstrates the practical tools anyone can use to cultivate it on demand.
Author: Roderick A. Ferguson Publisher: Univ of California Press ISBN: 0520966287 Category : Education Languages : en Pages : 134
Book Description
“Puts campus activism in a radical historic context.”—New York Review of Books In the post–World War II period, students rebelled against the university establishment. In student-led movements, women, minorities, immigrants, and indigenous people demanded that universities adapt to better serve the increasingly heterogeneous public and student bodies. The success of these movements had a profound impact on the intellectual landscape of the twentieth century: out of these efforts were born ethnic studies, women’s studies, and American studies. In We Demand, Roderick A. Ferguson demonstrates that less than fifty years since this pivotal shift in the academy, the university is moving away from “the people” in all their diversity. Today the university is refortifying its commitment to the defense of the status quo off campus and the regulation of students, faculty, and staff on campus. The progressive forms of knowledge that the student-led movements demanded and helped to produce are being attacked on every front. Not only is this a reactionary move against the social advances since the ’60s and ’70s—it is part of the larger threat of anti-intellectualism in the United States.
Author: Varian Fry Publisher: Plunkett Lake Press ISBN: Category : Biography & Autobiography Languages : en Pages : 230
Book Description
Varian Fry, a young editor from New York, traveled to Marseilles after Germany defeated France in the summer of 1940. As the representative of the Emergency Rescue Committee, a private American relief organization, he offered aid and advice to refugees who found themselves threatened with extradition to Nazi Germany under Article 19 of the Franco-German armistice — the “Surrender on Demand” clause. Fry risked his life to rescue those targeted by the Gestapo in “the most gigantic man-trap in history.” Working day and night with a few associates in opposition to France’s Vichy government and to American authorities, his elaborate rescue network managed to spirit more than 1,500 people — including prominent European politicians, artists, writers and scientists — to safety by the time Fry was expelled from France after 13 months. “Surrender on Demand is by turns wildly exciting, horrifying and exalting. Certainly, there has never been another book like it... Varian Fry is a good man. Through the people he has helped rescue — the doctors, the painters, the writers, the sculptors, the teachers — he has added to the sum total of the world’s happiness... an astonishingly good book.” — Russell Maloney, The New York Times “Surrender on Demand contains enough intrigue and conspiracy, enough narrow escapes and shady and flamboyant characters for three or four spy stories. But Mr. Fry has not written it for excitement... He has put down some plain and eloquent facts.” — Orville Prescott, The New York Times “I have read and heard many accounts of escapes from Europe... but none surpasses this restrained and factual narrative in suspense and excitement... It tells of many triumphs and some defeats: it depicts with vividness and often with humor a large number of interesting and frequently distinguished persons; it describes the endless obstacles encountered and the ingenious and constantly changing shifts and devices contrived to overcome them; and throughout it makes one feel the undercurrent of potential tragedy which too often became actual.” — New York Herald Tribune Weekly Book Review “A novelist would hardly dare pack a novel with so many hair-breath escapes.” — Lewis Gannett, New York Herald Tribune “... a brilliant exposé of the work accomplished by [Fry] in Marseille during the tragic days that followed the French defeat... Surrender on Demand is a unique contribution to the underground history of the war.” — Josef Forman, Free World “There are a larger number of highly exciting and almost unbelievable stories in this deeply moving but often also highly amusing book. Friends of light adventure novels will undoubtedly like it. And friends of humanity will see much more in it than an adventure story although it deals with forging passports, with hiding and escaping from detectives, with secret messages hidden in a toothpaste tube, and with an underground railroad over a well protected border. They will see in it a memorial to the man who made what he modestly calls ‘an experiment in democratic solidarity’ and also to the women and men who sent him on his dangerous mission.” — Henry B. Kranz, Saturday Review
Author: Alex J. Wood Publisher: Cornell University Press ISBN: 1501748904 Category : Political Science Languages : en Pages : 191
Book Description
Despotism on Demand draws attention to the impact of flexible scheduling on managerial power and workplace control. When we understand paid work as a power relationship, argues Alex J. Wood, we see how the spread of precarious scheduling constitutes flexible despotism; a novel regime of control within the workplace. Wood believes that flexible despotism represents a new domain of inequality, in which the postindustrial working class increasingly suffers a scheduling nightmare. By investigating two of the largest retailers in the world he uncovers how control in the contemporary "flexible firm" is achieved through the insidious combination of "flexible discipline" and "schedule gifts." Flexible discipline provides managers with an arbitrary means by which to punish workers, but flexible scheduling also requires workers to actively win favor with managers in order to receive "schedule gifts": more or better hours. Wood concludes that the centrality of precarious scheduling to control means that for those at the bottom of the postindustrial labor market the future of work will increasingly be one of flexible despotism.
Author: Adrian Slywotzky With Karl Web
Author: Adrian Slywotzky With Karl Web
Author: Thomas Demand
Author: David Lewis
Author: Daniel S. Hamermesh
Author: David B. Rutledge
Author: Gerry Campbell
Author: Chade-Meng Tan
Author: Roderick A. Ferguson
Author: Varian Fry
Author: Alex J. Wood