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Deep Branding on the Internet

Deep Branding on the Internet PDF Author: Marc Braunstein
Publisher: Prima Lifestyles
ISBN: 9780761525325
Category : Brand name products
Languages : en
Pages : 0

Book Description
Two foremost branding experts reveal the secrets to establishing a formidable Web presence. Using examples of companies both large and small that are profiting from the Internet today, they provide steps every business must take to develop a brand strategy that not only surmounts the challenges of e-commerce but fulfills the needs of customers.
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