Author: David L. Cahill
Publisher: Springer Science & Business Media
ISBN: 3790819042
Category : Business & Economics
Languages : en
Pages : 315
Book Description
To manage an effective customer loyalty program, third party logistics service providers (3PLs) must understand the determining factors, as well as cultural background on loyalty. This book develops a model of customer loyalty, which is then validated using empirical data from nearly 800 logistics managers in Germany and the USA. The author reviews the effects of different relational factors on the model, and explores relevant German-US cultural differences.
Customer Loyalty in Third Party Logistics Relationships
Author: David L. Cahill
Publisher: Springer Science & Business Media
ISBN: 3790819042
Category : Business & Economics
Languages : en
Pages : 315
Book Description
To manage an effective customer loyalty program, third party logistics service providers (3PLs) must understand the determining factors, as well as cultural background on loyalty. This book develops a model of customer loyalty, which is then validated using empirical data from nearly 800 logistics managers in Germany and the USA. The author reviews the effects of different relational factors on the model, and explores relevant German-US cultural differences.
Publisher: Springer Science & Business Media
ISBN: 3790819042
Category : Business & Economics
Languages : en
Pages : 315
Book Description
To manage an effective customer loyalty program, third party logistics service providers (3PLs) must understand the determining factors, as well as cultural background on loyalty. This book develops a model of customer loyalty, which is then validated using empirical data from nearly 800 logistics managers in Germany and the USA. The author reviews the effects of different relational factors on the model, and explores relevant German-US cultural differences.
The Supply Chain Handbook
Author: James A. Tompkins
Publisher: Tompkins Press
ISBN: 9781930426030
Category : Business & Economics
Languages : en
Pages : 526
Book Description
The Supply Chain Handbook brings together a team of 23 experts from management, engineering, technology, consulting, and academic backgrounds. These experts share proven operations methodologies, evaluate technologies and offer practical how-to instruction on topics impacting today's supply chains. Each topic is explored in-depth to provide readers with greater understanding and the ability to put the ideas presented into action. Innovative concepts and state-of-the-art technologies such as leaning the supply chain, logistics outsourcing, RFID, and supply chain execution software are explored in-depth helping you evaluate these solutions for your supply chain. The Supply Chain Handbook also covers fundamental topics such as warehousing operations, space layout and planning, distribution network planning and design, transportation, manufacturing strategies, material handling systems and integration, inventory management and more.
Publisher: Tompkins Press
ISBN: 9781930426030
Category : Business & Economics
Languages : en
Pages : 526
Book Description
The Supply Chain Handbook brings together a team of 23 experts from management, engineering, technology, consulting, and academic backgrounds. These experts share proven operations methodologies, evaluate technologies and offer practical how-to instruction on topics impacting today's supply chains. Each topic is explored in-depth to provide readers with greater understanding and the ability to put the ideas presented into action. Innovative concepts and state-of-the-art technologies such as leaning the supply chain, logistics outsourcing, RFID, and supply chain execution software are explored in-depth helping you evaluate these solutions for your supply chain. The Supply Chain Handbook also covers fundamental topics such as warehousing operations, space layout and planning, distribution network planning and design, transportation, manufacturing strategies, material handling systems and integration, inventory management and more.
Customer Loyalty and Supply Chain Management
Author: Ivan Russo
Publisher: Routledge
ISBN: 1351669362
Category : Business & Economics
Languages : en
Pages : 144
Book Description
Many business-to-business (B2B) managers think that customers act rationally and base decisions mostly on price, customer loyalty isn’t considered. Companies outsource various activities, which enable them to improve efficiency, reduce costs, focus more on core competencies and improve their innovation capabilities. Supply Chain Management synchronizes the efforts of all parties—particularly suppliers, manufacturers, retailers, dealers, customers—involved in achieving customer’s needs. Despite much research, the relationship between customer loyalty and the supply chain strategy remains insufficiently explored and understood by practitioners and academics, while the theme has been extensively developed within marketing literature. Customer Loyalty and Supply Chain Management is the result of years of work by the authors on different projects concerning the overlapping areas of supply chains, logistics and marketing, drawing a connection between the literature to provide a holistic picture of the customer loyalty framework. Emphasis is given to the B2B context, where recent research has provided some clues to support the fact that investment in operations, new technologies and organizational strategy have had a significant role in understanding B2B loyalty, particularly in the context of global supply chains. Moreover, the book provides a modernized and predictive model of B2B loyalty, showing a different methodological approach that aims at capturing the complexity of the phenomenon. This book will be a useful resource for professionals and scholars from across the supply chain who are interested in exploring the dimension of customer loyalty in the challenging supplier and customer context.
Publisher: Routledge
ISBN: 1351669362
Category : Business & Economics
Languages : en
Pages : 144
Book Description
Many business-to-business (B2B) managers think that customers act rationally and base decisions mostly on price, customer loyalty isn’t considered. Companies outsource various activities, which enable them to improve efficiency, reduce costs, focus more on core competencies and improve their innovation capabilities. Supply Chain Management synchronizes the efforts of all parties—particularly suppliers, manufacturers, retailers, dealers, customers—involved in achieving customer’s needs. Despite much research, the relationship between customer loyalty and the supply chain strategy remains insufficiently explored and understood by practitioners and academics, while the theme has been extensively developed within marketing literature. Customer Loyalty and Supply Chain Management is the result of years of work by the authors on different projects concerning the overlapping areas of supply chains, logistics and marketing, drawing a connection between the literature to provide a holistic picture of the customer loyalty framework. Emphasis is given to the B2B context, where recent research has provided some clues to support the fact that investment in operations, new technologies and organizational strategy have had a significant role in understanding B2B loyalty, particularly in the context of global supply chains. Moreover, the book provides a modernized and predictive model of B2B loyalty, showing a different methodological approach that aims at capturing the complexity of the phenomenon. This book will be a useful resource for professionals and scholars from across the supply chain who are interested in exploring the dimension of customer loyalty in the challenging supplier and customer context.
Logistics Management
Author: Dirk Mattfeld
Publisher: Springer
ISBN: 3319208632
Category : Technology & Engineering
Languages : en
Pages : 278
Book Description
This contributed volume contains the selected and thoroughly reviewed research papers presented at the conference on logistics management LM2015 in Braunschweig, Germany. The conference of the special interest group in logistics of the German Academic Association for Business Research (VHB) was held in conjunction with the special interest group on production of the VHB. Thus, the papers reflect the current state-of-the-art in logistics and supply chain management while focusing especially on aspects of production logistics, i.e., facility layout, inventory management, line configuration, or flexible production.
Publisher: Springer
ISBN: 3319208632
Category : Technology & Engineering
Languages : en
Pages : 278
Book Description
This contributed volume contains the selected and thoroughly reviewed research papers presented at the conference on logistics management LM2015 in Braunschweig, Germany. The conference of the special interest group in logistics of the German Academic Association for Business Research (VHB) was held in conjunction with the special interest group on production of the VHB. Thus, the papers reflect the current state-of-the-art in logistics and supply chain management while focusing especially on aspects of production logistics, i.e., facility layout, inventory management, line configuration, or flexible production.
Marketing at the Confluence between Entertainment and Analytics
Author: Patricia Rossi
Publisher: Springer
ISBN: 331947331X
Category : Business & Economics
Languages : en
Pages : 1484
Book Description
This volume presents the full proceedings of the 2016 Academy of Marketing Science (AMS) World Marketing Congress held in Paris, France. It contains current research in marketing from academics, scholars, and practitioners from around the world. Focusing on advancing marketing theory and practice, this volume will help marketers to move forward in providing value for companies, consumers, and society. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses, and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complementing the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Publisher: Springer
ISBN: 331947331X
Category : Business & Economics
Languages : en
Pages : 1484
Book Description
This volume presents the full proceedings of the 2016 Academy of Marketing Science (AMS) World Marketing Congress held in Paris, France. It contains current research in marketing from academics, scholars, and practitioners from around the world. Focusing on advancing marketing theory and practice, this volume will help marketers to move forward in providing value for companies, consumers, and society. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses, and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complementing the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Logistics Outsourcing Relationships
Author: Jan M. Deepen
Publisher: Springer Science & Business Media
ISBN: 3790819387
Category : Business & Economics
Languages : en
Pages : 359
Book Description
This book uses state-of-the-art scientific methods to reveal that most firms currently do not realize the full potential of logistics outsourcing. It shows the complexity of outsourcing performance and that its true drivers lie in the relationship between service providers and their customers. Through the results of a large-scale empirical survey, the book also emphasizes the importance of a firm's approach towards outsourcing.
Publisher: Springer Science & Business Media
ISBN: 3790819387
Category : Business & Economics
Languages : en
Pages : 359
Book Description
This book uses state-of-the-art scientific methods to reveal that most firms currently do not realize the full potential of logistics outsourcing. It shows the complexity of outsourcing performance and that its true drivers lie in the relationship between service providers and their customers. Through the results of a large-scale empirical survey, the book also emphasizes the importance of a firm's approach towards outsourcing.
Strategic Marketing in Fragile Economic Conditions
Author: Samanta, Irene
Publisher: IGI Global
ISBN: 1466662336
Category : Business & Economics
Languages : en
Pages : 344
Book Description
"This book provides relevant theoretical frameworks and the latest empirical research findings relating to consumer confidence, marketing strategies, and the influence of trust during a time of economic crisis"--Provided by publisher.
Publisher: IGI Global
ISBN: 1466662336
Category : Business & Economics
Languages : en
Pages : 344
Book Description
"This book provides relevant theoretical frameworks and the latest empirical research findings relating to consumer confidence, marketing strategies, and the influence of trust during a time of economic crisis"--Provided by publisher.
Outsourcing Management for Supply Chain Operations and Logistics Service
Author: Folinas, Dimitris
Publisher: IGI Global
ISBN: 1466620099
Category : Business & Economics
Languages : en
Pages : 596
Book Description
Logistics and Supply Chain Management has been a vital part of every economy and every business entity. Both sciences have become prestigious research fields focusing on best practices, concepts, and methods. Outsourcing Management for Supply Chain Operations and Logistics Services is concentrated on the key players of the outsourcing paradigm; the organizations that provide logistics services, the Third Party Logistics (3PLs), as well as their clients, presenting and promoting the lessons learned by their cooperation. Specifically, this publication presents studies which are relevant to practitioners, researchers, students, and clients of the application of the Outsourcing practice on the Logistics and Supply Chain Management services giving emphasis to 3PLs.
Publisher: IGI Global
ISBN: 1466620099
Category : Business & Economics
Languages : en
Pages : 596
Book Description
Logistics and Supply Chain Management has been a vital part of every economy and every business entity. Both sciences have become prestigious research fields focusing on best practices, concepts, and methods. Outsourcing Management for Supply Chain Operations and Logistics Services is concentrated on the key players of the outsourcing paradigm; the organizations that provide logistics services, the Third Party Logistics (3PLs), as well as their clients, presenting and promoting the lessons learned by their cooperation. Specifically, this publication presents studies which are relevant to practitioners, researchers, students, and clients of the application of the Outsourcing practice on the Logistics and Supply Chain Management services giving emphasis to 3PLs.
Pharmaceutical Supply Chains - Medicines Shortages
Author: Ana Paula Barbosa-Povoa
Publisher: Springer
ISBN: 3030153983
Category : Medical
Languages : en
Pages : 269
Book Description
This book provides an insight of relevant case studies and updated practices in “PharmaceuticalSupply Chains” (PharmSC) while addressing the most relevant topics within the COST Action “Medicines Shortages” (CA15105).The volume focuses on the most recent developments in the design, planning and scheduling ofPharmSC, broadening from the suppliers’ selection to the impact on patients and healthcaresystems, addressing uncertainty and risk mitigation, and computational issues. It is directed at MSc/PhD students and young researchers (Post-Docs) in Pharmaceutics/Pharmaceutical sciences, Engineering fields, Economics/Management, as well as pharmaceutical decision makers, managers, and practitioners, and advanced readers demanding a fresh approach to decision making for PharmSC. The contributed chapters are associated with the homonymous COST Training Schools (TS), and the book creates a better understanding of the Action “Medicines Shortages” challenges and opportunities.
Publisher: Springer
ISBN: 3030153983
Category : Medical
Languages : en
Pages : 269
Book Description
This book provides an insight of relevant case studies and updated practices in “PharmaceuticalSupply Chains” (PharmSC) while addressing the most relevant topics within the COST Action “Medicines Shortages” (CA15105).The volume focuses on the most recent developments in the design, planning and scheduling ofPharmSC, broadening from the suppliers’ selection to the impact on patients and healthcaresystems, addressing uncertainty and risk mitigation, and computational issues. It is directed at MSc/PhD students and young researchers (Post-Docs) in Pharmaceutics/Pharmaceutical sciences, Engineering fields, Economics/Management, as well as pharmaceutical decision makers, managers, and practitioners, and advanced readers demanding a fresh approach to decision making for PharmSC. The contributed chapters are associated with the homonymous COST Training Schools (TS), and the book creates a better understanding of the Action “Medicines Shortages” challenges and opportunities.
Managing Innovation
Author: Stephan M. Wagner
Publisher: Haupt Verlag AG
ISBN: 3258073406
Category : Business logistics
Languages : en
Pages : 218
Book Description
Publisher: Haupt Verlag AG
ISBN: 3258073406
Category : Business logistics
Languages : en
Pages : 218
Book Description