Author: Faculty of Advocates (Scotland). Library
Publisher:
ISBN:
Category : Jurisprudence
Languages : en
Pages : 1038
Book Description
S-Zypaeus. 1878
Author: Faculty of Advocates (Scotland). Library
Publisher:
ISBN:
Category : Jurisprudence
Languages : en
Pages : 1038
Book Description
Publisher:
ISBN:
Category : Jurisprudence
Languages : en
Pages : 1038
Book Description
Catalogue of the Printed Books in the Library of the Faculty of Advocates
Author: Faculty of Advocates (Scotland). Library
Publisher:
ISBN:
Category : Law
Languages : en
Pages : 1042
Book Description
Publisher:
ISBN:
Category : Law
Languages : en
Pages : 1042
Book Description
Nineteenth Century Short-title Catalogue: phase 1. 1816-1870
Catalogue of the Printed Books in the Library of the Faculty of Advocates
The British Library General Catalogue of Printed Books to 1975
Author: British Library (London)
Publisher:
ISBN:
Category : Reference
Languages : en
Pages : 534
Book Description
Publisher:
ISBN:
Category : Reference
Languages : en
Pages : 534
Book Description
Higher Education in Developing Countries
Author: Task Force on Higher Education and Society
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 146
Book Description
Explores the current crisis in higher education in developing countries and outlines a coherent vision of future progress. Authored by a body of experts from 13 countries convened by the World Bank and UNESCO to explore the future of higher education in the developing world.
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 146
Book Description
Explores the current crisis in higher education in developing countries and outlines a coherent vision of future progress. Authored by a body of experts from 13 countries convened by the World Bank and UNESCO to explore the future of higher education in the developing world.
The British Library General Catalogue of Printed Books to 1975
Author: British Library
Publisher:
ISBN:
Category : English imprints
Languages : en
Pages : 536
Book Description
Publisher:
ISBN:
Category : English imprints
Languages : en
Pages : 536
Book Description
Tropical Agriculturist and Magazine of the Ceylon Agricultural Society
The Fable of the Bees : Or, Private Vices, Publick Benefits
Author: Bernard Mandeville
Publisher:
ISBN:
Category : Charity-schools
Languages : en
Pages : 570
Book Description
Publisher:
ISBN:
Category : Charity-schools
Languages : en
Pages : 570
Book Description
Brand New Justice
Author: Simon Anholt
Publisher: Routledge
ISBN: 1136426078
Category : Business & Economics
Languages : en
Pages : 185
Book Description
Recently vilified as the prime dynamic driving home the breach between poor and rich nations, here the branding process is rehabilitated as a potential saviour of the economically underprivileged. Brand New Justice, now in a revised paperback edition, systematically analyses the success stories of the Top Thirteen nations, demonstrating that their wealth is based on the 'last mile' of the commercial process: buying raw materials and manufacturing cheaply in third world countries, these countries realise their lucrative profits by adding value through finishing, packaging and marketing and then selling the branded product on to the end-user at a hugely inflated price. The use of sophisticated global media techniques alongside a range of creative marketing activities are the lynchpins of this process. Applying his observations on economic history and the development and impact of global marketing, Anholt presents a cogent plan for developing nations to benefit from globalization. So long the helpless victim of capitalist trading systems, he shows that they can cross the divide and graduate from supplier nation to producer nation. Branding native produce on a global scale, making a commercial virtue out of perceived authenticity and otherness and fully capitalising on the 'last mile' benefits are key to this graduation and fundamental to forging a new global economic balance. Anholt argues with a forceful logic, but also backs his hypothesis with enticing glimpses of this process actually beginning to take place. Examining activities in India, Thailand, Russia and Africa among others, he shows the risks, challenges and pressures inherent in 'turning the tide', but above all he demonstrates the very real possibility of enlightened capitalism working as a force for good in global terms.
Publisher: Routledge
ISBN: 1136426078
Category : Business & Economics
Languages : en
Pages : 185
Book Description
Recently vilified as the prime dynamic driving home the breach between poor and rich nations, here the branding process is rehabilitated as a potential saviour of the economically underprivileged. Brand New Justice, now in a revised paperback edition, systematically analyses the success stories of the Top Thirteen nations, demonstrating that their wealth is based on the 'last mile' of the commercial process: buying raw materials and manufacturing cheaply in third world countries, these countries realise their lucrative profits by adding value through finishing, packaging and marketing and then selling the branded product on to the end-user at a hugely inflated price. The use of sophisticated global media techniques alongside a range of creative marketing activities are the lynchpins of this process. Applying his observations on economic history and the development and impact of global marketing, Anholt presents a cogent plan for developing nations to benefit from globalization. So long the helpless victim of capitalist trading systems, he shows that they can cross the divide and graduate from supplier nation to producer nation. Branding native produce on a global scale, making a commercial virtue out of perceived authenticity and otherness and fully capitalising on the 'last mile' benefits are key to this graduation and fundamental to forging a new global economic balance. Anholt argues with a forceful logic, but also backs his hypothesis with enticing glimpses of this process actually beginning to take place. Examining activities in India, Thailand, Russia and Africa among others, he shows the risks, challenges and pressures inherent in 'turning the tide', but above all he demonstrates the very real possibility of enlightened capitalism working as a force for good in global terms.