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Author: Arthur A. Thompson Publisher: Irwin/McGraw-Hill ISBN: 9780072884449 Category : Competition Languages : en Pages : 1184
Book Description
Presenting the most recent developments in research and strategy, this text applies these theories and illustrates their implementation in business cases.
Author: Arthur A. Thompson Publisher: Irwin/McGraw-Hill ISBN: 9780072884449 Category : Competition Languages : en Pages : 1184
Book Description
Presenting the most recent developments in research and strategy, this text applies these theories and illustrates their implementation in business cases.
Author: Richard Rumelt Publisher: Currency ISBN: 0307886239 Category : Business & Economics Languages : en Pages : 338
Book Description
Good Strategy/Bad Strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world. Developing and implementing a strategy is the central task of a leader. A good strategy is a specific and coherent response to—and approach for—overcoming the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect. Yet, Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with “strategy.” In Good Strategy/Bad Strategy, he debunks these elements of “bad strategy” and awakens an understanding of the power of a “good strategy.” He introduces nine sources of power—ranging from using leverage to effectively focusing on growth—that are eye-opening yet pragmatic tools that can easily be put to work on Monday morning, and uses fascinating examples from business, nonprofit, and military affairs to bring its original and pragmatic ideas to life. The detailed examples range from Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local market to Wal-Mart, from Nvidia to Silicon Graphics, from the Getty Trust to the Los Angeles Unified School District, from Cisco Systems to Paccar, and from Global Crossing to the 2007–08 financial crisis. Reflecting an astonishing grasp and integration of economics, finance, technology, history, and the brilliance and foibles of the human character, Good Strategy/Bad Strategy stems from Rumelt’s decades of digging beyond the superficial to address hard questions with honesty and integrity.
Author: Johan Hough Publisher: UK Higher Education Business Management ISBN: 9780077127541 Category : Business planning Languages : en Pages : 352
Book Description
Based on the reputable US text, the 2nd Southern African Edition of "Crafting & Executing Strategy" covers what every senior-level or entry-level MBA student in Southern Africa needs to know about crafting, executing and aligning business strategies, through presentation of core concepts and analytical techniques. A separate case and readings sections build on the main text by demonstrating the theory in practice. The core concepts are explained in language that Southern African students can grasp and provide relevant examples as used by small, medium and large SA companies.
Author: J. D. Payne Publisher: Baker Academic ISBN: 1441244824 Category : Religion Languages : en Pages : 276
Book Description
In this addition to the highly acclaimed Encountering Mission series, two leading missionary scholars offer an up-to-date discussion of missionary strategy that is designed for a global audience. The authors focus on the biblical, missiological, historical, cultural, and practical issues that inform and guide the development of an effective missions strategy. The book includes all the features that have made other series volumes useful classroom tools, such as figures, sidebars, and case studies. Students of global or domestic mission work and mission practitioners will value this new resource.
Author: Triant G. Flouris Publisher: Routledge ISBN: 1317152190 Category : Technology & Engineering Languages : en Pages : 321
Book Description
Designing and Executing Strategy in Aviation Management is designed to provide an intensely practical guide to this critically important topic. Comprehensive in coverage and easy-to-read in style, it allows both professionals and students to understand the principles and practicalities of crafting and executing business strategies with an aviation context. The result is a comprehensive and multifaceted teaching/learning package, which includes applied case studies on a wide range of airlines and aviation businesses, setting out how these organizations deal with strategy formulation and implementation in critical areas. Topics covered include: corporate strategy, generic strategy, competitive strategy, internal and external environment assessment, mergers, alliances, safety and security. Written directly for both aviation professionals and student courses in aviation strategy, aviation management and aviation operations, it will also be of great interest to aviation professionals in a variety of different fields, including airlines, corporate aviation, consultancy, etc., as well as academics within the field of aviation and those within the field of strategy and management science.
Author: Johan Hough Publisher: ISBN: 9780077116934 Category : Strategic planning Languages : en Pages :
Book Description
Crafting and Executing Strategy: South African Edition is an adaptation of the worldwide market-leading text by Thompson, Strickland and Gamble. The aim of the book is to effectively and interestingly cover what every senior-level or MBA student in South Africa needs to know about crafting, executing and aligning business strategies. Crafting and Executing Strategy contains a wealth of South African examples and illustration capsules as well as five South African cases to accompany five international cases. The selection includes cases on black economic empowerment, banking, wine, clothing, luxury goods, motor cycle and retail industries. The flexible combination of text, readings and cases allows instructors to teach concepts and analytical tools while also providing a taste of the stimulating literature in strategic management. If required, instructors have the option of packaging access to two different McGraw-Hill Online Simulation Games with the book - either the Business Strategy Game or GLO-BUS (visit http://www.mcgraw-hill.co.uk/sim for more information on these simulation games).
Author: John E. Gamble Publisher: McGraw-Hill Higher Education ISBN: 9780071220811 Category : Business planning Languages : en Pages : 557
Book Description
This title responds head-on to the growing requests by business faculty for a concise, theory-driven strategic management concepts and cases text.
Author: Kip Knight Publisher: ISBN: 9780999662342 Category : Languages : en Pages : 244
Book Description
Every leader realizes the importance of an effective communication strategy. But, how do you consistently succeed in telling the story of your brand or organization? It takes a model and a guidebook written by three authors who have spent decades learning the art and science of creating powerful stories for some of the world's best marketing organizations. Crafting Persuasion describes the ABCDE model (audience, behavior, content, delivery and evaluation) in a step by step guide that is as important to storytelling as the 4 P's are to marketing. It is a model that works in any setting. Whether you are an engineer running a start-up or an NGO trying to sway public opinion or a CEO evaluating a marketing plan or a government officer charged with communicating a critical message or policy, this book is for you. The strategic principles of Crafting Persuasion have been taught over the past decade at the U.S. State Department and other leading organizations. It is designed for those who have the responsibility to persuade an audience, but never had any formal training on how to do this. It is filled with real world examples from the business and non-profit worlds, along with an enlightening companion website (www.craftingpersuasion.com). So, regardless of your communication challenge, Crafting Persuasion will show you how to create a communication strategy to win over audiences and reach your personal and professional goals.
Author: Arthur A. Thompson
Author: Arthur A. Thompson
Author: Richard Rumelt
Author: Johan Hough
Author: J. D. Payne
Author: Triant G. Flouris
Author: Johan Hough
Author: John E. Gamble
Author: Sai Prakash R. Iyer
Author: Kip Knight
Author: Henry Mintzberg