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Author: Mary Potter Kenyon Publisher: Workman Publishing ISBN: 1938301897 Category : Business & Economics Languages : en Pages : 201
Book Description
A fascinating history of this marketing tactic, and why some shoppers take it to extremes—from a longtime expert couponer. Coupon Crazy examines the phenomenon of avid coupon use and the socio-cultural and socioeconomic factors that construct it. By delving into the history of couponing, refunding, the science of shopping, and the dark underbelly of a coupon world the average American doesn’t even know about, Mary Potter Kenyon manages to both fascinate and educate. Readers will meet today’s “Coupon Queens” (and Kings) and learn about an era when trash really was cash. Not just an observer of this ethnographic research, Mary lived it for over thirty years. “My favorite aspect of the entire book was the candid tone Kenyon takes in sharing her story and others. As someone that both uses coupons and teaches couponing practices, I found the book triggering self-reflection at many points: Do I purchase products just because they are on sale? Do I devalue products I’ve gotten for free? Do I allow coupons to inform my purchases or the other way around? If you are a couponer, it’s quite possible you’ll find yourself reflecting on your own shopping habits as you read this book, too.” —Angela Russell, The Coupon Project
Author: Mary Potter Kenyon Publisher: Workman Publishing ISBN: 1938301897 Category : Business & Economics Languages : en Pages : 201
Book Description
A fascinating history of this marketing tactic, and why some shoppers take it to extremes—from a longtime expert couponer. Coupon Crazy examines the phenomenon of avid coupon use and the socio-cultural and socioeconomic factors that construct it. By delving into the history of couponing, refunding, the science of shopping, and the dark underbelly of a coupon world the average American doesn’t even know about, Mary Potter Kenyon manages to both fascinate and educate. Readers will meet today’s “Coupon Queens” (and Kings) and learn about an era when trash really was cash. Not just an observer of this ethnographic research, Mary lived it for over thirty years. “My favorite aspect of the entire book was the candid tone Kenyon takes in sharing her story and others. As someone that both uses coupons and teaches couponing practices, I found the book triggering self-reflection at many points: Do I purchase products just because they are on sale? Do I devalue products I’ve gotten for free? Do I allow coupons to inform my purchases or the other way around? If you are a couponer, it’s quite possible you’ll find yourself reflecting on your own shopping habits as you read this book, too.” —Angela Russell, The Coupon Project
Author: Publisher: ISBN: Category : Languages : en Pages : 92
Book Description
New York magazine was born in 1968 after a run as an insert of the New York Herald Tribune and quickly made a place for itself as the trusted resource for readers across the country. With award-winning writing and photography covering everything from politics and food to theater and fashion, the magazine's consistent mission has been to reflect back to its audience the energy and excitement of the city itself, while celebrating New York as both a place and an idea.
Author: Publisher: ISBN: Category : Languages : en Pages : 92
Book Description
New York magazine was born in 1968 after a run as an insert of the New York Herald Tribune and quickly made a place for itself as the trusted resource for readers across the country. With award-winning writing and photography covering everything from politics and food to theater and fashion, the magazine's consistent mission has been to reflect back to its audience the energy and excitement of the city itself, while celebrating New York as both a place and an idea.
Author: Dawn Colclasure Publisher: Gypsy Shadow Publishing ISBN: 1619502623 Category : Business & Economics Languages : en Pages : 112
Book Description
Want to repair bad credit? Start saving money? Find out how to live frugally without making sacrifices? This eBook will give you the strategies to make it all happen. Fabulously Frugal will help you solve your money problems and get you started on building up your savings! Learn strategies for saving money for emergencies, how to spend less on home repairs or at the doctor’s office, be a savvy shopper who knows how to find the best deals, and afford everyday costs like transportation, school expenses and utilities. Additionally, money-saving experts share secrets in this book on how to get the best deals! Money-saving strategies included in this book: • How to travel on a budget • Enjoy your passions without breaking the bank • Celebrate holidays or special occasions for less Fabulously Frugal will help you tackle your financial issues and share how to enjoy more in life for less!
Author: Vince Staten Publisher: Simon and Schuster ISBN: 0671885782 Category : Cooking Languages : en Pages : 244
Book Description
Here is the great American ritual of supermarket shopping in all its Muzak-drenched, fluorescent-lit, coupon-clipped glory. In this fascinating expedition through the world of polished linoleum-tiled aisles, find out why peanut butter doesn't stick to the roof of your mouth anymore, discover the lost connection between graham crackers and sex, and learn what's really in the mysterious stuff they call Cool Whip. Join author Vince Staten on his humorous and revealing journey through the secret life of our favorite supermarket items, as he uncovers the hidden histories and fascinating folklore behind the foods we take for granted. The results are truly amazing and reveal the answers to such questions as: Which has more lemon in it, Lemon Pledge or Country Time Lemonade? What is Spam-- and why is it so darn popular? What happened to the vanilla in Nabisco Nilla Wafers? Who thought of putting American cheese in an aerosol can, and is it really cheese, anyway?
Author: Mary Potter Kenyon Publisher: Abrams ISBN: 1939629934 Category : Business & Economics Languages : en Pages : 84
Book Description
Thought a few cents off your grocery bill was something to crow about? Think again. Step with Mary Potter Kenyon into the world of BOGOs and blinkies, of rebates and registers, of dumpster divers and double couponers. It's the crazy life of extreme couponing as only Kenyon, a coupon queen herself of over 30 years, can possibly describe. Meet today's coupon extremists, master the lingo, and pick up a few tips yourself to save money more than you ever knew was possible.
Author: Drew Eric Whitman Publisher: Red Wheel/Weiser ISBN: 1601638876 Category : Business & Economics Languages : en Pages : 286
Book Description
Barely one in a hundred businesspeople knows these facts about creating powerful advertising. Do You? FACT! Sixty percent of people read only headlines. Your headline must stop them or your advertising will likely fail. FACT! Captions under photos get 200 percent greater readership than non-headline copy. FACT! Ads with sale prices draw 20 percent more attention. FACT! Half-page ads pull about 70 percent of full-page ads; quarter-page ads pull about 50 percent of full-page ads. FACT! Four-color ads are up to 45 percent more effective than black and white. New York's biggest ad agencies use dozens of these little-known secrets every day to influence people to buy. And now--thanks to Cashvertising--you can, too. And it won't matter one bit whether you're a corporate giant or a mom-and-pop pizza shop. These techniques are based on human psychology. They work no matter where you're located, no matter what kind of product or service you sell, and no matter where you advertise. In fact, most don't cost a penny to use. Like a wild roller-coaster ride through the streets of Madison Avenue, Cashvertising teaches you the tips, tricks, and strategies that New York's top gun copywriters and designers use to persuade people to buy like crazy. No matter what you sell--or how you sell it, this practical, fast-paced book will teach you: How to create powerful ads, brochures, sales letters, Websites, and more How to make people believe what you say "Sneaky" ways to persuade people to respond Effective tricks for writing "magnetic" headlines What mistakes to avoid...at all costs! What you should always/never do in your ads Expert formulas, guidance, tips and strategies
Author: Steve Economides Publisher: Currency ISBN: 0307339459 Category : Business & Economics Languages : en Pages : 290
Book Description
Do you have too much month at the end of your money? Is your credit card screaming for relief? Are you tired of robbing Peter to pay Paul . . . whoever they are? Meet Steve and Annette Economides. They’ve been called cheapskates, thriftaholics, and tightwads, but in these tough economic times, Steve and Annette have managed to feed their family of seven on just $350 per month, pay off their first house in nine years and purchase a second, larger home, buy cars with cash, take wonderful vacations, and put money in savings. Without degrees in finance or six-figure salaries, Steve and Annette have created a comfortable, debt-free life for themselves and their children. In America’s Cheapest Family Gets You Right on the Money, they show you how they did it- and how you can do it too. Steve and Annette share many down-to-earth principles and the simple spending plan that they have used since 1982. They have taught this economizing lifestyle to thousands of people worldwide through seminars and their newsletter, and they include lots of real-life stories to make you feel as if you’re having your own private coaching session. Not only will you find solutions to your financial dilemmas, you’ll also discover a whole new way of life. You don’t need to be a CPA or a math wizard to learn their revolutionary system, which will teach you: - hundreds of ways to save money on everyday household expenses, including groceries, clothing, and health care - how to save in advance for major purchases such as homes, cars, and vacations - how to stop living paycheck to paycheck - how to eliminate debt . . . forever! America’s Cheapest Family Gets You Right on the Money puts meeting your financial goals- and living well at the same time- in reach for every family.
Author: Mary Potter Kenyon
Author: Mary Potter Kenyon
Author: 
Author: Dawn Colclasure
Author: Vince Staten
Author: Mary Potter Kenyon
Author: 
Author: Drew Eric Whitman
Author: United States. Congress. House. Committee on Ways and Means
Author: Steve Economides