Convention Management and Service (AHLEI) PDF Download

Author: Milton T. Astroff
Publisher: Pearson Higher Ed
ISBN: 0133475298
Category : Business & Economics
Languages : en
Pages : 672

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Book Description
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. This best-selling textbook provides students with the most current and comprehensive coverage of the convention industry. Students receive a comprehensive look at conventions and meetings marketing and learn how to successfully sell to groups and how to service their business after the sale.

Author: Julia Tum
Publisher: Routledge
ISBN: 1136386181
Category : Business & Economics
Languages : en
Pages : 304

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Book Description
The Management of Event Operations: project management, planning and customer satisfaction provides an introduction to the management of operations for the event planner and venue provider. Taking an holistic view of an event enterprise, it links the traditional topics within operations management to present a coherent and hands-on approach specifically for the events manager. The approach is pragmatic and is dictated by practical consequences and considerations, which are so important to an event manager who balances many views and needs from diverse stakeholders.

Author: Glen Curtis Ramsborg
Publisher: Kendall/Hunt Publishing Company
ISBN: 9780757552120
Category : Congresses and conventions
Languages : en
Pages : 0

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Book Description

Author: Glenn Bowdin
Publisher: Routledge
ISBN: 1136445110
Category : Business & Economics
Languages : en
Pages : 756

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Book Description
Events Management is the must-have introductory text providing a complete A-Z of the principles and practices of planning, managing and staging events. The book: introduces the concepts of event planning and management presents the study of events management within an academic environment discusses the key components for staging an event, covering the whole process from creation to evaluation examines the events industry within its broader business context, covering impacts and event tourism provides an effective guide for producers of events contains learning objectives and review questions to consolidate learning Each chapter features a real-life case study to illustrate key concepts and place theory in a practical context, as well as preparing students to tackle any challenges they may face in managing events. Examples include the Beijing Olympic Games, Google Zeitgeist Conference, International Confex, Edinburgh International Festival, Ideal Home Show and Glastonbury Festival. Carefully constructed to maximise learning, the text provides the reader with: a systematic guide to organizing successful events, examining areas such as staging, logistics, marketing, human resource management, control and budgeting, risk management, impacts, evaluation and reporting fully revised and updated content including new chapters on sustainable development and events, perspectives on events, and expanded content on marketing, legal issues, risk and health and safety management a companion website: www.elsevierdirect.com/9781856178181 with additional materials and links to websites and other resources for both students and lecturers

Author: James Abbey
Publisher:
ISBN: 9780962071072
Category :
Languages : en
Pages :

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Book Description
This textbook, used in more than 200 schools of hotel management, provides comprehensive coverage of all facets of marketing , selling and servicing of meetings and conventions. Each chapter opens with an insightful analysis of the chapter subject by outstanding practitioners in the meetings industry. This Ninth Edition provides even more comprehensive and up-to-date information-as well as additional features such as Internet Exercises, More Online boxes and Worth Watching video boxes.

Author: Ernst & Young LLP
Publisher: John Wiley & Sons
ISBN: 9780471549086
Category : Business & Economics
Languages : en
Pages : 338

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Book Description
Produced by the advisors to the Nobel Peace Prize and the 1984 Olympics, this book offers practical event management and marketing advice flavoured with various anecdotes in one easy-to-read format. It explains precisely how to build image or company recognition by sponsoring diverse sizes and types of events ranging from entertainment to sports. It also covers every stage of marketing, logistics, finance, concessions and public relations.

Author: Kimberly Mahoney
Publisher: Brown Books
ISBN: 9781612542065
Category : Arts facilities
Languages : en
Pages : 0

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Book Description
From the International Association of Venue Managers comes an introduction to the industry and business practices of public assembly. From sports arenas to concert halls, amphitheaters, convention centers, and stadiums, venues vary greatly in purpose, in size, and in the needs they must address in order to be successful. However, certain core principles underlie the management of all of them. Public Assembly Venue Management explores these fundamental principles while also providing detailed information about specific types of venues and situations. Topics covered include the history of public venues as well as business management and finance, ticketing, safety and security, and booking. Additionally, detailed examples of invoices, rental agreements, and financial statements illustrate the real-world situations managers can expect to address. Suitable for both graduate and undergraduate courses, this textbook has been designed to address the needs of students and faculty in such disciplines as sports management, event management, and hospitality. Professionals interested in entering the industry or expanding their knowledge will also find Public Assembly Venue Management a valuable resource for their professional development.

Author: Ashutosh Chaturvedi
Publisher: Global India Publications
ISBN: 9788190794190
Category : Business & Economics
Languages : en
Pages : 324

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Book Description
The book provides a proven and effective system that is not only accountable and responsible but also fosters the creativity so essential to an industry called \"events\".There are two trends in the modern event industry .The first is the drive for professionalism in response to internal and external forces which shows in compressed form the historical process that is occurring in events.The other trend is convergence that is the convergence of corporate and public events.This book not only decribes the best practices in corporate event project management;it also allows you to prepare for the coming changes in the corporate event industry.It introduces the basic event project management process.It also explores the importances of the venue, or event site.The simple language of this book will be very helpful for the students.

Author: Glen Curtis Ramsborg
Publisher: Agate Pub Incorporated
ISBN: 9781932841978
Category : Business & Economics
Languages : en
Pages : 350

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Book Description
The sixth edition of Professional Meeting Management is the newest edition of the longtime standard reference and textbook for the meetings industry and meetings education. This is the first student and meeting professionals textbook aligned with the new Certified Meeting Professional (CMP) International Standards, which will be used by the Convention Industry Council as a reference book for item writing for the CMP Certification Examination. It includes the most up-to-date information on current trends, strategic planning for meetings, budgeting and funding, marketing and promotion, technology, running and closing the meeting, and industry developments on the horizon.

Author: Ruth Dowson
Publisher: Kogan Page Publishers
ISBN: 0749471409
Category : Business & Economics
Languages : en
Pages : 328

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Book Description
The events industry is an exciting, innovative, diverse and highly challenging environment in which to work. Event Planning and Management offers a structured, practical approach to all types of events, from the initial planning, to final evaluating stages. It introduces the key models and theories but focuses on the practical side of building and working with a team, choosing a location, creating a programme, dealing with stakeholders and sponsors, promoting the event, essential financial and procurement considerations and finally evaluating the event. Each stage of the process is fully supported with online resources including templates and discussion questions to make up a complete event planner's toolkit. Balancing coverage of the key theory and models with essential practical guidance, tools and case studies from organizations such as London 2012 and the Prince's Trust, Event Planning and Management is an ideal handbook for students and practitioners alike. About the PR in Practice series: Published in collaboration with the Chartered Institute of Public Relations (CIPR), the PR in Practice series comprises accessible, practical introductions to day-to-day issues of public relations practice and management. The series' action-oriented approach keeps knowledge and skills up to date.