Author: Kawan Al Alkawy
Publisher:
ISBN:
Category :
Languages : fr
Pages : 694
Book Description
Contribution à l'étude des problèmes de distribution interne des marchandises
Guide bibliographie pour l'étude des problèmes généraux et spéciaux de distribution des marchandises
Guide bibliographique pour l'étude des problèmes généraux et spéciaux de distribution des marchandises
Author: Charles Schertenleib
Publisher:
ISBN:
Category : Commerce
Languages : fr
Pages : 140
Book Description
Publisher:
ISBN:
Category : Commerce
Languages : fr
Pages : 140
Book Description
Contribution à l'étude des facteurs d'évolution des canaux de distribution de produits industriels
Contribution à l'étude des facteurs d'évolution des canaux de distribution
Author: Catherine Lapassouse Madrid
Publisher:
ISBN:
Category :
Languages : fr
Pages : 786
Book Description
Le rôle des intermédiaires dans la distribution de produits industriels connait actuellement un développement important, au détriment du circuit direct. Ce dernier constitue une solution dont la flexibilité est devenue insuffisante pour permettre à la clientèle industrielle d'optimiser ses couts d'approvisionnement. Cette situation remet en cause le contrôle exercé jusque là par les fabricants sur la distribution. A partir d'une interprétation du fonctionnement d'un canal en termes de chaine de valeur, et d'une enquête auprès d'un secteur professionnel de distributeurs; les conclusions de cette recherche montrent que les intermédiaires industriels peuvent, sous certaines conditions exprimées dans le cadre d'un modèle de comportement, mettre en œuvre une stratégie de résistance nouvelle auprès des fabricants. De tels comportements modifient, à terme, le fonctionnement du canal et sont à l'origine d'une évolution, progressive mais inéluctable.
Publisher:
ISBN:
Category :
Languages : fr
Pages : 786
Book Description
Le rôle des intermédiaires dans la distribution de produits industriels connait actuellement un développement important, au détriment du circuit direct. Ce dernier constitue une solution dont la flexibilité est devenue insuffisante pour permettre à la clientèle industrielle d'optimiser ses couts d'approvisionnement. Cette situation remet en cause le contrôle exercé jusque là par les fabricants sur la distribution. A partir d'une interprétation du fonctionnement d'un canal en termes de chaine de valeur, et d'une enquête auprès d'un secteur professionnel de distributeurs; les conclusions de cette recherche montrent que les intermédiaires industriels peuvent, sous certaines conditions exprimées dans le cadre d'un modèle de comportement, mettre en œuvre une stratégie de résistance nouvelle auprès des fabricants. De tels comportements modifient, à terme, le fonctionnement du canal et sont à l'origine d'une évolution, progressive mais inéluctable.
CONTRIBUTION A L'ETUDE DES CIRCUITS DE DISTRIBUTION MARGINAUX
Author: M-CHRISTINE.. GAUTREAU LALANNE
Publisher:
ISBN:
Category :
Languages : fr
Pages :
Book Description
Publisher:
ISBN:
Category :
Languages : fr
Pages :
Book Description
Les réseaux de distribution au détail : étude d'un cas dans l'industrie du vêtement
Author: Centre de recherche sur les transports (Montréal, Québec)
Publisher: Montréal : Centre de recherche sur les transports (C.R.T.) = Centre for Research on Transportation
ISBN:
Category :
Languages : fr
Pages : 126
Book Description
Publisher: Montréal : Centre de recherche sur les transports (C.R.T.) = Centre for Research on Transportation
ISBN:
Category :
Languages : fr
Pages : 126
Book Description
New Economy, New Myth
Author: Jean Gadrey
Publisher: Routledge
ISBN: 1134418140
Category : Business & Economics
Languages : en
Pages : 172
Book Description
The 'new economy' has been criticised greatly of late, and after the speculation and hype that surrounded the internet bubble, this is hardly surprising. This book, first published in French and updated here, however treats the 'new economy' as a discourse - one that is often misleading. In order to understand what happened during the internet bubb
Publisher: Routledge
ISBN: 1134418140
Category : Business & Economics
Languages : en
Pages : 172
Book Description
The 'new economy' has been criticised greatly of late, and after the speculation and hype that surrounded the internet bubble, this is hardly surprising. This book, first published in French and updated here, however treats the 'new economy' as a discourse - one that is often misleading. In order to understand what happened during the internet bubb
Enterprise One to One
Author: Don Peppers
Publisher: Crown Business
ISBN: 0385500734
Category : Business & Economics
Languages : en
Pages : 433
Book Description
Enterprise One to One has taken its place alongside Don Peppers and Martha Rogers's The One to One Future as a marketing classic on how to sell more products to fewer customers through one-to-one marketing. In this brave new world, where microchip technology is making it possible for businesses to know their customers better than ever before, there is incredible opportunity to build unbreakable customer relationships. Peppers and Rogers explain the strategies needed to achieve killer competitive advantages in customer loyalty and unit margin. Among the things Enterprise One to One teaches are how to improve customer retention, not just incrementally but dramatically; how to increase your share of each customer's business over time; how to protect and increase your unit margin; and how to make the transition to the Interactive Age with today's new technologies. Enterprise One to One is the bible for successful marketing in today's competitive, high-tech world. From the Trade Paperback edition.
Publisher: Crown Business
ISBN: 0385500734
Category : Business & Economics
Languages : en
Pages : 433
Book Description
Enterprise One to One has taken its place alongside Don Peppers and Martha Rogers's The One to One Future as a marketing classic on how to sell more products to fewer customers through one-to-one marketing. In this brave new world, where microchip technology is making it possible for businesses to know their customers better than ever before, there is incredible opportunity to build unbreakable customer relationships. Peppers and Rogers explain the strategies needed to achieve killer competitive advantages in customer loyalty and unit margin. Among the things Enterprise One to One teaches are how to improve customer retention, not just incrementally but dramatically; how to increase your share of each customer's business over time; how to protect and increase your unit margin; and how to make the transition to the Interactive Age with today's new technologies. Enterprise One to One is the bible for successful marketing in today's competitive, high-tech world. From the Trade Paperback edition.
Terra 2008
Author: Leslie Rainer
Publisher: Getty Publications
ISBN: 1606060430
Category : Architecture
Languages : fr
Pages : 438
Book Description
Earthen architecture constitutes one of the most diverse forms of cultural heritage and one of the most challenging to preserve. It dates from all periods and is found on all continents but is particularly prevalent in Africa, where it has been a building tradition for centuries. Sites range from ancestral cities in Mali to the palaces of Abomey in Benin, from monuments and mosques in Iran and Buddhist temples on the Silk Road to Spanish missions in California. This volume's sixty-four papers address such themes as earthen architecture in Mali, the conservation of living sites, local knowledge systems and intangible aspects, seismic and other natural forces, the conservation and management of archaeological sites, research advances, and training.
Publisher: Getty Publications
ISBN: 1606060430
Category : Architecture
Languages : fr
Pages : 438
Book Description
Earthen architecture constitutes one of the most diverse forms of cultural heritage and one of the most challenging to preserve. It dates from all periods and is found on all continents but is particularly prevalent in Africa, where it has been a building tradition for centuries. Sites range from ancestral cities in Mali to the palaces of Abomey in Benin, from monuments and mosques in Iran and Buddhist temples on the Silk Road to Spanish missions in California. This volume's sixty-four papers address such themes as earthen architecture in Mali, the conservation of living sites, local knowledge systems and intangible aspects, seismic and other natural forces, the conservation and management of archaeological sites, research advances, and training.