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Author: Robert M. Grant Publisher: Wiley ISBN: 9781119941897 Category : Business & Economics Languages : en Pages : 842
Book Description
Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition, he includes an even greater focus on strategy implementation that reflects the needs of firms to reconcile scale economies with entrepreneurial flexibility, innovation with cost efficiency, and globalization with local responsiveness. This edition also incorporates some of the key strategic issues of today including: post-financial crisis adjustment, the continuing rise of China, India and Brazil, and the increased emphasis on ethics and sustainability. Coverage is also provided on strategy in not-for-profit organizations. Contemporary Strategy Analysis, Text and Cases 8th Edition combines the text with an updated collection of 20 case studies. It is suitable for both MBA and advanced undergraduate students. Additional teaching resources are also available for instructors, including an instructor’s manual, case teaching notes, test bank, teaching slides, case video clips and extra cases. All of these resources can be accessed via the companion website: www.contemporarystrategyanalysis.com
Author: Robert M. Grant Publisher: Wiley ISBN: 9781119941897 Category : Business & Economics Languages : en Pages : 842
Book Description
Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition, he includes an even greater focus on strategy implementation that reflects the needs of firms to reconcile scale economies with entrepreneurial flexibility, innovation with cost efficiency, and globalization with local responsiveness. This edition also incorporates some of the key strategic issues of today including: post-financial crisis adjustment, the continuing rise of China, India and Brazil, and the increased emphasis on ethics and sustainability. Coverage is also provided on strategy in not-for-profit organizations. Contemporary Strategy Analysis, Text and Cases 8th Edition combines the text with an updated collection of 20 case studies. It is suitable for both MBA and advanced undergraduate students. Additional teaching resources are also available for instructors, including an instructor’s manual, case teaching notes, test bank, teaching slides, case video clips and extra cases. All of these resources can be accessed via the companion website: www.contemporarystrategyanalysis.com
Author: Thomas M. Kane Publisher: Routledge ISBN: 1136622810 Category : History Languages : en Pages : 311
Book Description
Understanding Contemporary Strategy provides an accessible and comprehensive introduction to the theory and practice of modern strategy. Covering all the main issues in the field, the book explores the major themes through a combination of classical and modern strategic theory, history and current practice. The book is split into three main sections: Definition and Context : including discussion of the human, technological, intelligence, ethical and grand-strategic dimensions Strategy in the Geographic Environments: land, sea, air and space Contemporary Strategic Challenges: terrorism, insurgency and nuclear strategy. Each chapter presents the reader with a succinct summary of the topic, but also provides a challenging analysis of current issues, supporting students with pedagogical features such as suggested further reading, boxed case studies and study questions. This book will be essential reading for upper-level students of strategic studies, war studies, military history and international security.
Author: Robert M. Grant Publisher: John Wiley & Sons ISBN: 1119120845 Category : Business & Economics Languages : en Pages : 776
Book Description
A strategy text on value creation with case studies The ninth edition of Contemporary Strategy Analysis: Text and Cases focuses on the fundamentals of value creation with an emphasis on practicality. Topics in this edition include: platform-based competition and ecosystems of related industries; the role of strategy making processes; mergers, acquisitions and alliances; and strategy implementation. Within the twenty case studies, students will find leading companies that are familiar to them. This strategy analysis text is suitable for MBA and advanced undergraduate students.
Author: Colin S. Gray Publisher: Oxford University Press, USA ISBN: 9780198280309 Category : Political Science Languages : en Pages : 412
Book Description
Modern Strategy explains how strategic reasoning makes sense of the great complexity of war on land, at sea, in the air, in space and even cyberspace.
Author: John Saee Publisher: Routledge ISBN: 1134170831 Category : Business & Economics Languages : en Pages : 376
Book Description
With the onset of the third millennium, increasing numbers of corporations around the world have been undergoing cultural and mindset shift paradigms whilst developing corporate strategies that are increasingly attuned to the highly competitive and dynamic business realities arising from globalising national economies around the world. This research book represents an eclectic collection of latest research articles and empirical studies conducted in different parts of the world on corporate strategy, including usually neglected countries of study such as Germany, Turkey, Greece and Spain. This research book contains over twenty research papers examining various aspects of corporate strategy in different national and international settings, this book is intended to equip readers with the latest knowledge to understand the complexities of corporate strategy both at a theoretical and operational levels. Further, the book is specifically written with the needs of the students of strategy both at an undergraduate and postgraduate who may want to gain contemporary knowledge of strategy based on empirical research.
Author: John Baylis Publisher: Routledge ISBN: 1000262499 Category : Architecture Languages : en Pages : 301
Book Description
This book, first published in 1975, is a comprehensive examination of specialised strategic studies, and deals with the theoretical and policy aspects of the topic. It argues that military power is an intrinsic part of the international system, with strategy being the means by which military power may be used to achieve political objectives. Hence, given the destructiveness of modern weapons it is the prime aim of the strategic doctrines of the major powers not to wage war, but to use their military potential to further their interests by less catastrophic means. However, outside the Cold War superpower confrontation, strategy exhibits many of its traditional aspects. This book analyses both types of strategy variations.
Author: John Baylis Publisher: Oxford University Press ISBN: 0199289786 Category : History Languages : en Pages : 418
Book Description
Provides a coverage of issues of war and peace such as terrorism, irregular warfare and weapons of mass destruction. This work contains a set of reflections on the role of military power in the contemporary world. It analyzes conflicts from Afghanistan to the Iraq War and looks at the debates about the lessons that can be learned from these wars.
Author: Mark Schaefer Publisher: ISBN: 9780692816066 Category : Branding (Marketing) Languages : en Pages : 256
Book Description
In today's world, there is a permanent advantage to becoming known in your field. Those who are known get the customers, the better jobs, and the invitations to exclusive opportunities. But can anybody become known? In this path-finding book, author Mark Schaefer provides a step-by-step plan followed by the most successful people in diverse careers like banking, education, real estate, construction, fashion, and more. With amazing case studies, dozens of exercises, and inspiring stories, KNOWN is the first book its kind, providing a path to personal business success in the digital age.
Author: Rajagopal Publisher: Springer ISBN: 3030119114 Category : Business & Economics Languages : en Pages : 288
Book Description
The broad foundation of this book is laid on the conceptual discussions on consumer theories and applied arguments on shifts in consumer behavior. This book develops knowledge and skills on building market-centric and competition-oriented models. Discussions in the book illustrate strategies for managing competitive market interventions through advanced marketing-mix elements across nine chapters. Various perspectives on innovation and technology for expanding and establishing business in competitive markets are critically reviewed in these chapters. This book examines advanced marketing-mix and several consumer-centric strategies to co-create new businesses in new markets by associating consumers.
Author: Robert M. Grant
Author: Robert M. Grant
Author: Thomas M. Kane
Author: Robert M. Grant
Author: Hew Strachan
Author: Colin S. Gray
Author: John Saee
Author: John Baylis
Author: John Baylis
Author: Mark Schaefer
Author: Rajagopal