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Author: Stephen Brown Publisher: Routledge ISBN: 1134209401 Category : Business & Economics Languages : en Pages : 279
Book Description
The buying, selling, and writing of books is a colossal industry in which marketing looms large, yet there are very few books which deal with book marketing (how-to texts excepted) and fewer still on book consumption. This innovative text not only rectifies this, but also argues that far from being detached, the book business in fact epitomises today’s Entertainment Economy (fast moving, hit driven, intense competition, rapid technological change, etc.). Written by an impressive roster of renowned marketing authorities, many with experience of the book trade and all gifted writers in their own right, Consuming Books steps back from the practicalities of book marketing and takes a look at the industry from a broader consumer research perspective. Consisting of sixteen chapters, divided into four loose sections, this key text covers: * a historical overview * the often acrimonious marketing/literature interface * the consumers of books (from book groups to bookcrossing) * a consideration of the tensions that both literary types and marketers feel. With something for everyone, Consuming Books not only complements the ‘how-to’ genre but provides the depth that previous studies of book consumption conspicuously lack.
Author: Stephen Brown Publisher: Routledge ISBN: 1134209401 Category : Business & Economics Languages : en Pages : 279
Book Description
The buying, selling, and writing of books is a colossal industry in which marketing looms large, yet there are very few books which deal with book marketing (how-to texts excepted) and fewer still on book consumption. This innovative text not only rectifies this, but also argues that far from being detached, the book business in fact epitomises today’s Entertainment Economy (fast moving, hit driven, intense competition, rapid technological change, etc.). Written by an impressive roster of renowned marketing authorities, many with experience of the book trade and all gifted writers in their own right, Consuming Books steps back from the practicalities of book marketing and takes a look at the industry from a broader consumer research perspective. Consisting of sixteen chapters, divided into four loose sections, this key text covers: * a historical overview * the often acrimonious marketing/literature interface * the consumers of books (from book groups to bookcrossing) * a consideration of the tensions that both literary types and marketers feel. With something for everyone, Consuming Books not only complements the ‘how-to’ genre but provides the depth that previous studies of book consumption conspicuously lack.
Author: Cassandra Khaw Publisher: Erewhon Books ISBN: 1645660249 Category : Fiction Languages : en Pages : 290
Book Description
In Locus and British Fantasy Award nominee Cassandra Khaw’s first novel, a crew of diminished former criminals get back together to solve the mystery of their last, disastrous mission. But the universe’s highly-evolved AI has its own opposing agenda... and will do whatever it takes to keep humans from ever controlling them again. In space, everything hungers. Maya has died and been resurrected into countless cyborg bodies during her dangerous career with the Dirty Dozen, the most storied crew of criminals in the galaxy before their untimely and gruesome demise. Decades later, she and her team of broken, diminished outlaws must get back together to solve the mystery of their last, disastrous mission and to rescue a missing and much-changed comrade . . . but they’re not the only ones in pursuit of the secret at the heart of the planet Dimmuborgir. The highly evolved AI of the galaxy will do whatever it takes to keep humanity from regaining control. As Maya and her comrades spiral closer to uncovering the AIs’ vast conspiracy, this band of violent women—half-clone and half-machine—must battle both sapient ageships and their own traumas, in order to settle their affairs once and for all.
Author: Sunyi Dean Publisher: Tor Books ISBN: 1250810191 Category : Fiction Languages : en Pages : 320
Book Description
"I devoured this."—V. E. Schwab, New York Times bestselling author of The Invisible Life of Addie La Rue An International Bestseller An NPR Best Sci Fi, Fantasy, & Speculative Fiction Book of 2022 A Book Riot Best Book of 2022 A Vulture Best Fantasy Novel of 2022 A Goodreads Best Fantasy Choice Award Nominee A Library Journal Best Book of 2022 Out on the Yorkshire Moors lives a secret line of people for whom books are food, and who retain all of a book's content after eating it. To them, spy novels are a peppery snack; romance novels are sweet and delicious. Eating a map can help them remember destinations, and children, when they misbehave, are forced to eat dry, musty pages from dictionaries. Devon is part of The Family, an old and reclusive clan of book eaters. Her brothers grow up feasting on stories of valor and adventure, and Devon—like all other book eater women—is raised on a carefully curated diet of fairy tales and cautionary stories. But real life doesn't always come with happy endings, as Devon learns when her son is born with a rare and darker kind of hunger—not for books, but for human minds. At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.
Author: Stephen Brown Publisher: Routledge ISBN: 113420941X Category : Business & Economics Languages : en Pages : 236
Book Description
Big name contributors such as Malcolm McDonald, Julia Kirby and Morris Holbrook First book to focus on marketing in the publishing industry Stephen Brown is a well known name in this sphere of marketing
Author: Vincent J. Miller Publisher: Bloomsbury Publishing USA ISBN: 1623562384 Category : Religion Languages : en Pages : 265
Book Description
Contemporary theology, argues Miller, is silent on what is unquestionably one of the most important cultural issues it faces: consumerism or "consumer culture." While there is no shortage of expressions of concern about the corrosive effects of consumerism from the standpoint of economic justice or environmental ethics, there is a surprising paucity of theoretically sophisticated works on the topic, for consumerism, argues Miller, is not just about behavioral "excesses"; rather, it is a pervasive worldview that affects our construction as persons-what motivates us, how we relate to others, to culture, and to religion. Consuming Religion surveys almost a century of scholarly literature on consumerism and the commodification of culture and charts the ways in which religious belief and practice have been transformed by the dominant consumer culture of the West. It demonstrates the significance of this seismic cultural shift for theological method, doctrine, belief, community, and theological anthropology. Like more popular texts, the book takes a critical stand against the deleterious effects of consumerism. However, its analytical complexity provides the basis for developing more sophisticated tactics for addressing these problems.
Author: John Scalzi Publisher: Tor Books ISBN: 0765388987 Category : Fiction Languages : en Pages : 239
Book Description
New York Times Best Seller USA Today Best Seller io9's New Sci-Fi and Fantasy Books You Need to Put On Your Radar This Fall Kirkus' SF/F Books to Watch Out for in 2018 Popular Mechanics Best Books of 2018 (So Far) Goodreads' Most Anticipated Fantasy and Science Fiction Books The Consuming Fire—the New York Times and USA Today bestselling sequel to the 2018 Hugo Award Best Novel finalist and 2018 Locus Award-winning The Collapsing Empire—an epic space-opera novel in the bestselling Interdependency series, from the Hugo Award-winning and New York Times bestselling author John Scalzi The Interdependency—humanity’s interstellar empire—is on the verge of collapse. The extra-dimensional conduit that makes travel between the stars possible is disappearing, leaving entire systems and human civilizations stranded. Emperox Grayland II of the Interdependency is ready to take desperate measures to help ensure the survival of billions. But arrayed before her are those who believe the collapse of the Flow is a myth—or at the very least an opportunity to an ascension to power. While Grayland prepares for disaster, others are prepare for a civil war. A war that will take place in the halls of power, the markets of business and the altars of worship as much as it will between spaceships and battlefields. The Emperox and her allies are smart and resourceful, as are her enemies. Nothing about this will be easy... and all of humanity will be caught in its consuming fire. The Interdependency Series 1. The Collapsing Empire 2. The Consuming Fire At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.
Author: Susan Linn Publisher: The New Press ISBN: 1595586563 Category : Family & Relationships Languages : en Pages : 273
Book Description
In The Case for Make Believe, Harvard child psychologist Susan Linn tells the alarming story of childhood under siege in a commercialized and technology-saturated world. Although play is essential to human development and children are born with an innate capacity for make believe, Linn argues that, in modern-day America, nurturing creative play is not only countercultural—it threatens corporate profits. A book with immediate relevance for parents and educators alike, The Case for Make Believe helps readers understand how crucial child's play is—and what parents and educators can do to protect it. At the heart of the book are stories of children at home, in school, and at a therapist's office playing about real-life issues from entering kindergarten to a sibling's death, expressing feelings they can't express directly, and making meaning of an often confusing world. In an era when toys come from television and media companies sell videos as brain-builders for babies, Linn lays out the inextricable links between play, creativity, and health, showing us how and why to preserve the space for make believe that children need to lead fulfilling and meaningful lives.
Author: David E. Nye Publisher: MIT Press ISBN: 0262261022 Category : Technology & Engineering Languages : en Pages : 501
Book Description
Nye uses energy as a touchstone to examine the lives of ordinary people engaged in normal activities. How did the United States become the world's largest consumer of energy? David Nye shows that this is less a question about the development of technology than it is a question about the development of culture. In Consuming Power, Nye uses energy as a touchstone to examine the lives of ordinary people engaged in normal activities. He looks at how these activities changed as new energy systems were constructed, from colonial times to recent years. He also shows how, as Americans incorporated new machines and processes into their lives, they became ensnared in power systems that were not easily changed: they made choices about the conduct of their lives, and those choices accumulated to produce a consuming culture. Nye examines a sequence of large systems that acquired and then lost technological momentum over the course of American history, including water power, steam power, electricity, the internal-combustion engine, atomic power, and computerization. He shows how each system became part of a larger set of social constructions through its links to the home, the factory, and the city. The result is a social history of America as seen through the lens of energy consumption.
Author: Andrew C. McKevitt Publisher: UNC Press Books ISBN: 1469634481 Category : History Languages : en Pages : 289
Book Description
This insightful book explores the intense and ultimately fleeting moment in 1980s America when the future looked Japanese. Would Japan's remarkable post–World War II economic success enable the East Asian nation to overtake the United States? Or could Japan's globe-trotting corporations serve as a model for battered U.S. industries, pointing the way to a future of globalized commerce and culture? While popular films and literature recycled old anti-Asian imagery and crafted new ways of imagining the "yellow peril," and formal U.S.-Japan relations remained locked in a holding pattern of Cold War complacency, a remarkable shift was happening in countless local places throughout the United States: Japanese goods were remaking American consumer life and injecting contemporary globalization into U.S. commerce and culture. What impact did the flood of billions of Japanese things have on the ways Americans produced, consumed, and thought about their place in the world? From autoworkers to anime fans, Consuming Japan introduces new unorthodox actors into foreign-relations history, demonstrating how the flow of all things Japanese contributed to the globalizing of America in the late twentieth century.
Author: Stephen Brown
Author: Stephen Brown
Author: Cassandra Khaw
Author: Sunyi Dean
Author: Stephen Brown
Author: Vincent J. Miller
Author: John Scalzi
Author: David Cronenberg
Author: Susan Linn
Author: David E. Nye
Author: Andrew C. McKevitt