Author: Publisher:
ISBN:
Category : Corporations
Languages : en
Pages : 1336
Book Description
Nelson Information's Directory of Investment Research
Author: Nelson's Directory of Investment Research
Author: Philippine Company Profiles
Author: Publisher:
ISBN:
Category : Business enterprises
Languages : en
Pages : 538
Book Description
China Hotels Directory 2006
Author: Publisher: China Economic Review Publishing
ISBN: 9889825406
Category : Hospitality industry
Languages : en
Pages : 520
Book Description
Canadian Pacific
Author: M. C. HuhnePublisher: Callisto Publishers Gmbh
ISBN: 9783946776000
Category :
Languages : en
Pages : 384
Book Description
An unprecedented look at Canada's history presented in a spectacular, colorful book The history of Canada is inseparable from the history of Canadian Pacific. The company's advertising and publicity strategies and their influence on the country's perception can be regarded as a very early example of the concept of nation branding. The deep interdependence between a private company's economic and strategic interests and a newly formed nation's identity makes this arrangement unique. Canadian Pacific not only built the nation's first transcontinental railway, a prerequisite for Canada's political unification in the 19th century; it quickly expanded to become the world's largest transportation conglomerate that for many decades formed the backbone for Canada's economic development. Efficient railroad and global shipping services were complemented by numerous activities that attracted immigrants and tourists to Canada, including the famous landmark hotels designed in what is now referred to as Canadian Chateaux Style: Chateaux Frontenac, The Banff Springs Hotel, Chateaux Lake Louise, and many others. A distinct Canadian national identity was still in its infancy in the 19th century, and various stereotypes linked with Canada today are the direct result of decisions made by the designers and artists whose work is portrayed in the book and by Canadian Pacific's executives. In the context of these identity building processes the book showcases the significance of commercial art and advertising pointing far beyond their trivial function as promoters of a commodity or service.Professor Marc H. Choko's concise and compelling narrative is brought to life by more than 600 carefully selected historic photos, illustrations and documents that mirror Canadian Pacific's widespread activities and unusually diverse clientele, ranging from the adventurous travelers of the late 19th century to immigrants in search of a better future, from wealthy cruise passengers to big game hunters, from outdoor enthusiasts to airline customers starting in the 1940s.No expense has been spared to reproduce this critical part of Canadian history: the publisher sent their production manager to Canadian Pacific's corporate archives in Montreal to supervise digitalization and record the properties of the originals reproduced in this book, taking note of any special colours or other significant characteristics. Similarly, many museums and private collectors cooperated to allow for a book that reproduces all commercial art with unparalleled accuracy and vivacity. Conceived by internationally recognized art book publisher Callisto and designed by distinguished Berlin-based designer Yvonne Quirmbach, Canadian Pacific: Creating a Brand, Building a Nation was produced in a renowned printing facility in northern Italy on deluxe 200g Fedrigoni paper. The Premium Edition is also available as a Collector's Edition, limited to 999 copies and presented in a grand clamshell case hand-crafted in Berlin, Germany and designed by Yvonne Quirmbach, with a wood veneer cover symbolizing the natural beauty of Canada. (See ISBN 9783981655032.)
Structure of Corporate Concentration
Author: United States. Congress. Senate. Committee on Governmental AffairsPublisher:
ISBN:
Category : Directors of corporations
Languages : en
Pages : 1770
Book Description
AUSTRALIA Major Manufacturers Directory
Author: Publisher: Business Information Agency
ISBN: 1418783811
Category :
Languages : en
Pages : 440
Book Description
Official Gazette of the United States Patent Office
Author: United States. Patent OfficePublisher:
ISBN:
Category : Patents
Languages : en
Pages : 1266
Book Description
Official Gazette of the United States Patent Office
Author: USA Patent OfficePlunkett's Chemicals, Coatings & Plastics Industry Almanac: The Only Complete Guide to the Chemicals, Coatings and Plastics Industry
Author: Plunkett Research LtdPublisher: Plunkett Research, Ltd.
ISBN: 159392030X
Category : Business & Economics
Languages : en
Pages : 515
Book Description
Our coverage includes business trends analysis, industry statistics, a glossary and industry contacts for the chemicals, coatings and plastics industry. Topics include: biochemicals, nanochemicals, petrochemicals, ceramics, additives, polymers and much more. Profiles of 400 leading companies.