Communication Spotlight PDF Download

Author:
Publisher:
ISBN: 9781896942650
Category : English language
Languages : en
Pages : 145

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Author: Elsevier
Publisher: Elsevier Health Sciences
ISBN: 0323681328
Category : Medical
Languages : en
Pages : 256

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Book Description
Ensure you have the skills to effectively communicate with patients and other healthcare professionals! With its easy-to-read style, Effective Communication for Health Professionals, 2nd edition, is loaded with useful tips and exercises to help you learn the universal (and necessary) practice of communication. This full-color second edition reflects current therapeutic techniques, including Communication Guidelines feature boxes, Words at Work dialogue boxes, added case studies, and all-new content exploring the most current communication tools in the modern health care setting. In addition, interactive exercises on the Evolve companion website encourages you to practice therapeutic communication techniques in real-life situations. UNIQUE! Interactive activities on accompanying Evolve site include a variety of application exercises such as scenarios with voice mail messages and patient/caregiver interviews. Easy-to-read style provides practical information, hints, and tips. Test Your Communication IQ boxes provide you with a short self-assessment test at the beginning of each chapter. Spotlight on Success boxes provide you with useful, practical tips for improving workplace habits and communication. Expanding Critical Thinking boxes provide actual case examples and activities with useful tips to help you apply what you’ve learned to practice. Legal Eagle boxes provide useful tips that focus on honesty, as well as ethical and legal communication between patients and healthcare workers. End-of-chapter questions and exercises help you to use knowledge learned from topics presented in the chapter. NEW! Chapter devoted to cross-cultural communication promotes understanding of care in a diverse workplace NEW! Chapter on diseases and disorders discusses communication with patients experiencing specific physical and mental illnesses and disorders. NEW and UNIQUE! Words at Work dialogue boxes demonstrate actual conversations between healthcare workers and clients. UPDATED! Content reflects the most current communication tools for the modern healthcare setting. NEW! Full-color design and art program promote engagement. NEW and UNIQUE! Communication Guidelines boxes direct you to best practices for the effective exchange of information. NEW! Additional Taking the Chapter to Work case studies demonstrate real-life communication pitfalls and successes.

Author: Don Robinson
Publisher: Financial Times/Prentice Hall
ISBN: 9780273019428
Category : Communication
Languages : en
Pages : 201

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Author: Richard R. Jurin
Publisher: Springer Science & Business Media
ISBN: 9048139872
Category : Technology & Engineering
Languages : en
Pages : 315

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Environmental professionals can no longer simply publish research in technical journals. Informing the public is now a critical part of the job. Environmental Communication demonstrates, step by step, how it’s done, and is an essential guide for communicating complex information to groups not familiar with scientific material. It addresses the entire communications process, from message planning, audience analysis and media relations to public speaking - skills a good communicator must master for effective public dialogue. Environmental Communication provides all the knowledge and tools you need to reach your target audience in a persuasive and highly professional manner. "This book will certainly help produce the skills for environmental communications sorely needed for industry, government and non-profit groups as well as an informed public". Sol P. Baltimore, Director, Environmental Communications and Adjunct faculty, Hazardous Waste management program, Department of Chemical Engineering, College of Engineering, Wayne State University, Detroit, Michigan. "All environmental education professionals agree that the practice of good communications is essential for the success of any program. This book provides practical skills for this concern". Ju Chou, Associate Professor, Graduate Institute of Environmental Education National Taiwan Normal University Taipei, Taiwan

Author: Denise Solomon
Publisher: Routledge
ISBN: 1351174363
Category : Psychology
Languages : en
Pages : 611

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This fully revised text demystifies interpersonal communication skills by bringing the latest research together with practical guidance that prepares students to discern key communication dynamics and communicate more effectively in all areas of their lives. The new edition draws on current theory and research to guide students through the foundations of the discipline, recent developments in scientific research, and tips for improving their own interpersonal communication skills. In addition, readers will find: Expanded coverage of technology and computer-mediated communication, including explicit examples of what interpersonal communication looks like online. Invitations to engage with elaborated descriptions of theories and related resources on the companion website whenever prominent theories of interpersonal communication are mentioned in the text. A commitment to gender inclusive language and topics, as well as a new feature, "IDEA: Inclusion, Diversity, Equity, and Access," that invites students to consider ways to address exclusion and inequity in interpersonal communication. The fully revamped companion website includes updates across all resources, additional videos, self-quizzes for students, and all-new instructor resources, which can be accessed at www.routledge.com/cw/solomon. Also new to the companion website for this edition are links to essays and videos featuring the work that students in the Communication Studies program at the California State Prison, Los Angeles County, produced in response to self-reflection prompts in the first edition. These materials provide insight into facets of interpersonal communication in these students’ lives, and they offer a broad range of rich life experiences. Interpersonal Communication: Putting Theory into Practice, Second Edition is ideal for undergraduate students in courses on interpersonal communication and communication skills.

Author: Laura Gail Lunsford
Publisher: World Scientific
ISBN: 9811262438
Category : Business & Economics
Languages : en
Pages : 419

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Leadership is more than a being a leader.This textbook presents a holistic and readable overview of leadership. The dynamics of leadership involve leaders, followers and their environments — the organizational contexts within which leading and following take place. This triangle approach illustrates a more comprehensive view of leadership by focusing on all three dynamics.Students benefit from taking the evidence-based inventories to learn more about their leadership preferences. Six in-depth case studies add to the textbook and invite students to explore the application of leadership theory to practice. Each chapter ends with key terms, comprehension questions, and class activities.Chapters in this book draw on contemporary research and mini-cases to engage students in learning about themes of leadership focused on topics such as: ethics, effective communication, teams, mentoring, and toxic leadership.This book features integration of the case studies in the chapters along with updated literature and mini-cases. Chapter summaries, test banks, sample syllabi, and slide decks, designed by the authors, are a new addition for instructors.

Author: Laurie Fluker
Publisher:
ISBN: 9781732662100
Category :
Languages : en
Pages :

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Author: John Hamel
Publisher: Springer Publishing Company
ISBN: 0826196772
Category : Family & Relationships
Languages : en
Pages : 413

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Print+CourseSmart

Author: Clarke Caywood
Publisher: McGraw Hill Professional
ISBN: 0071767460
Category : Business & Economics
Languages : en
Pages : 926

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The Definitive Guide to PR and Communications—updated with the newest social media and brand-reputation tools and techniques The most authoritative, comprehensive resource of its kind, The Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition, is a gathering of 70 of the brightest, most influential figures in the field. It includes 27 new chapters as well as 44 new authors addressing the major changes in the field since the last edition: the use of social media in business, demanding and growing stakeholder relationships and a new era of openness and transparency to protect reputations and brands and to prevent crises. Providing best practices for 28 key industries, the handbook is conveniently organized into thematic sections: Introduction to Public Relations and Integrated Communications— research, history, law and ethics Stakeholder Leadership in Public Relations—crisis management, employees, investors, consumers, press, corporate philanthropy and digital communities Current and Continuing Issues in Public Relations—business sustainability, environmental communications, and reputation and brand management Industries and Organizations: Business-to-Consumer and Business-to-Business—automotive, aviation, insurance, hospitality, healthcare, consulting, financial, food, law and energy Each section highlights specific case studies and examples to illuminate exactly how to plan and execute different methods for optimum results. The book concludes with a section on the future of the industry—developing issues, trends and roles of public relations and integrated communications. Use The Handbook of Strategic Public Relations and Integrated Marketing Communications to position your company, your brand and yourself for success for many years to come. Praise for The Handbook of Strategic Public Relations and Integrated Marketing Communications “The second edition of the Handbook of Strategic Public Relations and Integrated Marketing Communications is very impressive in its coverage of trends, tools, industries, and challenges. Every marketer needs to have a copy.” —Philip Kotler, Kellogg School of Management, Northwestern University, author of Marketing 3.0M ”The massively updated Handbook of Strategic Public Relations and Integrated Marketing Communications is the go to source for an overview of the fast changing field of PR and the central role it plays in marketing. An easy to read mélange of case studies from a wide variety of industries, commentaries on trends in the field, and insights on the links between theory and practice, it guides the reader through an increasingly complex—and ubiquitous—discipline.” —Jerry Swerling, Professor and Director of Public Relations Studies, and Director of Strategic Communication, PR Center, Annenberg School for Communication and Journalism, University of Southern California ”The Handbook is a fresh look at strategic public relations with great insights from top public relations professionals. Invaluable advice and a must read for all PR practitioners.” —Jane Ostrander, Vice President, Global Communications, Tenneco ”Few writers, and even fewer thinkers, in the world of public relations have the breadth and depth of experience shown by Clarke Caywood. The Second Edition of his Handbook of Strategic Public Relations demonstrates that range of experience in exquisite detail. Assembled here you’ll find the finest minds and biggest names in the profession. No PR practitioner or student of the art can afford to be without this superb collection.” —James S. O'Rourke, IV, Ph.D., Teaching Professor of Management, Mendoza College of Business, University of Notre Dame “A must-read that gives an ever greater importance to the human person as a stakeholder, and the object for which an organization is driven to do good, as a cornerstone for profitability.” — Jerry G. Kliatchko, Ph.D., Dean, School of Communication, University of Asia and the Pacific (UA&P), Manila, Philippines ”How can companies survive in the era of global competition? This book offers valuable clues from the perspective of managing a successful relationship with its stakeholders.” —Kimihiko Kondo, Dean and Professor of Marketing, Graduate School of Business, Otaru University of Commerce, Otaru, Hokkaido, Japan ”Caywood’s stakeholder approach distinguishes PR from other management fields. His book fully covers the stakeholder challenge across industries.” —Debbie Treise, Ph.D., Professor/Associate Dean Graduate Studies, College of Journalism and Communications, University of Florida "This second edition will certainly provide readers with an advanced understanding of public relations in a rapidly changing IMC environment." —Dean M Krugman, Professor Emeritus, Department of Advertising and Public Relations, University of Georgia "Clarke Caywood's PR Handbook provides invaluable counsel on every major issue facing today's public relations practitioner. Non-PR executives also will gain important communication insights from 70 of the greatest minds in public relations.” —Ron Culp, Public Relations Consultant and Director, MA Program in Public Relations and Advertising, DePaul University ”In this 21st Century age of Integrated Marketing Communications, Dr. Clarke Caywood has compiled the blueprint on how to approach Public Relations in these contemporary times.” —J.P. James, Senior Partner, Engagement Marketing, MEC & Assistant Adjunct Professor, CUNY Hunter College and New York University ”Our function’s number-one objective is develop and successfully execute communications strategies that help our companies and organizations win in the marketplace, and Clarke Caywood’s Handbook of Strategic Public Relations and Integrated Marketing Communications provides students of our profession the best in real-world thinking and successful execution.” —Jim Spangler, Vice President, Chief Communications Officer, Navistar, Inc.

Author: Jennings Bryant
Publisher: Waveland Press
ISBN: 1478608196
Category : Language Arts & Disciplines
Languages : en
Pages : 425

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Mass medias potential to influence audience beliefs and behavior is a subject that has long fascinated scholars and the general public. The ongoing interest and concern are reflected in the common tendency to blame the media for many of societys problems. This extensively revised and updated edition cuts through popular notions of presumed effects to provide a balanced, informed, up-to-date treatment of the media effects literature. The clear, compelling presentation, illuminated by dozens of new photographs, equips readers with a fundamental understanding of the history, theoretical underpinnings, and current status of media effects researchknowledge that will help them navigate in a media-saturated environment. Several outstanding elements distinguish the Second Edition of Fundamentals of Media Effects. New chapters explore the impact of computer/video games, the effects of the Internet and social networking sites, and the way mobile communication devices have transformed the way we live. An extensive new chapter on childrens educational television describes the considerable body of research that supports positive effects like language development and flexible-thinking skills. Framing studies are covered in a separate chapter where they are distinguished both theoretically and experimentally from agenda setting and priming. Finally, the authors provide overviews of classic and current research studies in an invaluable feature called Research Spotlight, which enable readers to envision how theories translate into research.