Author: Henry Birdseye WeilPublisher:
ISBN:
Category :
Languages : en
Pages : 42
Book Description
Commoditization of Technology-based Products and Services
Author: Henry Birdseye WeilCommoditization of Technology-based Products and Services
Author: Henry Birdseye WeilDoes It Matter?
Author: Nicholas G. CarrPublisher: Harvard Business Press
ISBN: 1422129527
Category : Business & Economics
Languages : en
Pages : 193
Book Description
Over the last decade, and even since the bursting of the technology bubble, pundits, consultants, and thought leaders have argued that information technology provides the edge necessary for business success. IT expert Nicholas G. Carr offers a radically different view in this eloquent and explosive book. As IT's power and presence have grown, he argues, its strategic relevance has actually decreased. IT has been transformed from a source of advantage into a commoditized "cost of doing business"--with huge implications for business management. Expanding on Carr's seminal Harvard Business Review article that generated a storm of controversy, Does IT Matter? provides a truly compelling--and unsettling--account of IT's changing business role and its leveling influence on competition. Through astute analysis of historical and contemporary examples, Carr shows that the evolution of IT closely parallels that of earlier technologies such as railroads and electric power. He goes on to lay out a new agenda for IT management, stressing cost control and risk management over innovation and investment. And he examines the broader implications for business strategy and organization as well as for the technology industry. A frame-changing statement on one of the most important business phenomena of our time, Does IT Matter? marks a crucial milepost in the debate about IT's future. An acclaimed business writer and thinker, Nicholas G. Carr is a former executive editor of the Harvard Business Review.
Commoditization and the Strategic Response
Author: Andrew HolmesPublisher: CRC Press
ISBN: 1317163753
Category : Business & Economics
Languages : en
Pages : 244
Book Description
Organizations and those who work within them are under attack from the increasingly pervasive impacts of commoditization. With little to distinguish one company's products and services from another or one person's skills and capabilities from the next, organizations and workers alike are finding themselves trapped in the me-too hell of commoditization. For many this means the survival of the cheapest, as price becomes the principal basis for decision making. For others it requires them to think creatively to avoid the trap of commoditization, even though this may only provide a temporary respite. In this groundbreaking book, Andrew Holmes sets out why commoditization represents such a clear and present danger to every corporation and all white-collar workers. Starting with the nature of the commodities we are familiar with such as coal and cotton, Holmes moves on to describe how commoditization is affecting entire industries and is increasingly touching the work of the professional classes. The evidence is both fascinating and compelling and it is clear that the impacts of commoditization are far reaching. The author also outlines the impact of commoditization on an organization's strategy towards brand, supply chain, value chain, innovation, pricing and competition. He explores the implications for skills, attitudes and behaviours in the workplace before describing a series of strategies for avoiding the risk and exploiting the opportunities offered by a new commoditized world, such as outsourcing, innovation, offshoring, mergers and acquisitions, divestments and first mover advantage. Holmes offers organizations and white-collar workers a range of strategic responses which can be used to combat its worst impacts. And as commoditization continues to make inroads into the corporate and working worlds, this book will be an invaluable companion to addressing the challenges which it presents.
Innovation in Commoditized Service Industries
Author: Maximilian RothkopfPublisher: LIT Verlag Münster
ISBN: 3643100191
Category : Airlines
Languages : en
Pages : 246
Book Description
The passenger airline industry is a prominent service industry that is becoming increasingly commoditized. As little empirical work in this field exists, this study contributes to research by exploring how passenger airlines leverage innovation in such market conditions from a strategic and organizational view. Comprehensive case studies of a sample of eight passenger airlines constitute the empirical basis. The analysis detects patterns of innovations and draws conclusions on the strategic innovation behavior in the airline industry. The study proposes an organizational concept and a strategic approach for airlines to innovate in an increasingly commoditized market.
Privileged Goods
Author: Jack P. MannoPublisher: CRC Press
ISBN: 9781439822579
Category : Technology & Engineering
Languages : en
Pages : 286
Book Description
What are the obstacles in the way of effectively solving the environmental crises of our time? What can we do to overcome them? These may be two of the most important questions heading into the 21st century. Organized human societies have the ability to completely change the world. While we have excelled at building, destroying and rebuilding, we h
Systemic Management for Intelligent Organizations
Author: Stefan N. GrösserPublisher: Springer Science & Business Media
ISBN: 3642292445
Category : Business & Economics
Languages : en
Pages : 279
Book Description
The last two decades increasingly have challenged the field of management by confronting it with rapidly growing levels of dynamism, inter-connectedness, and complexity. Systems-based management approaches, their promise already proven, offer great potentials for influencing and coping with this development. This collection of essays offers ideas and exemplary case studies from experts in systemic management, organiza-tional cybernetics, and system dynamics for meeting the challenges in so-cio-economic systems. This book was compiled to honor the academic achievement of Markus Schwaninger, a leading protagonist in developing the field of systemic management and organizational cybernetics. His stature in the field is demonstrated in the forewords by Raul Espejo and John Sterman. The efforts of 18 researchers and practitioners, all closely related to Markus Schwaninger, offer conceptual and empirical approaches that will allow managers and advanced students of the management profession to analyze, understand, and design intelligent organizations. The book weaves its content from both theory and practice and offers hints for improving a variety of organizations, both private and public, profit and non-profit, and large and small.
Commodity Marketing
Author: Margit EnkePublisher: Springer Nature
ISBN: 3030906574
Category : Business & Economics
Languages : en
Pages : 421
Book Description
Commoditization is a major challenge for companies in a wide range of industries, and commodity marketing has become a priority for many top managers. This book tackles the key issues associated with the marketing of commodities and the processes of commoditization and de-commoditization. It summarizes the state of the art on commodity marketing, providing an overview of current debates. It also offers managerial insights, case studies, and guidance to help manage and market commodity goods and services.
The Airline Profit Cycle
Author: Eva-Maria CronrathPublisher: Routledge
ISBN: 135174397X
Category : Business & Economics
Languages : en
Pages : 550
Book Description
The air transport industry has high economic impact; it supports more than 60 million jobs worldwide. Since the early years of commercial air travel, passenger numbers have grown tremendously. However, for decades airlines’ financial results have been swinging between profits and losses. The airline industry’s aggregate net average profit between 1970 and 2010 was close to zero, which implies bankruptcies and layoffs in downturns. The profit cycle’s amplitude has been rising over time, which means that problems have become increasingly severe and also shows that the industry may not have learned from the past. More stable financial results could not only facilitate airline management decisions and improve investors’ confidence but also preserve employment. This book offers a thorough understanding of the airline profit cycle’s causes and drivers, and it presents measures to achieve a higher and more stable profitability level. This is the first in-depth examination of the airline profit cycle. The airline industry is modelled as a complex dynamic system, which is used for quantitative simulations of ‘what if’ scenarios. These experiments reveal that the general economic environment, such as GDP or fuel price developments, influence the airline industry’s profitability pattern as well as certain regulations or aircraft manufactures’ policies. Yet despite all circumstances, simulations show that airlines’ own management decisions are sufficient to generate higher and more stable profits in the industry. This book is useful for aviation industry decision makers, investors, policy makers, and researchers because it explains why the airline industry earns or loses money. This knowledge will advance forecasting and market intelligence. Furthermore, the book offers practitioners different suggestions to sustainably improve the airline industry’s profitability. The book is also recommended as a case study for system analysis as well as industry cyclicality at graduate or postgraduate level for courses such as engineering, economics, or management.
The Experience Economy
Author: B. Joseph PinePublisher: Harvard Business Press
ISBN: 9780875848198
Category : Business & Economics
Languages : en
Pages : 276
Book Description
This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers with what they want - an experience. It presents a strategy for companies to script and stage the experiences provided by their products.