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Author: PC Tulsian & SD Tulsian Publisher: Ratna Sagar ISBN: 9788170707356 Category : Languages : en Pages : 404
Book Description
The books have been written in accordance with the latest syllabus of Commercial Studies prescribed by the Council for the Indian School Certificate Examination. The books follow a student-friendly approach to the study of forms and functions of Commercial Organizations and their Functional Departments. The text is presented in a self-explanatory manner. Questions have been put in a logical sequence and at different levels of difficulty.
Author: PC Tulsian & SD Tulsian Publisher: Ratna Sagar ISBN: 9788170707356 Category : Languages : en Pages : 404
Book Description
The books have been written in accordance with the latest syllabus of Commercial Studies prescribed by the Council for the Indian School Certificate Examination. The books follow a student-friendly approach to the study of forms and functions of Commercial Organizations and their Functional Departments. The text is presented in a self-explanatory manner. Questions have been put in a logical sequence and at different levels of difficulty.
Author: Stephen M. Croucher Publisher: Routledge ISBN: 1135053626 Category : Social Science Languages : en Pages : 377
Book Description
Comprehensive, innovative, and focused on the undergraduate student, this textbook prepares students to read and conduct research. Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, the book offers students practical reasons why they should care about research methods and a guide to actually conduct research themselves. Examining quantitative, qualitative, and critical research methods, the textbook helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book defines all the main research traditions, illustrates key methods used in communication research, and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including sample student papers that demonstrate research methods in action.
Author: David Matsumoto Publisher: SAGE ISBN: 1412999308 Category : Language Arts & Disciplines Languages : en Pages : 337
Book Description
This book examines state-of-the-art research and knowledge regarding nonverbal behaviour and applies that scientific knowledge to a broad range of fields. It presents a true scientist-practitioner model, blending cutting-edge behavioural science with real-world practical experience.
Author: Michael Boyle Publisher: Routledge ISBN: 1000762882 Category : Education Languages : en Pages : 733
Book Description
A hands-on guide for applying research methods to common problems, issues, projects, and questions that communication practitioners deal with on a regular basis, this text demonstrates the relevance of research in professional roles and communication and media careers. The second edition features updated material that covers major communication research methods including surveys, experiments, focus groups, and observation research while also providing key background information on ethics, validity, reliability, concept explication, statistical analysis, and other current topics. It continues to foster student engagement with research through its numerous features and practical activities, including: Research in Depth—examples of methods as applied in scholarly research Reflect & React—problems and issues that promote reflection and discussion Voices from Industry—Q&As with professionals working in communication industries End-of-Unit Activities—exercises that reinforce concepts and content The text is ideally suited to both undergraduate and graduate courses in mass communication research methods. Online resources, including sample syllabi, PowerPoint slides, and test banks are available on the companion website: www.routledge.com/cw/boyle.
Author: Betsy Wackernagel Bach Publisher: Cognella Academic Publishing ISBN: 9781793530714 Category : Languages : en Pages :
Book Description
By Degrees: Resilience, Relationships, and Success in Communication Graduate Studies provides readers with an indispensable guide to navigating the graduate school experience in Communication Studies programs. The book helps current and future graduate students consider their options, make wise choices, and thrive within their master''s or doctoral programs and beyond. The text''s 15 contributed chapters discuss such topics as how to select the right program, build strong advisor-advisee relationships, navigate roadblocks, find community, share work, develop into competent scholars and teachers, and pursue careers inside and outside the academy. The diverse and global nature of communication research and pedagogy and finding and pursuing your passion within the discipline is evident throughout the book. Designed to resonate with today''s learners, each chapter is co-authored by leading scholars and current or recent graduate students and features unique perspectives from students'' experiences. This approach provides readers with an enlightening window into graduate students'' insights, challenges, and lived experiences. The text also features a distinct emphasis on diversity, inclusion, equity, and access, and reflects upon the international character of communication research and pedagogy. Readers will engage in robust discussions related to justice and equity and learn how the Communication discipline has developed and continues to develop around the globe. By Degrees is an exemplary resource for introduction to graduate studies courses and for individuals considering master''s or doctoral programs. Chapters and contributors include: Introduction for Students: "Completely Altered the Way I Viewed the World"- Betsy Wackernagel Bach, Dawn O. Braithwaite, and Shiv Ganesh Chapter 1: "Providing the Intellectual Tools": Getting to Know the Discipline of Communication - Dawn O. Braithwaite, Tina M. Harris, Jessy Ohl, and Trevor Kauer Chapter 2: "How Do I Find a Good Fit?": Applying to Master''s and PhD Programs - Betsy Wackernagel Bach, Kendyl Barney, and Mackensie Minniear Chapter 3: "I Have to Re-choose to Do This Every Single Day": Beyond Narratives of Success in the Pursuit of Graduate School - Shiv Ganesh and Andrea Zorn Chapter 4: "Spanning the Abyss": Graduate Student Steps and Tasks - Randall A. Lake, Emma Frances Bloomfield, Beth L. Boser, Allegra Hardin, and Barbara A. Pickering Chapter 5: "Work with Someone Who Seems Excited About Your Success": Building Advisor/Advisee Relationships - C. Kay Weaver and Bridget Reynolds Sheffer Chapter 6: "Do Something You''re Passionate About": Planning and Carrying Out Research - Sarah J. Tracy, Cris J. Tietsort, and Laura Martinez Chapter 7: "A Process of Discovery": Finding Your Groove as a Writer - Lisa Keränen and Andrew Gilmore Chapter 8: "Yikes! What Do I Do Now?": Advice for Graduate Students Sharing Their Work - Ronald Jackson II and Celnisha Dangerfield Chapter 9: "From Sitting in the Classroom to Facing It": Becoming and Growing as a Teacher - Kirstie McAllum, Simon Mallette, Tyler Rife, and Uttaran Dutta Chapter 10: "Without People in My Corner, I Will Fail": Personal Resources for Graduate Students - Vincent R. Waldron, Brianna Avalos, Dayna N. Klober, and Jameien Taylor Chapter 11: "One Mountain, Many Paths": Navigating Roadblocks and Succeeding in Graduate School - Jordan Soliz and Megan E. Cardwell Chapter 12: "Graduate School is a Human Experience of Struggling, Celebrating, and Striving Together": Graduate Life as a Collective Endeavor - Jenna N. Hanchey, Samantha Gillespie, and Ana-Luisa Ortiz-Martinez Chapter 13: "It Was Within My Control to Max My Possibilities": Academic Life After Graduate School - Patrice M. Buzzanell, Zhenyu Tian, and Timothy Betts Chapter 14: "A Roadmap to Career Success": Pursuing Careers Outside of the Academy for MA Graduates - Stephen K. Hunt, Aimee E. Miller-Ott, and Viraj Patel Chapter 15: "Translate Your Talents": Pursuing Careers Outside of the Academy for PhD Graduates - Katlyn Gangi and James Stiff
Author: John Fiske Publisher: Psychology Press ISBN: 0415046726 Category : Language Arts & Disciplines Languages : en Pages : 203
Book Description
In the second edition of this widely-used introductory text John Fiske draws upon the main authorities in the field, from Shannon and Weaver'sCommunication Theoryto Saussure's structural linguistics and Peirce'sSemiotics. He examines the two main schools: seeing communication as the encoding, transmission, and decoding of messages; and viewing communication as the generation of meanings.
Author: Daniel Chandler Publisher: Oxford University Press ISBN: 019105755X Category : Performing Arts Languages : en Pages : 722
Book Description
The most accessible and up-to-date dictionary of its kind, this wide-ranging A-Z covers both interpersonal and mass communication, in all their myriad forms, encompassing advertising, digital culture, journalism, new media, telecommunications, and visual culture, among many other topics. This new edition includes over 200 new complete entries and revises hundreds of others, as well as including hundreds of new cross-references. The biographical appendix has also been fully cross-referenced to the rest of the text. This dictionary is an indispensable guide for undergraduate students on degree courses in media or communication studies, and also for those taking related subjects such as film studies, visual culture, and cultural studies.
Author: R. S Zaharna Publisher: Springer ISBN: 0230277926 Category : Social Science Languages : en Pages : 241
Book Description
This book tackles the pressing need to expand the vision of strategic US public diplomacy. It explores the interplay of power politics, culture, identity, and communication and explains how the underlying communication and political dynamics have redefined what 'strategic communication' means in today's international arena.
Author: Luigi Anolli Publisher: IOS Press ISBN: 9781586036621 Category : Computers Languages : en Pages : 328
Book Description
Communication is the core activity for an educator, conveying and sharing information from one person to another, from one organization to another. This work includes contributions which encompass a series of topics in communication psychology.
Author: Karen Freberg Publisher: SAGE Publications ISBN: 1071826875 Category : Business & Economics Languages : en Pages : 489
Book Description
Social Media for Strategic Communication: Creative Strategies and Research-Based Applications Second Edition teaches students the skills and principles needed to use social media in persuasive communication campaigns. This book combines cutting edge research with practical, on-the-ground instruction to prepare students for the real-world challenges they’ll face in the workplace. By focusing on strategic thinking and awareness, this book gives students the tools they need to adapt what they learn to new platforms and technologies that may emerge in the future. A broad focus on strategic communication – from PR, advertising, and marketing, to non-profit advocacy—gives students a broad base of knowledge that will serve them wherever their careers may lead. The Second Edition features new case studies and exercises and increased coverage of diversity and inclusion issues and influencer marketing trends.
Author: PC Tulsian & SD Tulsian
Author: PC Tulsian & SD Tulsian
Author: Stephen M. Croucher
Author: David Matsumoto
Author: Michael Boyle
Author: Betsy Wackernagel Bach
Author: John Fiske
Author: Daniel Chandler
Author: R. S Zaharna
Author: Luigi Anolli
Author: Karen Freberg