China's Generation Y

China's Generation Y PDF Author: Michael Stanat
Publisher: Homa & Sekey Books
ISBN: 1931907323
Category : Generation Y
Languages : en
Pages : 512

Book Description
Based on interviews and surveys conducted in Shanghai by the author, this is the first English book to look into all aspects of China's young generation - their life styles, relationships with family and society, views, dreams and development. Growing up during the information age, China's Generation Y (born between 1981 and 1995) is unlike any of its predecessors, sporting branded items and increasingly sharing some of the same ideas as western youth. Living in a rapidly developing country, this generation of teenagers in China will most likely be the political and business leaders of the world's next superpower by the year 2025. China's Generation Y explores these perspectives by delving into the nooks and crannies of Chinese teenagers' stories. The book is not only for those who seek to acquaint themselves with this crucial generation from the perspective of a western peer, but also for business leaders who wish to cater to the up-and-coming Chinese consumers. Informative and stimulating, this book will open up a new horizon for many in the west who will ultimately meet the need and challenge of this emerging Chinese generation.

China's Generation Y and Youth Culture

China's Generation Y and Youth Culture PDF Author: Michael Kennedy
Publisher: GRIN Verlag
ISBN: 365658348X
Category : Foreign Language Study
Languages : en
Pages : 9

Book Description
Essay from the year 2013 in the subject Orientalism / Sinology - Chinese / China, grade: A, Webster University, language: English, abstract: The post-1980 generation of Chinese or China’s Generation Y can be characterized by a number of factors. One of the most significant factors that characterizes China’s post-1980 generation that differs from previous generations is the strong materialistic attitude that has become apparent. One such example, as outlined by Yan (2006, pg. 255) is the dramatic embrace of McDonald’s in China. This embrace of McDonald’s and the slogan “I’m lovin’ it” or “jiu xihuan” resonates this life aspiration to achieve “instant individual gratification in terms of a pleasurable and comfortable material life”. This attitude is in opposition to China’s former generations who embraced a more collective mindset and had less desire for material gain. In contrast, China’s new generation are more comparable to American youth as having an “individualistic” and fun-seeking behavior that goes beyond social norms. However, where this differs is where Chinese and American youth perform such acts. While Americans may be more outwardly public about their behavior, the Chinese appear to place more emphasis on personal consumption. Furthermore, as Yan (2006, pg. 256) describes, this new generation also have ambitions in the field of business to build wealth in order to acquire more material wealth. In contrast under Chairman Mao, former generations were more concerned with being provided for through the communist system. Part of this reason is because of China’s new economic policies where advancing financially is more possible than ever and this new generation is responsible for fulfilling the dreams of their parents and to provide for them as they grow old.

China's Generation Gap

China's Generation Gap PDF Author: Jiaming Sun
Publisher: Routledge
ISBN: 1317235975
Category : Social Science
Languages : en
Pages : 226

Book Description
Based on data collected for the Generation Gap Survey in Shanghai and updated to take into account contemporary trends, this book uses an empirical approach to study the generation gap in China. It covers various aspects of life from professional and family life to political participation and belief systems, analysing and comparing the values held by four different generations. Encompassing more than 2000 case studies and drawing on a wealth of fieldwork interviews, in particular it examines the experiences, thoughts and perceptions of adolescents, young adults, the middle-aged, and the elderly. As the largest sociological survey ever conducted regarding attitudes and value changes by different age groups in Shanghai, it highlights how social change and globalization have impacted on new generations, and the results indicate the dramatic difference and supersession of social ideologies between the generations. A unique piece of research, shedding light on a changing Chinese society, China’s Generation Gap will be of huge value to students and scholars of Chinese culture and society, Chinese social policy, globalisation and cultural studies.

Global Capital, Local Culture

Global Capital, Local Culture PDF Author: Anthony Y. H. Fung
Publisher: Peter Lang
ISBN: 9780820495002
Category : Art
Languages : en
Pages : 240

Book Description
This book examines the way transnational media companies have entered the Chinese entertainment market. Based on the author's ethnographic work and over 100 interviews with senior executives in global media corporations, including Warner Bros. Pictures, Viacom's MTV Channel, and Nickelodeon and News Corporation's Channel V, the book analyzes the concrete globalization/localization strategies of these corporations and how they cope with the various political and economic constraints of working in China.

Cyber-nationalism in China

Cyber-nationalism in China PDF Author: Ying Jiang
Publisher: University of Adelaide Press
ISBN: 0987171895
Category : Computers
Languages : en
Pages : 156

Book Description
The prevailing consumerism in Chinese cyberspace is a growing element of Chinese culture and an important aspect of this book. Chinese bloggers, who have strongly embraced consumerism and tend to be apathetic about politics, have nonetheless demonstrated political passion over issues such as the Western media's negative coverage of China. In this book, Jiang focuses upon this passion - Chinese bloggers' angry reactions to the Western media's coverage of censorship issues in current China - in order to examine China's current potential for political reform. A central focus of this book, then, is the specific issue of censorship and how to interpret the Chinese characteristics of it as a mechanism currently used to maintain state control. While Cyber-Nationalism in China examines fundamental questions surrounding the political implications of the Internet in China, it avoids simply predicting that the Internet does or does not lead to democratization. Applying a theoretical approach based on the Foucauldian notion of governmentality, the book builds on current scholarship that has attempted to move beyond examining the dynamics of the socio-cultural and -political use of new media technologies. Instead, this book's more intricate theoretical approach does not only accommodate the kind of liberal (apolitical or political) use observed on the Internet in China, but indicates that desires for political change, such as they are, are implicitly embedded in the relationship between China's online communities and state apparatus - noting, however, that the latter claims total governance over the Internet in the name of the people.

The New Generation Z in Asia

The New Generation Z in Asia PDF Author: Elodie Gentina
Publisher: Emerald Group Publishing
ISBN: 1800432208
Category : Social Science
Languages : en
Pages : 260

Book Description
The New Generation Z in Asia: Dynamics, Differences, Digitalization is the first book to compare the Asiatic Generation Z (born 1990–1995) in terms of country and culture specific drivers and characteristics based on interdisciplinary and international scientific research.

Geek in China

Geek in China PDF Author: Matthew B. Christensen
Publisher: Tuttle Publishing
ISBN: 1462918360
Category : Travel
Languages : en
Pages : 149

Book Description
For every fan of kung fu, steamed dumplings, Confucius and giant skyscrapers, A Geek in China is a hip, smart and concise guide to the Middle Kingdom. Packed with photographs and short articles on all aspects of Chinese culture, past and present, A Geek in China introduces readers to everything from Taoism and Confucianism to pop music and China's new middle class. A mix of traditional culture, such as highlights of Chinese history, great historical and mythological figures, traditional medicine, how the Chinese language works, real Chinese food, martial arts, and how the Chinese Communist Party works, is complimented with information on what makes China unique today. Chapters discuss why China is so crowded, what it's like to work in an office, internet and cell phone culture, dating and marriage practices, top popular movies and movie stars, the contemporary art scene, China's amazing new architecture and infrastructure, and popular holidays. It also contains chapters on what makes the Chinese tick, such as the importance of harmony in society, the practice of humility, and the importance of hierarchy. For visitors to the country, the author includes sections on what to see, both common cultural sites and off-the-beaten-track sites, and how to get around in China. Sections on visiting Hong Kong and Taiwan are also included. This China travel guide is a unique guide to the world's most populous and longest continuous culture. Readers will learn essential information about China's past and present to be able to understand the many references to history, politics, and pop culture that come up in everyday conversation and in the media.

Distributed, Ambient and Pervasive Interactions

Distributed, Ambient and Pervasive Interactions PDF Author: Norbert Streitz
Publisher: Springer
ISBN: 3319586971
Category : Computers
Languages : en
Pages : 717

Book Description
This book constitutes the refereed proceedings of the 5th International Conference on Distributed, Ambient and Pervasive Interactions, DAPI 2017, held as part of the 19th International Conference on Human-Computer Interaction, HCII 2017, held in Vancouver, BC, Canada, in July 2017. The total of 1228 papers presented at the 15 colocated HCII 2017 conferences was carefully reviewed and selected from 4340 submissions. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers accepted for presentation thoroughly cover the entire field of human-computer interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. This volume contains papers addressing the following major topics: designing and evaluating distributed, ambient and pervasive interactions; natural interaction; smart cities; art and cultural heritage in smart environments; smart environments for quality of life; smart environments for learning and creativity; and ambient games and humour.

Consumer Nationalism in China

Consumer Nationalism in China PDF Author: Maggie Ying Jiang
Publisher: Anthem Press
ISBN: 183998287X
Category : Business & Economics
Languages : en
Pages : 112

Book Description
China has made nationalism central as the country seeks to achieve a “rejuvenation of the Chinese nation.” The new wave of consumer nationalism in China reached a fever pitch in recent years. This book will be the first book that systematically analyzes the different waves of consumer nationalism in China, the types of its nationalistic consumer actions, and the critical impact of the new wave which has increased the possibility of a consumer base that could turn hostile at any moment. It argues that the outbursts of nationalist consumer outrage have become an increasing risk for businesses in China or businesses dealing with Chinese markets and that as China faces growing diplomatic challenges abroad, multinational companies need to enhance focus and strategic planning in communication operations when dealing with the world’s second-largest economy.

The Culture of Leadership in Contemporary China

The Culture of Leadership in Contemporary China PDF Author: Paul Michael Linehan
Publisher: Lexington Books
ISBN: 1498557287
Category : Political Science
Languages : en
Pages : 287

Book Description
The resurgence of Confucianism, Daoism, and Buddhism in the context of Chinese leadership values has emerged as a foundation for a new generation of leaders. The once-in-a-decade transition of China’s leadership witnessed the ascendency of a consensus-oriented fifth generation of leaders supporting a central authoritative figure whose priority will likely include the reconciliation of a waning communist ideology juxtaposed with its ostensible embrace of capitalism. How will Chinese Communist Party authority, ideology, and control address the encroachment of Western values that are centered on Roman law, Greek philosophy, and Christian religion which prioritizes individual freedom and democracy? This book examines the role of traditional Chinese values, ideology, and philosophy as a key determinant in modern China’s leadership succession. The author asserts that, as communist ideology wanes, Chinese leaders will turn to their own traditional values found in Confucianism, Daoism, and Buddhism to establish legitimacy to rule as they seek to promote Chinese prominence and greatness in the world. The author’s research assesses China’s promotion of its own traditional values in rejecting foreign value influence. Since the inception of modern China at the beginning of the 20th century, China’s leadership transition has evolved from an authoritarian, cult-like dictatorship to a consensus-oriented process. In researching this metamorphosis, this book offers social, political, cultural, and historical perspectives to demonstrate that Chinese human values and character factors have risen in prominence as key elements in the mandate of Chinese governance and leadership. The author concludes that Chinese leadership values and its study and diffusion across sectors of Chinese leadership—including business, organizations, and government—have become a means to accentuate Chinese values as a viable alternative to Western claims of absolute and universally accepted values.