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Author: Martha Laguardia-Kotite Publisher: U of Nebraska Press ISBN: 164012473X Category : Biography & Autobiography Languages : en Pages : 266
Book Description
Changing the Rules of Engagement brings to life the authentic, vivid leadership stories of inspiring and adventurous women who achieved the extraordinary serving their country in the U.S. military--leadership lessons relatable to today's businesspeople.
Author: Martha Laguardia-Kotite Publisher: U of Nebraska Press ISBN: 164012473X Category : Biography & Autobiography Languages : en Pages : 266
Book Description
Changing the Rules of Engagement brings to life the authentic, vivid leadership stories of inspiring and adventurous women who achieved the extraordinary serving their country in the U.S. military--leadership lessons relatable to today's businesspeople.
Author: David Bruns Publisher: St. Martin's Press ISBN: 1250200326 Category : Fiction Languages : en Pages : 336
Book Description
"In Rules of Engagement, David Bruns and J. R. Olson deliver a captivating and utterly authentic portrayal of modern day combat that compares with the best of the timeless classics by Tom Clancy, Dale Brown, and Stephen Coonts. This one must not be missed!" —Mark Greaney, #1 New York Times bestselling author of Mission Critical A terrorist breach of the computer systems of the three most powerful navies is about to set them on a collision course for World War III. Rafiq Roshed is one of the most wanted men in the world. A terrorist with a virulent grudge against the West, he’s disappeared into North Korea where he quietly launches cyber sneak attacks in service of Kim Jong-un. But now he’s about to unleash his virtual masterpiece—a computer virus that, once inserted into the command systems of a military, not only takes over, but also learns the art of war. First penetrating the Chinese, he has their war machine launch a series of attacks on the U.S. Pacific forces. Don Riley, head of U.S. Cyber Command, discovers that not only have the Chinese lost control of their military, but the same virus has infected the American network. It’s only a matter of time before the U.S. loses control of its own military. His secret weapon in this war is a trio of supremely talented midshipmen from the U.S. Naval Academy, who uncover the infiltration, and are working to track down the elusive terrorist. But time is running out. China and Japan have lost control of their military and the U.S. is in danger of doing the same. The weapons are hot and the result is an ever-larger real-world conflict where casualties continue to mount. The only remaining hope is to find and stop the attack at its source—before time runs out.
Author: Ann M. Garrido Publisher: Ave Maria Press ISBN: 1646800605 Category : Religion Languages : en Pages : 128
Book Description
Winner of a third-place award in the church professional category from the Catholic Media Association. Do you behave on social media as the Christian you want to be? Are you dismayed at the often divisive and cruel exchanges you read online? In #Rules_of_Engagement, Ann M. Garrido shares eight practical habits that will help you align your activity in the digital world with the call of the Gospel to be Christ's presence in the world. Popes Benedict and Francis have called upon Christians across the globe to embrace the internet as a new “digital continent” and think of it as mission territory, a place where we can—with careful thought and discipline—accomplish enormous good. Even as we strive to be faithful to our Christian values, many of us still show up on social media and behave in ways unbecoming a follower of Jesus Christ. Rather than practicing compassion, truth, honesty, and communion online, we sometimes are mean-spirited, inflammatory, and untruthful. Garrido tackles the problem head-on by providing practical tools, theological guidance, and spiritual inspiration for being the person God wants you to be online. Garrido offers eight practices, rooted in Catholic tradition and teaching, that will help you avoid doing harm, and instead equip you to be a force for good through your social media presence and activities: clarify your purpose know your sources understand bias value the person lead with curiosity talk about intent and impact privilege face-to-face encounter manage your energy The book includes simple exercises to help you assess your social media behaviors and integrate Garrido's suggestions into your online communications as well as the opportunity to join a community of concerned Christians striving to live these habits.
Author: Gen. Stanley McChrystal Publisher: Penguin ISBN: 0698178513 Category : Business & Economics Languages : en Pages : 304
Book Description
From the New York Times bestselling author of My Share of the Task and Leaders, a manual for leaders looking to make their teams more adaptable, agile, and unified in the midst of change. When General Stanley McChrystal took command of the Joint Special Operations Task Force in 2004, he quickly realized that conventional military tactics were failing. Al Qaeda in Iraq was a decentralized network that could move quickly, strike ruthlessly, then seemingly vanish into the local population. The allied forces had a huge advantage in numbers, equipment, and training—but none of that seemed to matter. To defeat Al Qaeda, they would have to combine the power of the world’s mightiest military with the agility of the world’s most fearsome terrorist network. They would have to become a "team of teams"—faster, flatter, and more flexible than ever. In Team of Teams, McChrystal and his colleagues show how the challenges they faced in Iraq can be relevant to countless businesses, nonprofits, and organizations today. In periods of unprecedented crisis, leaders need practical management practices that can scale to thousands of people—and fast. By giving small groups the freedom to experiment and share what they learn across the entire organization, teams can respond more quickly, communicate more freely, and make better and faster decisions. Drawing on compelling examples—from NASA to hospital emergency rooms—Team of Teams makes the case for merging the power of a large corporation with the agility of a small team to transform any organization.
Author: Daniel L. Newman Publisher: ISBN: 9781631734359 Category : Business & Economics Languages : en Pages : 160
Book Description
Imagine a world where you never had to sell anything... Every day the ideal number of clients with needs aligned perfectly to what you have to offer would walk through the door and shout: "I'll take it!" What if I told you this is already happening? Albeit selling isn't quite that simple. And the customers aren't really just arriving sight unseen, ready to buy. But in a very subtle way, brands are driving buying decisions long before the sales department ever becomes involved. This leaves us all to ask, how? In the "The New Rules of Customer Engagement" you will: Gain clarity on how the information age is a driving force for businesses to embrace social, mobile and content marketing Learn the importance of P2P over traditional B2B and B2C - and specifically how our perspective is driven from all our experiences as consumers Better understand how to leverage consumer knowledge to drive innovation within the customer environment Learn how to build an engaged business network that leads to customer advocacy and huge business growth through word-of-mouth referrals and online testimonials Be motivated to consider the importance of building a customer-centric business from top to bottom that yields goodwill and dramatically improved business outcomes "The New Rules of Customer Engagement - 6 Trends Transforming the Way We Sell" is a must read for C-level executives, business and franchise owners, middle-level managers - and those with a passion for leading their business to success... through engagement."
Author: Harris Faulkner Publisher: HarperCollins ISBN: 0062697536 Category : Self-Help Languages : en Pages : 256
Book Description
The Emmy award-winning news anchor of Outnumbered Overtime with Harris Faulkner and co-host of the talk show Outnumbered shares the lessons she learned growing up in a military family paying homage to the military ideals that shaped her and showing how everyone can benefit from bringing the wisdom of military service into their lives. Born into a military family, Harris Faulkner revered her father, a decorated career officer who served three tours of duty in Vietnam and raised his children with the values and ideals of the U.S. military. Accompanying him from posting to posting, young Harris experienced firsthand how success in life was rooted in the knowledge, integrity, and leadership that came from her military surroundings. Indeed, these formative lessons in leadership and work ethic became the guiding principles for her career as a journalist, lessons she credits with her rise to become one of the top hosts on Fox News. Now, she shares the advice, wisdom, and tools that she absorbed through her military upbringing, examining how these ideals have shaped her professional and personal outlook and how everyone can incorporate them into their own lives. Using her father’s career as the backdrop to her experience, she explores the lessons in courage, duty, patriotism, and responsibility that helped her succeed, demonstrating the truth to the axiom that in military families everyone serves—together. Along the way she also interviews current and former military families, generals and other officers, and tells stories from her father’s career to illuminate how and why the message and mission of the military is so effective at changing lives both on and off the battlefield. Illustrated with sixteen pages of never-before-seen photos of her early life and career, this instructive book, part memoir, part motivational life guide, reminds us of our most important values—the keys to a successful life.
Author: Stephanie Laurens Publisher: HQN Books ISBN: 0373776659 Category : Fiction Languages : en Pages : 435
Book Description
From "New York Times"-bestselling author Laurens and beloved historical authors Kasey Michaels and Delilah Marvelle come three delightful tales of the rules of engagement, Regency-style. Reissue.
Author: Richard H. Axelrod Publisher: Berrett-Koehler Publishers ISBN: 9781576752395 Category : Business & Economics Languages : en Pages : 252
Book Description
Building engagement is crucial for every organization. But the traditional top-down coercive change management paradigm--in which leaders "light a fire" under employees--actually discourages engagement. Richard Axelrod offers a better way. After debunking six common change management myths, he offers a proven, practical strategy for getting everyone--not just select committees or working groups--enthusiastically committed to organizational transformation. This revised edition features new interviews--everyone from the vice president of global citizenship at Cirque du Soleil to a Best Buy clerk--and new neuroscience findings that support Axelrod's model. It also shows how you can foster engagement through everyday conversations, staff meetings, and work design.
Author: Alan Trefler Publisher: John Wiley & Sons ISBN: 1118930282 Category : Business & Economics Languages : en Pages : 194
Book Description
Customers have radically changed the ways they interact with businesses, and today's organizations need to adapt Is your company prepared for the Gen D future, or is it heading toward life support? A lot of companies across the globe are going to die over the next few years, not because of macroeconomic stress, but because there is an emerging generation that is radically changing the rules of customer engagement. In Build For Change, Pegasystems CEO Alan Trefler shows exactly what companies can do to turn the coming "customerpocalypse" into one of the biggest business opportunities of the decade. The newest generation of consumers is turning customer relationship management on its head. Build For Change highlights the revolutionary changes to business, marketing, and technology practices that are needed to survive and thrive in these unforgiving times. Readers will learn how businesses are increasingly relying on new forms of customer engagement, and how one customer's experience—whether good or bad—can alter a company's reputation with the click of a mouse. With practical insight from a leader in customer engagement, this book serves as a timely wakeup call to companies that have not yet embraced the digital future. Traditional marketing is becoming increasingly irrelevant, and businesses must become more customer-centric while taking a completely different approach to adopting and using technology. Build For Change outlines exactly what can—and must—be done to ensure sustainable success in the new digital era: Relate to the new generation of consumers, and understand their preferences and demands Stop obsessing about mountains of data, and instead apply business-driven continuous improvement to customer processes Learn how to overcome the fatal flaws of current technology fads Rethink organizational roles to drive adaptive and transformative innovation Consumers have more options than ever before, and ensuring customer loyalty in the modern market means knowing exactly what the customer wants and how to deliver it brilliantly. Build For Change provides actionable guidance for engaging this new connected consumer.
Author: Martha Laguardia-Kotite
Author: Martha Laguardia-Kotite
Author: David Bruns
Author: Ann M. Garrido
Author: Gen. Stanley McChrystal
Author: Daniel L. Newman
Author: Cindy Trimm
Author: Harris Faulkner
Author: Stephanie Laurens
Author: Richard H. Axelrod
Author: Alan Trefler