Author: Steve Davis
Publisher:
ISBN: 9781439082522
Category : Authorship
Languages : en
Pages : 335
Book Description
"Think like an Editor is designed for the new breed of editors who are evolving at the same time news and information sharing is changing. The book encourages students to apply themselves confidently, to think analytically, to examine information with scrutiny, and to see the big picture. Organized by the 50 strategies of editing and working, each "strategy section" runs in length from two to six pages, which makes content easy to find for both students and professors. The text combines an examination of depth of content--teaching students not only what to do as an editor--with insight into the process behind editorial decision making. Full of tips, lists, and memory aids THINK LIKE AN EDITOR works similarly to a brief handbook of editing. Both basic skills and advanced concepts of editing are covered."--Publisher's website.
Think Like an Editor
Author: Steve Davis
Publisher:
ISBN: 9781439082522
Category : Authorship
Languages : en
Pages : 335
Book Description
"Think like an Editor is designed for the new breed of editors who are evolving at the same time news and information sharing is changing. The book encourages students to apply themselves confidently, to think analytically, to examine information with scrutiny, and to see the big picture. Organized by the 50 strategies of editing and working, each "strategy section" runs in length from two to six pages, which makes content easy to find for both students and professors. The text combines an examination of depth of content--teaching students not only what to do as an editor--with insight into the process behind editorial decision making. Full of tips, lists, and memory aids THINK LIKE AN EDITOR works similarly to a brief handbook of editing. Both basic skills and advanced concepts of editing are covered."--Publisher's website.
Publisher:
ISBN: 9781439082522
Category : Authorship
Languages : en
Pages : 335
Book Description
"Think like an Editor is designed for the new breed of editors who are evolving at the same time news and information sharing is changing. The book encourages students to apply themselves confidently, to think analytically, to examine information with scrutiny, and to see the big picture. Organized by the 50 strategies of editing and working, each "strategy section" runs in length from two to six pages, which makes content easy to find for both students and professors. The text combines an examination of depth of content--teaching students not only what to do as an editor--with insight into the process behind editorial decision making. Full of tips, lists, and memory aids THINK LIKE AN EDITOR works similarly to a brief handbook of editing. Both basic skills and advanced concepts of editing are covered."--Publisher's website.
Cengage Advantage Books: Think Like an Editor: 50 Strategies for the Print and Digital World
Author: Steve Davis
Publisher: Cengage Learning
ISBN: 9781133311379
Category : Business & Economics
Languages : en
Pages : 0
Book Description
THINK LIKE AN EDITOR is designed for the new breed of editors who are evolving at the same time news and information sharing is changing. The book encourages students to apply themselves confidently, to think analytically, to examine information with scrutiny, and to see the big picture. Organized by the 50 strategies of editing and working, each strategy section is two to six pages long, which makes content easy to find for both students and professors. The text combines an examination of content depth with insight into the process behind editorial decision-making. Full of tips, lists, and memory aids, THINK LIKE AN EDITOR works similarly to a brief handbook of editing. The second edition features new strategies to help students think creatively in a world of social media, handle multiple platforms, and keep readers engaged. Both basic skills and advanced concepts of editing are covered. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Publisher: Cengage Learning
ISBN: 9781133311379
Category : Business & Economics
Languages : en
Pages : 0
Book Description
THINK LIKE AN EDITOR is designed for the new breed of editors who are evolving at the same time news and information sharing is changing. The book encourages students to apply themselves confidently, to think analytically, to examine information with scrutiny, and to see the big picture. Organized by the 50 strategies of editing and working, each strategy section is two to six pages long, which makes content easy to find for both students and professors. The text combines an examination of content depth with insight into the process behind editorial decision-making. Full of tips, lists, and memory aids, THINK LIKE AN EDITOR works similarly to a brief handbook of editing. The second edition features new strategies to help students think creatively in a world of social media, handle multiple platforms, and keep readers engaged. Both basic skills and advanced concepts of editing are covered. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Western Civilization: Beyond Boundaries
Author: Thomas F. X. Noble
Publisher: Cengage Learning
ISBN: 9781133602712
Category : History
Languages : en
Pages : 976
Book Description
Europe's place in the world throughout the narrative and in the primary source feature, The Global Record. The seventh edition has been carefully revised and edited for greater accessibility, and features a streamlined design that incorporates pedagogical features such as focus questions, key terms, and section summaries to better support students of western civilization. The reconceived narrative and restructured organization, featuring smaller, more cohesive learning units, lend to greater ease of use for both students and instructors. History CourseMate, a set of media-rich study tools with interactive eBook that gives students access to quizzes, flashcards, primary sources, videos and more, are available for this new edition. (CourseMate may be bundled with the text or purchased separately.) Available in the following split options: WESTERN CIVILIZATION: BEYOND BOUNDARIES, Seventh Edition Complete, Volume I: To 1715, Volume II: Since 1560, Volume A: To 1500, Volume B: 1300-1815, and Volume C: Since 1789. Available with InfoTrac Student Collections http://gocengage.com/infotrac. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Publisher: Cengage Learning
ISBN: 9781133602712
Category : History
Languages : en
Pages : 976
Book Description
Europe's place in the world throughout the narrative and in the primary source feature, The Global Record. The seventh edition has been carefully revised and edited for greater accessibility, and features a streamlined design that incorporates pedagogical features such as focus questions, key terms, and section summaries to better support students of western civilization. The reconceived narrative and restructured organization, featuring smaller, more cohesive learning units, lend to greater ease of use for both students and instructors. History CourseMate, a set of media-rich study tools with interactive eBook that gives students access to quizzes, flashcards, primary sources, videos and more, are available for this new edition. (CourseMate may be bundled with the text or purchased separately.) Available in the following split options: WESTERN CIVILIZATION: BEYOND BOUNDARIES, Seventh Edition Complete, Volume I: To 1715, Volume II: Since 1560, Volume A: To 1500, Volume B: 1300-1815, and Volume C: Since 1789. Available with InfoTrac Student Collections http://gocengage.com/infotrac. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
This is PR
Author: Doug Newsom
Publisher:
ISBN: 9780534563301
Category : Public relations
Languages : en
Pages : 436
Book Description
Publisher:
ISBN: 9780534563301
Category : Public relations
Languages : en
Pages : 436
Book Description
The College Writer
Author: Randall VanderMey
Publisher:
ISBN: 9780618642021
Category : English language
Languages : en
Pages : 0
Book Description
[This text] provide[s] coverage of the writing process for today's visually oriented students. The text also included a wealth of rhetorical strategies that instructors and students found accessible and helpful. [It] reinforces these strengths with enhanced coverage of many important topics such as analyzing the rhetorical situation, evaluating sources, avoiding plagiarism, and developing visual literacy.-Pref.
Publisher:
ISBN: 9780618642021
Category : English language
Languages : en
Pages : 0
Book Description
[This text] provide[s] coverage of the writing process for today's visually oriented students. The text also included a wealth of rhetorical strategies that instructors and students found accessible and helpful. [It] reinforces these strengths with enhanced coverage of many important topics such as analyzing the rhetorical situation, evaluating sources, avoiding plagiarism, and developing visual literacy.-Pref.
Reconnecting Reading and Writing
Author: Alice S. Horning
Publisher: Parlor Press LLC
ISBN: 1602354626
Category : Language Arts & Disciplines
Languages : en
Pages : 290
Book Description
Reconnecting Reading and Writing explores the ways in which reading can and should have a strong role in the teaching of writing in college. Reconnecting Reading and Writing draws on broad perspectives from history and international work to show how and why reading should be reunited with writing in college and high school classrooms. It presents an overview of relevant research on reading and how it can best be used to support and enhance writing instruction.
Publisher: Parlor Press LLC
ISBN: 1602354626
Category : Language Arts & Disciplines
Languages : en
Pages : 290
Book Description
Reconnecting Reading and Writing explores the ways in which reading can and should have a strong role in the teaching of writing in college. Reconnecting Reading and Writing draws on broad perspectives from history and international work to show how and why reading should be reunited with writing in college and high school classrooms. It presents an overview of relevant research on reading and how it can best be used to support and enhance writing instruction.
The Long Tail
Author: Chris Anderson
Publisher: Hachette Books
ISBN: 1401384633
Category : Business & Economics
Languages : en
Pages : 256
Book Description
What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone? "The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass appeal to one of unlimited variety for unique tastes. From supermarket shelves to advertising agencies, the ability to offer vast choice is changing everything, and causing us to rethink where our markets lie and how to get to them. Unlimited selection is revealing truths about what consumers want and how they want to get it, from DVDs at Netflix to songs on iTunes to advertising on Google. However, this is not just a virtue of online marketplaces; it is an example of an entirely new economic model for business, one that is just beginning to show its power. After a century of obsessing over the few products at the head of the demand curve, the new economics of distribution allow us to turn our focus to the many more products in the tail, which collectively can create a new market as big as the one we already know. The Long Tail is really about the economics of abundance. New efficiencies in distribution, manufacturing, and marketing are essentially resetting the definition of what's commercially viable across the board. If the 20th century was about hits, the 21st will be equally about niches.
Publisher: Hachette Books
ISBN: 1401384633
Category : Business & Economics
Languages : en
Pages : 256
Book Description
What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone? "The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass appeal to one of unlimited variety for unique tastes. From supermarket shelves to advertising agencies, the ability to offer vast choice is changing everything, and causing us to rethink where our markets lie and how to get to them. Unlimited selection is revealing truths about what consumers want and how they want to get it, from DVDs at Netflix to songs on iTunes to advertising on Google. However, this is not just a virtue of online marketplaces; it is an example of an entirely new economic model for business, one that is just beginning to show its power. After a century of obsessing over the few products at the head of the demand curve, the new economics of distribution allow us to turn our focus to the many more products in the tail, which collectively can create a new market as big as the one we already know. The Long Tail is really about the economics of abundance. New efficiencies in distribution, manufacturing, and marketing are essentially resetting the definition of what's commercially viable across the board. If the 20th century was about hits, the 21st will be equally about niches.
Management Information Systems
Author: Kenneth C. Laudon
Publisher: Pearson Educación
ISBN: 9789702605287
Category : Business & Economics
Languages : en
Pages : 618
Book Description
Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.
Publisher: Pearson Educación
ISBN: 9789702605287
Category : Business & Economics
Languages : en
Pages : 618
Book Description
Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.
Principles of Management
Author: David S. Bright
Publisher:
ISBN: 9781998109166
Category :
Languages : en
Pages : 0
Book Description
Black & white print. Principles of Management is designed to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach. Management is a broad business discipline, and the Principles of Management course covers many management areas such as human resource management and strategic management, as well as behavioral areas such as motivation. No one individual can be an expert in all areas of management, so an additional benefit of this text is that specialists in a variety of areas have authored individual chapters.
Publisher:
ISBN: 9781998109166
Category :
Languages : en
Pages : 0
Book Description
Black & white print. Principles of Management is designed to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach. Management is a broad business discipline, and the Principles of Management course covers many management areas such as human resource management and strategic management, as well as behavioral areas such as motivation. No one individual can be an expert in all areas of management, so an additional benefit of this text is that specialists in a variety of areas have authored individual chapters.
E-book Platforms for Libraries
Author: Mirela Roncevic
Publisher: American Library Association
ISBN: 0838958907
Category : Language Arts & Disciplines
Languages : en
Pages : 137
Book Description
E-book vendors continue to experiment: adjustments to business models, consolidation of content, and mergers with competitors mean constant change.
Publisher: American Library Association
ISBN: 0838958907
Category : Language Arts & Disciplines
Languages : en
Pages : 137
Book Description
E-book vendors continue to experiment: adjustments to business models, consolidation of content, and mergers with competitors mean constant change.