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Author: Corona Brezina Publisher: The Rosen Publishing Group, Inc ISBN: 1538381524 Category : Juvenile Nonfiction Languages : en Pages : 82
Book Description
Digital media has become a ubiquitous part of modern life. People consume digital media of all kinds, content on websites, special effects of movies, and photographs, videos, and graphics shared on social media are just a few examples. As digital media continues to become dominant, skill in the field is in demand and the rate of job growth is high. A range of jobs in digital media and a description of the preparation needed for a successful career, such as qualifications, education (including high school classes), practical steps for obtaining a job, and strategies for long-term advancement are outlined.
Author: Corona Brezina Publisher: The Rosen Publishing Group, Inc ISBN: 1538381524 Category : Juvenile Nonfiction Languages : en Pages : 82
Book Description
Digital media has become a ubiquitous part of modern life. People consume digital media of all kinds, content on websites, special effects of movies, and photographs, videos, and graphics shared on social media are just a few examples. As digital media continues to become dominant, skill in the field is in demand and the rate of job growth is high. A range of jobs in digital media and a description of the preparation needed for a successful career, such as qualifications, education (including high school classes), practical steps for obtaining a job, and strategies for long-term advancement are outlined.
Author: Corona Brezina Publisher: The Rosen Publishing Group, Inc ISBN: 1538381532 Category : Juvenile Nonfiction Languages : en Pages : 82
Book Description
Digital media has become a ubiquitous part of modern life. People consume digital media of all kinds, content on websites, special effects of movies, and photographs, videos, and graphics shared on social media are just a few examples. As digital media continues to become dominant, skill in the field is in demand and the rate of job growth is high. A range of jobs in digital media and a description of the preparation needed for a successful career, such as qualifications, education (including high school classes), practical steps for obtaining a job, and strategies for long-term advancement are outlined.
Author: Robert W. Palmatier Publisher: Bloomsbury Publishing ISBN: 1350305286 Category : Business & Economics Languages : en Pages : 414
Book Description
Marketing Strategy offers a unique and dynamic approach based on four underlying principles that underpin marketing today: All customers differ; All customers change; All competitors react; and All resources are limited. The structured framework of this acclaimed textbook allows marketers to develop effective and flexible strategies to deal with diverse marketing problems under varying circumstances. Uniquely integrating marketing analytics and data driven techniques with fundamental strategic pillars the book exemplifies a contemporary, evidence-based approach. This base toolkit will support students' decision-making processes and equip them for a world driven by big data. The second edition builds on the first's successful core foundation, with additional pedagogy and key updates. Research-based, action-oriented, and authored by world-leading experts, Marketing Strategy is the ideal resource for advanced undergraduate, MBA, and EMBA students of marketing, and executives looking to bring a more systematic approach to corporate marketing strategies. New to this Edition: - Revised and updated throughout to reflect new research and industry developments, including expanded coverage of digital marketing, influencer marketing and social media strategies - Enhanced pedagogy including new Worked Examples of Data Analytics Techniques and unsolved Analytics Driven Case Exercises, to offer students hands-on practice of data manipulation as well as classroom activities to stimulate peer-to-peer discussion - Expanded range of examples to cover over 250 diverse companies from 25 countries and most industry segments - Vibrant visual presentation with a new full colour design
Author: Alessandro Delfanti Publisher: John Wiley & Sons ISBN: 1119276217 Category : Social Science Languages : en Pages : 190
Book Description
New and updated English translation of the highly successful book on digital media This book introduces readers to the vast and rich world of digital media. It provides a strong starting point for understanding digital media’s social and political significance to our culture and the culture of others—drawing on an emergent and increasingly rich set of empirical and theoretical studies on the role and development of digital media in contemporary societies. Touching on the core points behind the discipline, the book addresses a wide range of topics, including media economics, online cooperation, open source, social media, software production, globalization, brands, marketing, the cultural industry, labor, and consumption. Presented in six sections—Media and Digital Technologies; The Information Society; Cultures and Identities; Digital Collaboration; Public Sphere and Power; Digital Economies—the book offers in-depth chapter coverage of new and old media; network infrastructure; networked economy and globalization; the history of information technologies; the evolution of networks; sociality and digital media; media and identity; collaborative media; open source and innovation; politics and democracy; social movements; surveillance and control; digital capitalism; global inequalities and development; and more. Delivers a reliable, compact and quick introduction to the core issues analyzed by digital culture studies and sociology of information societies Interweaves main topics and theories with several examples and up-to-date case studies, often linked to our everyday lives on the internet, as well as suggestions for further readings Anchors examples to discussions of the main sociological, political, and anthropological theoretical approaches at stake to help students make sense of the changes brought about by digital media Uses critical sociological and political theory alongside every day examples to discuss concepts such as online sociality, digital labor, digital value creation, and the reputation economy Clear and concise throughout, Introduction to Digital Media is an excellent primer for those teaching and studying digital culture and media.
Author: Peter Jordan Publisher: Career FAQs ISBN: 1921106492 Category : Digital media Languages : en Pages : 213
Book Description
The digital revolution has radically changed the way we work, play, learn and communicate. This transformation has created an exciting range of careers, including new jobs that didn't exist a decade ago.
Author: Chimamanda Ngozi Adichie Publisher: Vintage Canada ISBN: 0307373541 Category : Fiction Languages : en Pages : 562
Book Description
With her award-winning debut novel, Purple Hibiscus, Chimamanda Ngozi Adichie was heralded by the Washington Post Book World as the “21st century daughter” of Chinua Achebe. Now, in her masterly, haunting new novel, she recreates a seminal moment in modern African history: Biafra’s impassioned struggle to establish an independent republic in Nigeria during the 1960s. With the effortless grace of a natural storyteller, Adichie weaves together the lives of five characters caught up in the extraordinary tumult of the decade. Fifteen-year-old Ugwu is houseboy to Odenigbo, a university professor who sends him to school, and in whose living room Ugwu hears voices full of revolutionary zeal. Odenigbo’s beautiful mistress, Olanna, a sociology teacher, is running away from her parents’ world of wealth and excess; Kainene, her urbane twin, is taking over their father’s business; and Kainene’s English lover, Richard, forms a bridge between their two worlds. As we follow these intertwined lives through a military coup, the Biafran secession and the subsequent war, Adichie brilliantly evokes the promise, and intimately, the devastating disappointments that marked this time and place. Epic, ambitious and triumphantly realized, Half of a Yellow Sun is a more powerful, dramatic and intensely emotional picture of modern Africa than any we have had before.
Author: Janet Harvey Publisher: The Rosen Publishing Group, Inc ISBN: 150818805X Category : Young Adult Nonfiction Languages : en Pages : 82
Book Description
Interactivity has become a key part of what we do for fun and entertainment. We use our phones to walk around the neighborhood and "catch" virtual creatures. We call up our favorite movies and shows from an online menu. "VR" headsets are creating whole virtual reality worlds for us to immerse ourselves in. Interactive media is an ever-growing and expanding field, with job growth outpacing the average. With accessible and practical tips, this volume explores how makerspaces and hackerspaces provide students with hands-on experience in coding and designing for interactive media to be prepared for these dream jobs of the future.
Author: Todd Shelton Publisher: ISBN: 9781516554423 Category : Languages : en Pages : 64
Book Description
Best Practices in Digital Media: A Beginning Developer's Guide to Project Organization and Structure teaches beginning digital media students how to initiate, organize, and structure a digital media project and discusses how strong organizational skills will help them in the industry. The book emphasizes the importance of folders to keep projects intact throughout the development process and explains the positive outcomes of staying organized. Students will learn important techniques used by industry professionals to keep their teams up-to-date on projects. They will see how this leads to reaching project deadlines as quickly and efficiently as possible, which increases client satisfaction and respect. The various chapters address specifics such as creating project structure, understanding project paths, creating templates for projects, and creating harmonies with directories. Best Practices in Digital Media gives students skills that will not only help them complete their course projects successfully, but that will be useful and valuable as they enter the professional world. The book is best-suited to any introductory digital media or primary web course. Filled with widely applicable material, it can also be used in other introductory media classes.
Author: Lynda Obst Publisher: Simon and Schuster ISBN: 1476727767 Category : Business & Economics Languages : en Pages : 320
Book Description
The veteran producer and author of the bestseller Hello, He Lied takes a witty and critical look at the new Hollywood. Over the past decade, producer Lynda Obst gradually realized she was working in a Hollywood that was undergoing a drastic transformation. The industry where everything had once been familiar to her was suddenly disturbingly strange. Combining her own industry experience and interviews with the brightest minds in the business, Obst explains what has stalled the vast moviemaking machine. The calamitous DVD collapse helped usher in what she calls the New Abnormal (because Hollywood was never normal to begin with), where studios are now heavily dependent on foreign markets for profit, a situation which directly impacts the kind of entertainment we get to see. Can comedy survive if they don’t get our jokes in Seoul or allow them in China? Why are studios making fewer movies than ever—and why are they bigger, more expensive and nearly always sequels or recycled ideas? Obst writes with affection, regret, humor and hope, and her behind-the-scenes vantage point allows her to explore what has changed in Hollywood like no one else has. This candid, insightful account explains what has happened to the movie business and explores whether it’ll ever return to making the movies we love—the classics that make us laugh or cry, or that we just can’t stop talking about.
Author: Corona Brezina
Author: Corona Brezina
Author: Corona Brezina
Author: Robert W. Palmatier
Author: Alessandro Delfanti
Author: Peter Jordan
Author: Michele M. Granger
Author: Chimamanda Ngozi Adichie
Author: Janet Harvey
Author: Todd Shelton
Author: Lynda Obst