Author: Leonard Mogel
Publisher: Leonard Mogel
ISBN: 9780982959602
Category : Business & Economics
Languages : en
Pages : 388
Book Description
Careers in Communications and Entertainment
Author: Leonard Mogel
Publisher: Leonard Mogel
ISBN: 9780982959602
Category : Business & Economics
Languages : en
Pages : 388
Book Description
Publisher: Leonard Mogel
ISBN: 9780982959602
Category : Business & Economics
Languages : en
Pages : 388
Book Description
Graphic Communications
Author: Z. A. Prust
Publisher: Goodheart-Wilcox Publisher
ISBN: 9781685848347
Category :
Languages : en
Pages : 0
Book Description
This Lab Workbook is designed for use with the Graphic Communications: Digital Design and Print Essentials textbook. The workbook questions, illustrations, and activities are provided to help you assess your knowledge of the material contained in each chapter of the textbook. The exercises serve as a thorough guide for study and will help you improve your understanding of the graphic communications industry, the processes involved in graphic production, and the various forms of printing technology that are changing the industry. The hands-on activities help you put what you have learned into practice.
Publisher: Goodheart-Wilcox Publisher
ISBN: 9781685848347
Category :
Languages : en
Pages : 0
Book Description
This Lab Workbook is designed for use with the Graphic Communications: Digital Design and Print Essentials textbook. The workbook questions, illustrations, and activities are provided to help you assess your knowledge of the material contained in each chapter of the textbook. The exercises serve as a thorough guide for study and will help you improve your understanding of the graphic communications industry, the processes involved in graphic production, and the various forms of printing technology that are changing the industry. The hands-on activities help you put what you have learned into practice.
How to Get Ideas
Author: Jack Foster
Publisher: Berrett-Koehler Publishers
ISBN: 9781576750063
Category : Business & Economics
Languages : en
Pages : 226
Book Description
Written by Jack Foster, a creative director for various advertising agencies with more than 40 years experience, How to Get Ideas (over 90,000 copies sold and translated into 15 languages) is a fun, accessible, and practical guide that takes the mystery and confusion out of developing new ideas.
Publisher: Berrett-Koehler Publishers
ISBN: 9781576750063
Category : Business & Economics
Languages : en
Pages : 226
Book Description
Written by Jack Foster, a creative director for various advertising agencies with more than 40 years experience, How to Get Ideas (over 90,000 copies sold and translated into 15 languages) is a fun, accessible, and practical guide that takes the mystery and confusion out of developing new ideas.
Great on the Job
Author: Jodi Glickman
Publisher: Macmillan + ORM
ISBN: 1429923806
Category : Business & Economics
Languages : en
Pages : 305
Book Description
Great on the Job offers a much-needed "people skills" primer and masterclass in all facets of workplace communication Do you know how to ask for help at work without sounding dumb? Do you know how to get valuable and useful feedback from your colleagues? Have you mastered your professional elevator pitch so that every time you meet someone, they remember and are impressed by you? If you answered "no" to any of these questions, you need Great on the Job. In 2008, Jodi Glickman launched Great on the Job, a communications consulting firm whose distinguished client list includes Harvard Business School, Wharton, The Stern School of Business, Merrill Lynch, and Citigroup. Now, Glickman's three-step training program is available in book form for the first time. With case studies, micro strategies, and example language, readers will learn communication skills that can be practiced and implemented immediately. In today's economy, it's not typically the smartest, hardest working or most technically savvy who succeed. Instead, the ability to communicate well is often the most important precursor to success in the workplace. So whether you're a star performer or a struggling novice, Great on the Job will give you the building blocks you need for every conversation you'll have at work.
Publisher: Macmillan + ORM
ISBN: 1429923806
Category : Business & Economics
Languages : en
Pages : 305
Book Description
Great on the Job offers a much-needed "people skills" primer and masterclass in all facets of workplace communication Do you know how to ask for help at work without sounding dumb? Do you know how to get valuable and useful feedback from your colleagues? Have you mastered your professional elevator pitch so that every time you meet someone, they remember and are impressed by you? If you answered "no" to any of these questions, you need Great on the Job. In 2008, Jodi Glickman launched Great on the Job, a communications consulting firm whose distinguished client list includes Harvard Business School, Wharton, The Stern School of Business, Merrill Lynch, and Citigroup. Now, Glickman's three-step training program is available in book form for the first time. With case studies, micro strategies, and example language, readers will learn communication skills that can be practiced and implemented immediately. In today's economy, it's not typically the smartest, hardest working or most technically savvy who succeed. Instead, the ability to communicate well is often the most important precursor to success in the workplace. So whether you're a star performer or a struggling novice, Great on the Job will give you the building blocks you need for every conversation you'll have at work.
Careers in Advertising and Public Relations
Author:
Publisher: Wetfeet.Com
ISBN: 9781582075204
Category : Business & Economics
Languages : en
Pages : 168
Book Description
For anyone interested in advertising or PR, this book explains how to select the right agency; the forces and trends at work; how new ad and PR campaigns are developed; who the top-ranked agencies are; what industry professionals like and dislike about their jobs; typical pay, hours, and office culture; and how to shine in your interviews.
Publisher: Wetfeet.Com
ISBN: 9781582075204
Category : Business & Economics
Languages : en
Pages : 168
Book Description
For anyone interested in advertising or PR, this book explains how to select the right agency; the forces and trends at work; how new ad and PR campaigns are developed; who the top-ranked agencies are; what industry professionals like and dislike about their jobs; typical pay, hours, and office culture; and how to shine in your interviews.
Ethical Issues in Communication Professions
Author: Minette Drumwright
Publisher: Routledge
ISBN: 1135139431
Category : Language Arts & Disciplines
Languages : en
Pages : 296
Book Description
Dynamic, rapid, and radical changes are transforming the communication professions, provoking major implications for ethics. Traditional boundaries blur as media converge; relentless competitive pressures cause some forms of communication to atrophy and permit others to explode; and technological advances occur daily. In this volume, a new generation of scholars take a fresh look at the manner in which ethical issues manifest themselves in their areas of research and suggest new agendas for future research. This book addresses a wide range of questions from a variety of communication professions. Contributors tackle such issues as how to define a journalist in an era when anyone can disseminate information to a global audience; how to use "advergames," crowdsourcing, and facial recognition technology in advertising responsibly; and how to respond ethically in situations of public crisis communication, among many others. This volume will be critical reading for scholars and professionals in media, communication, and digital arts, as well as philosophy, government, public policy, business, and law.
Publisher: Routledge
ISBN: 1135139431
Category : Language Arts & Disciplines
Languages : en
Pages : 296
Book Description
Dynamic, rapid, and radical changes are transforming the communication professions, provoking major implications for ethics. Traditional boundaries blur as media converge; relentless competitive pressures cause some forms of communication to atrophy and permit others to explode; and technological advances occur daily. In this volume, a new generation of scholars take a fresh look at the manner in which ethical issues manifest themselves in their areas of research and suggest new agendas for future research. This book addresses a wide range of questions from a variety of communication professions. Contributors tackle such issues as how to define a journalist in an era when anyone can disseminate information to a global audience; how to use "advergames," crowdsourcing, and facial recognition technology in advertising responsibly; and how to respond ethically in situations of public crisis communication, among many others. This volume will be critical reading for scholars and professionals in media, communication, and digital arts, as well as philosophy, government, public policy, business, and law.
Careers in Media and Communication
Author: Stephanie A. Smith
Publisher: SAGE Publications
ISBN: 1544320795
Category : Language Arts & Disciplines
Languages : en
Pages : 155
Book Description
Careers in Media and Communication is a practical resource that helps students understand how a communication degree prepares them for a range of fulfilling careers; it gives students the skills they will need to compete in a changing job market. Award-winning teacher and author Stephanie A. Smith draws from her years of professional experience to guide students through the trends and processes of identifying, finding, and securing a job in in mass communication. Throughout the book, students explore the daily lives of professionals currently working in the field, as well as gain firsthand insights into the training and experience that hiring managers seek.
Publisher: SAGE Publications
ISBN: 1544320795
Category : Language Arts & Disciplines
Languages : en
Pages : 155
Book Description
Careers in Media and Communication is a practical resource that helps students understand how a communication degree prepares them for a range of fulfilling careers; it gives students the skills they will need to compete in a changing job market. Award-winning teacher and author Stephanie A. Smith draws from her years of professional experience to guide students through the trends and processes of identifying, finding, and securing a job in in mass communication. Throughout the book, students explore the daily lives of professionals currently working in the field, as well as gain firsthand insights into the training and experience that hiring managers seek.
Dare to Be Deliberate
Author: Angee Linsey
Publisher:
ISBN: 9781947937765
Category : Business & Economics
Languages : en
Pages : 156
Book Description
Executive Recruiter and Career Coach Angee Linsey has helped scores of marketing and communications leaders hire great talent and be more intentional in how they manage their careers. With this book as a guide, mid-to-senior level comms professionals get practical advice on how to move away from the middle of the pack and level up their career.
Publisher:
ISBN: 9781947937765
Category : Business & Economics
Languages : en
Pages : 156
Book Description
Executive Recruiter and Career Coach Angee Linsey has helped scores of marketing and communications leaders hire great talent and be more intentional in how they manage their careers. With this book as a guide, mid-to-senior level comms professionals get practical advice on how to move away from the middle of the pack and level up their career.
Crisis Ready
Author: Melissa Agnes
Publisher: Mascot Books
ISBN: 9781684014132
Category : Crisis management
Languages : en
Pages : 0
Book Description
Crisis Ready is not about crisis management. Management is what happens after the negative event has occurred. Readiness is what is done to build an INVINCIBLE brand, where negative event has occurred. Readiness is what is done to build an INVINCIBLE brand, where negative situations don't occur--and even if they do, they're instantly overcome in a way that leads to increased organizational trust, credibility, and goodwill. No matter the size, type, or industry of your business, Crisis Ready will provide your team with the insight into how to be perfectly prepared for anything life throws at you.
Publisher: Mascot Books
ISBN: 9781684014132
Category : Crisis management
Languages : en
Pages : 0
Book Description
Crisis Ready is not about crisis management. Management is what happens after the negative event has occurred. Readiness is what is done to build an INVINCIBLE brand, where negative event has occurred. Readiness is what is done to build an INVINCIBLE brand, where negative situations don't occur--and even if they do, they're instantly overcome in a way that leads to increased organizational trust, credibility, and goodwill. No matter the size, type, or industry of your business, Crisis Ready will provide your team with the insight into how to be perfectly prepared for anything life throws at you.
Great Jobs for English Majors
Author: Julie DeGalan
Publisher: McGraw Hill Professional
ISBN: 0071458751
Category : College graduate Employment
Languages : en
Pages : 240
Book Description
Answers your question: What can I do with a major in English? This work helps you explore the possibilities your major creates. It provides: guidance on how to present an English major as a workplace asset during an interview; a primer on how to conduct a job search; and ways to use your major in the real world.
Publisher: McGraw Hill Professional
ISBN: 0071458751
Category : College graduate Employment
Languages : en
Pages : 240
Book Description
Answers your question: What can I do with a major in English? This work helps you explore the possibilities your major creates. It provides: guidance on how to present an English major as a workplace asset during an interview; a primer on how to conduct a job search; and ways to use your major in the real world.