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Author: John J. Burnett Publisher: Wiley ISBN: 9780471469483 Category : Business & Economics Languages : en Pages : 0
Book Description
Core Concepts of Marketing is a brief, paperback introduction to marketing principles that leads students to the marketing strategies and tools that practitioners use to market their products. It emphasizes how the various marketing areas work together to create a cohesive strategy.
Author: John J. Burnett Publisher: Wiley ISBN: 9780471469483 Category : Business & Economics Languages : en Pages : 0
Book Description
Core Concepts of Marketing is a brief, paperback introduction to marketing principles that leads students to the marketing strategies and tools that practitioners use to market their products. It emphasizes how the various marketing areas work together to create a cohesive strategy.
Author: Derrick Jensen Publisher: Seven Stories Press ISBN: 1609801423 Category : Political Science Languages : en Pages : 606
Book Description
For years, Derrick Jensen has asked his audiences, "Do you think this culture will undergo a voluntary transformation to a sane and sustainable way of life?" No one ever says yes. Deep Green Resistance starts where the environmental movement leaves off: industrial civilization is incompatible with life. Technology can't fix it, and shopping—no matter how green—won’t stop it. To save this planet, we need a serious resistance movement that can bring down the industrial economy. Deep Green Resistance evaluates strategic options for resistance, from nonviolence to guerrilla warfare, and the conditions required for those options to be successful. It provides an exploration of organizational structures, recruitment, security, and target selection for both aboveground and underground action. Deep Green Resistance also discusses a culture of resistance and the crucial support role that it can play. Deep Green Resistance is a plan of action for anyone determined to fight for this planet—and win.
Author: Oran R. Young Publisher: Seattle : Washington Sea Grant Program ISBN: Category : Arctic regions Languages : en Pages : 44
Book Description
Considers the Arctic to shed light on generic questions pertaining to international cooperation as well as evaluating the prospects for international cooperation in the Arctic.
Author: World Bank Publisher: World Bank Publications ISBN: 1464810230 Category : Technology & Engineering Languages : en Pages : 658
Book Description
Information and communication technology (ICT) has always mattered in agriculture. Ever since people have grown crops, raised livestock, and caught fish, they have sought information from one another. Today, ICT represents a tremendous opportunity for rural populations to improve productivity, to enhance food and nutrition security, to access markets, and to find employment opportunities in a revitalized sector. ICT has unleashed incredible potential to improve agriculture, and it has found a foothold even in poor smallholder farms. ICT in Agriculture, Updated Edition is the revised version of the popular ICT in Agriculture e-Sourcebook, first launched in 2011 and designed to support practitioners, decision makers, and development partners who work at the intersection of ICT and agriculture. Our hope is that this updated Sourcebook will be a practical guide to understanding current trends, implementing appropriate interventions, and evaluating the impact of ICT interventions in agricultural programs.
Author: Richard M. Lerner Publisher: Springer Science & Business Media ISBN: 9780306474828 Category : Business & Economics Languages : en Pages : 266
Book Description
Developmental Assets and Asset-Building Communities examines the relationships of developmental assets to other approaches and bodies of work. It raises challenges about the asset-building approach and offers recommendations for how this approach can be strengthened and broadened in impact and research. In doing so, this book extends the scholarly base for the understanding of the character and scope of the systemic relation between young people's healthy development and the nature of developmentally attentive communities. The chapters in this volume present evidence that asset-building communities both promote and are promoted by positive youth development, a bi-directional, systemic linkage that - consistent with developmental systems theory - further civil society by building relationship and intergenerational places within a community that are united in attending to the developmental needs of children and adolescents.
Author: Holly Shorney-Darby Publisher: American Water Works Association ISBN: 1583218181 Category : Architecture Languages : en Pages : 387
Book Description
Written for water and wastewater utility personnel, the collection of 30 articles provides a basic template of how DB projects can be planned, procured, and executed. Discussions include how the processes and procedures of design-build differ from those of design-bid-build, their impact on preliminary design and planning, procurement, and project execution.
Author: J. Christopher Holloway Publisher: ISBN: 9781292063249 Category : Tourism Languages : en Pages : 0
Book Description
The tourism industry is in a constant state of flux, where trends and attitudes are frequently susceptible to outside influences, including factors such as technological and economic change. The Business of Tourism by Chris Holloway and Claire Humphreys is the ideal textbook to help readers not only understand these new changes but look at them with a critical eye and predict future trends. This book is an essential text for students of tourism management or travel and tourism. The historical context is combined with background theory and research, plus up-to-date international case studies. It examines in detail the tourism product, its impacts and the nature of the tourist, to provide the reader with a comprehensive understanding of the management of this important global industry. The result is a practical and relevant text for any student wishing to work in one of the many diverse sectors of the tourism industry.
Author: John J. Burnett
Author: 
Author: John J. Burnett
Author: Derrick Jensen
Author: Oran R. Young
Author: World Bank
Author: Richard M. Lerner
Author: Holly Shorney-Darby
Author: Eric N. Simons
Author: Gesine Haseloff
Author: J. Christopher Holloway