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Campaign Trading

Campaign Trading PDF Author: Jack Sweeney
Publisher: Wiley
ISBN: 9780471141501
Category : Business & Economics
Languages : en
Pages : 0

Book Description
Advance praise for... The only professional guide that tackles the impermanence and built-in obsolescence of trading systems Campaign Trading "John Sweeney will help you overcome the tyranny of one-note trading systems by explaining the secrets of maximum adverse excursion and maximum favorable excursion. Sweeney shows you when to hold' em, and when to fold' em, so you can trade in all types of markets. Now you can trade with the best of them." — Tushar S. Chande, Ph.D. Author, The New Technical Trader "This book is for the serious trader who wants to gain an edge. John Sweeney's Campaign Trading teaches you his concept of excursion analysis, a method that should be thoroughly understood by every trader who wants to win." — Thom Hartle Editor, Technical Analysis of Stocks & Commodities magazine "Sweeney grabs the trading bull by the horns and addresses one of the most neglected aspects of technical analysis—how to best exit a trade. He demonstrates his breadth of knowledge and depth of research by describing how to optimize profits and avoid catastrophic losses in all market conditions." — John F. Ehlers Author, MESA and Trading Market Cycles Success in the trading arena requires the ability to change strategies on a regular basis in order to accommodate moves in the market and shifts in investment preferences. And while having a solid trading system in place is important for attaining favorable and profitable results, it is equally important to have an overall approach that is flexible. After all, any given system is only effective for a certain period of time, under a specific set of circumstances. Campaign Trading gives you the tools you need to develop a strong trading style that can be adjusted, refined, and retuned, when necessary, to meet the demands of current market behavior. Author John Sweeney, Technical Editor of the highly regarded Technical Analysis of Stocks & Commodities magazine, has written a one-of-a-kind book that focuses on the "big picture." He maps out a game plan with which you can win the trading war, not just the isolated battles. Covering essential topics such as the basics and anomalies of campaigning, reversing bad trades, reversing out of ranges, and using options to shift the odds, this invaluable reference shows you how to build a sound base for campaigning. You will learn what measurement techniques to use, how to test trading rules for effectiveness, and how to pick the types of trades you will use in future campaigns. Campaign Trading uses case examples to illustrate how to create a profitable trading campaign that takes advantage of a specific trading instrument under a variety of circumstances. Once this campaign is established, you'll learn how to redevelop and adapt it to a new and different set of market conditions, thereby avoiding the built-in obsolescence typically found in systems that remain static. With Campaign Trading, you'll be appropriately armed to battle system impermanence and obsolescence. Whether you're a futures, options, stock, or bond trader, you'll find this must-have reference an indispensable source of help and guidance for keeping your system effective and on target—regardless of what the market is doing.

Campaign Trading

Campaign Trading PDF Author: Jack Sweeney
Publisher: Wiley
ISBN: 9780471141501
Category : Business & Economics
Languages : en
Pages : 0

Book Description
Advance praise for... The only professional guide that tackles the impermanence and built-in obsolescence of trading systems Campaign Trading "John Sweeney will help you overcome the tyranny of one-note trading systems by explaining the secrets of maximum adverse excursion and maximum favorable excursion. Sweeney shows you when to hold' em, and when to fold' em, so you can trade in all types of markets. Now you can trade with the best of them." — Tushar S. Chande, Ph.D. Author, The New Technical Trader "This book is for the serious trader who wants to gain an edge. John Sweeney's Campaign Trading teaches you his concept of excursion analysis, a method that should be thoroughly understood by every trader who wants to win." — Thom Hartle Editor, Technical Analysis of Stocks & Commodities magazine "Sweeney grabs the trading bull by the horns and addresses one of the most neglected aspects of technical analysis—how to best exit a trade. He demonstrates his breadth of knowledge and depth of research by describing how to optimize profits and avoid catastrophic losses in all market conditions." — John F. Ehlers Author, MESA and Trading Market Cycles Success in the trading arena requires the ability to change strategies on a regular basis in order to accommodate moves in the market and shifts in investment preferences. And while having a solid trading system in place is important for attaining favorable and profitable results, it is equally important to have an overall approach that is flexible. After all, any given system is only effective for a certain period of time, under a specific set of circumstances. Campaign Trading gives you the tools you need to develop a strong trading style that can be adjusted, refined, and retuned, when necessary, to meet the demands of current market behavior. Author John Sweeney, Technical Editor of the highly regarded Technical Analysis of Stocks & Commodities magazine, has written a one-of-a-kind book that focuses on the "big picture." He maps out a game plan with which you can win the trading war, not just the isolated battles. Covering essential topics such as the basics and anomalies of campaigning, reversing bad trades, reversing out of ranges, and using options to shift the odds, this invaluable reference shows you how to build a sound base for campaigning. You will learn what measurement techniques to use, how to test trading rules for effectiveness, and how to pick the types of trades you will use in future campaigns. Campaign Trading uses case examples to illustrate how to create a profitable trading campaign that takes advantage of a specific trading instrument under a variety of circumstances. Once this campaign is established, you'll learn how to redevelop and adapt it to a new and different set of market conditions, thereby avoiding the built-in obsolescence typically found in systems that remain static. With Campaign Trading, you'll be appropriately armed to battle system impermanence and obsolescence. Whether you're a futures, options, stock, or bond trader, you'll find this must-have reference an indispensable source of help and guidance for keeping your system effective and on target—regardless of what the market is doing.

The Trading Game

The Trading Game PDF Author: Ryan Jones
Publisher: John Wiley & Sons
ISBN: 9780471316985
Category : Business & Economics
Languages : en
Pages : 268

Book Description
Nahezu jede Woche veröffentlichen Experten neue Ratschläge, wie man am Aktienmarkt garantiert gewinnt - wann man welche Aktien, Wertpapiere und Optionen kaufen, halten oder verkaufen sollte. Mancher Tip funktioniert in der Praxis, die meisten versagen, und alle gelten nur für einen kurzen Zeitraum. Um langfristig Gewinne zu erzielen, gibt es nur einen Weg: Kapital- und Risikomanagement. Alles, was fortgeschrittene Investoren und Makler darüber wissen sollten, finden sie in diesem Buch. (04/99)

How to Make Profits Trading in Commodities

How to Make Profits Trading in Commodities PDF Author: W. D. Gann
Publisher: Health Research Books
ISBN: 9780939093021
Category : Business & Economics
Languages : en
Pages : 442

Book Description


Trading 102

Trading 102 PDF Author: Sunny J. Harris
Publisher: John Wiley & Sons
ISBN: 9780471181330
Category : Business & Economics
Languages : en
Pages : 246

Book Description
In her much-praised and highly popular book, Trading 101, Sunny Harris offered novices a crash course on the basics of the field. Now, for those looking to continue their education, Harris presents Trading 102: Getting Down to Business, an invaluable roadmap to taking the next step - designing an individual trading system and starting a personal trading business. This indispensable reference covers all the bases, including raising capital, regulations, marketing financial services, taxes and systems development. Along with hands-on strategies, proven techniques, and straightforward guidelines for tailoring a system based on individual trading styles, Trading 102 is packed with a wealth of easy-to-read charts and graphs as well as complete information on: * The science of the business. * Formulating a sound business plan. * Software for systems testing. * Psychological traps to avoid. Trading 102 is required reading for anyone looking to take the big leap into trading for a living.

Trading to Win

Trading to Win PDF Author: Ari Kiev
Publisher: John Wiley & Sons
ISBN: 9780471248422
Category : Business & Economics
Languages : en
Pages : 284

Book Description
Even the best trading system can prove disastrous if the trader doesn't have the ability to stick to their strategy. Featuring real-life case studies, The Psychology of Trading presents a step-by-step, goal-oriented approach to trading that emphasizes ways to keep emotions in check, overcome self-doubt, and focus clearly on a winning strategy.

Marketing Communications

Marketing Communications PDF Author: Director of Fillassociates Visiting Professor at Poitiers Business School Formerly Principal Lecturer at the University of Portsmouth and Senior Examiner at the Chartered Institute of Marketing Chris Fill
Publisher: Routledge
ISBN: 0750689676
Category : Business & Economics
Languages : en
Pages : 233

Book Description
'Butterworth-Heinemann's CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers make immediate use of their knowledge and skills gained from the qualifications.' Professor Keith Fletcher, Director of Education, The Chartered Institute of Marketing 'Here in Dubai, we have used the Butterworth-Heinemann Coursebooks in their various forms since the very beginning and have found them most useful as a source of recommended reading material as well as examination preparation.' Alun Epps, CIM Centre Co-ordinator, Dubai University College, United Arab Emirates Butterworth-Heinemann's official CIM Coursebooks are the definitive companions to the CIM professional marketing qualifications. The only study materials to be endorsed by The Chartered Institute of Marketing (CIM), all content is carefully structured to match the syllabus and is written in collaboration with the CIM faculty. Now in full colour and a new student friendly format, key information is easy to locate on each page. Each chapter is packed full of case studies, study tips and activities to test your learning and understanding as you go along. *The coursebooks are the only study guide reviewed and approved by CIM (The Chartered Institute of Marketing). *Each book is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory. *Past examination papers and examiners' reports are available online to enable you to practise what has been learned and help prepare for the exam and pass first time. *Extensive online materials support students and tutors at every stage. Based on an understanding of student and tutor needs gained in extensive research, brand new online materials have been designed specifically for CIM students and created exclusively for Butterworth-Heinemann. Check out exam dates on the Online Calendar, see syllabus links for each course, and access extra mini case studies to cement your understanding. Explore marketingonline.co.uk and access online versions of the coursebooks and further reading from Elsevier and Butterworth-Heinemann. INTERACTIVE, FLEXIBLE, ACCESSIBLE ANY TIME, ANY PLACE www.marketingonline.co.uk

Key Marketing Metrics

Key Marketing Metrics PDF Author: Neil Bendle
Publisher: Pearson UK
ISBN: 1292360887
Category : Business & Economics
Languages : en
Pages : 404

Book Description
Measure, manage and get the most out of your marketing. Key Marketing Metrics is the definitive guide to today’s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, you will understand the pros, the cons and the nuances of more than 50 of the most important metrics, and know exactly how to choose the right one for every challenge. With leading experts, discover how to build your reputation by: Using marketing dashboards to view market dynamics from multiple perspectives, maximize accuracy, and “triangulate” to optimal solutions Applying high-value metrics for virtually every facet of marketing to maximise the return on your investment and identify the best new opportunities for profit Building models to assist with planning to give you the best tools for decision-making In its third edition, this award-winning book now includes the latest web, online, social, and email metrics, plus new insights into measuring marketing ROI and brand equity.

The Dictionary of Marketing

The Dictionary of Marketing PDF Author: Azaz Motiwala
Publisher: Lulu.com
ISBN: 1435705122
Category : Business & Economics
Languages : en
Pages : 296

Book Description
The Dictionary of Marketing has been carefully designed to give both the expert and the student/newcomer overviews and succinct presentations of the most important traditional and contemporary issues in marketing.The Dictionary of Marketing contains more than 4000, A-to-Z terms and definitions covering marketing, advertising, market research, consumer behavior, marketing mix, international marketing and virtually all facets of sales and marketing operations. Key Features -Contains comprehensive collection of more than 4000 up-to-date, accurate major terms and concepts that are essential for understanding basic functions of marketing. -All entries explained in clear, simple English considering learning and memory level of both students and professionals -International entries are included to give the reader a greater awareness of the language of marketing than has been previously available

The Stock Market Course

The Stock Market Course PDF Author: George A. Fontanills
Publisher: John Wiley & Sons
ISBN: 0471036706
Category : Business & Economics
Languages : en
Pages : 464

Book Description
Avoid costly trading mistakes with this workbook that tests readers' investment knowledge No one enters the stock market in the hopes that they may actually lose money on their investments. Sadly, most do. Avoid expensive trading blunders with this hands-on workbook designed to test readers' investment savvy. Developed by a popular stock trading instructor, The Stock Market Course Workbook quizzes readers on their knowledge of the concepts presented in Fontanills's The Stock Market Course. Because mistakes are costly in the stock market, this accessible study guide provides readers with the opportunity to trade "fake money" before risking their real assets in the market. The invaluable lessons learned in this workbook could save readers thousands of dollars in investment mistakes.

Capital Market Campaigning

Capital Market Campaigning PDF Author: Steve Waygood
Publisher: Risk Books
ISBN: 9781904339861
Category : Business & Economics
Languages : en
Pages : 260

Book Description
Reviews the explosion in capital market campaigning and assesses the scale of risk posed to companies and their investors. This work provides a range of risk mitigation strategies that can be deployed should their firm be targeted by such campaigns. It offers a guide to assessing the impact, effectiveness and legitimacy of such NGO activity.