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Author: Daniel Gschwend Publisher: diplom.de ISBN: 3832480498 Category : Business & Economics Languages : en Pages : 180
Book Description
Inhaltsangabe:Zusammenfassung: Wie muss ein Businessplan aussehen und welche Elemente umfasst dieser konkret? Diese Fragen stellen sich Manager immer wieder und verlieren dabei oft schon bei der Grobplanung wertvolle Zeit. Die Konzeption eines Businessplanes ist eine zentrale Aufgabe jedes Unternehmens, nicht nur aus Planungs- sondern auch aus Strategischer Sicht. Erst mit dem Verfassen eines Businessplanes werden die inner- und ausserbetrieblichen Abhängigkeiten ins Bewusstsein eines Managers gerufen. Diese Bewusstseinsbildung für das eigene Unternehmen garantiert den Erfolg in der Zukunft. Anhand dieser Arbeit soll aufgezeigt werden, wie ein Businessplan verfasste werden soll und welches die zentralen Elemente sind. Hierbei handelt es sich nicht nur um eine theoretische Abhandlung, sondern um eine mit vielen praktischen Beispielen versehene Arbeit, welche den Schwerpunkt auf die finanzielle Planung und Kontrolle legt. Die Abhandlung ist aufgrund ihrer internationalen Aktualität auf Englisch verfasst, aber auch für den deutschsprachigen Leser sehr gut verständlich. Introduction The following essay functions as an example how to create a Businessplan. The following Businessplan has been specifically designed for the service sector which plays nowadays a major role in the modern post-industrial epoch. I have chosen the Hotel & Tourisme sector as illustrative example because of its complexity and importance to national stakeholder value. The presented solutions are nevertheless generally applicable for the major business-sectors in the service industry (e.g. Banking, Marketing, Consulting, HRM, etc.) Inhaltsverzeichnis:Inhaltsverzeichnis: 1.Introduction4 2.Management Summary Business Idea7 Leadership Premises8 Organization17 Client Value18 Business Risk19 Financial Key Data and Management Ratios20 3.Company Legal Form22 Capital Structure23 Management & Board of Directors24 Company History26 Strengths and Weaknesses Profile27 4.Management and Organization Organization Chart30 Responsibilities32 Company Substitution32 Strategy33 Corporate Mission34 Corporate Vision35 Mission Statement36 Client Information System (Data Base)37 5.Services Overall Services50 Competitive Advantage51 Sustainable Client Value52 6.Markets Position in the Market54 Client Structure55 Competitors56 7.Marketing Submarket-Matrix58 Client-Segment-Matrix59 Market-Segment-Matrix60 Customer Relationship Management [...]
Author: Daniel Gschwend Publisher: diplom.de ISBN: 3832480498 Category : Business & Economics Languages : en Pages : 180
Book Description
Inhaltsangabe:Zusammenfassung: Wie muss ein Businessplan aussehen und welche Elemente umfasst dieser konkret? Diese Fragen stellen sich Manager immer wieder und verlieren dabei oft schon bei der Grobplanung wertvolle Zeit. Die Konzeption eines Businessplanes ist eine zentrale Aufgabe jedes Unternehmens, nicht nur aus Planungs- sondern auch aus Strategischer Sicht. Erst mit dem Verfassen eines Businessplanes werden die inner- und ausserbetrieblichen Abhängigkeiten ins Bewusstsein eines Managers gerufen. Diese Bewusstseinsbildung für das eigene Unternehmen garantiert den Erfolg in der Zukunft. Anhand dieser Arbeit soll aufgezeigt werden, wie ein Businessplan verfasste werden soll und welches die zentralen Elemente sind. Hierbei handelt es sich nicht nur um eine theoretische Abhandlung, sondern um eine mit vielen praktischen Beispielen versehene Arbeit, welche den Schwerpunkt auf die finanzielle Planung und Kontrolle legt. Die Abhandlung ist aufgrund ihrer internationalen Aktualität auf Englisch verfasst, aber auch für den deutschsprachigen Leser sehr gut verständlich. Introduction The following essay functions as an example how to create a Businessplan. The following Businessplan has been specifically designed for the service sector which plays nowadays a major role in the modern post-industrial epoch. I have chosen the Hotel & Tourisme sector as illustrative example because of its complexity and importance to national stakeholder value. The presented solutions are nevertheless generally applicable for the major business-sectors in the service industry (e.g. Banking, Marketing, Consulting, HRM, etc.) Inhaltsverzeichnis:Inhaltsverzeichnis: 1.Introduction4 2.Management Summary Business Idea7 Leadership Premises8 Organization17 Client Value18 Business Risk19 Financial Key Data and Management Ratios20 3.Company Legal Form22 Capital Structure23 Management & Board of Directors24 Company History26 Strengths and Weaknesses Profile27 4.Management and Organization Organization Chart30 Responsibilities32 Company Substitution32 Strategy33 Corporate Mission34 Corporate Vision35 Mission Statement36 Client Information System (Data Base)37 5.Services Overall Services50 Competitive Advantage51 Sustainable Client Value52 6.Markets Position in the Market54 Client Structure55 Competitors56 7.Marketing Submarket-Matrix58 Client-Segment-Matrix59 Market-Segment-Matrix60 Customer Relationship Management [...]
Author: Graham Friend Publisher: Bloomberg Press ISBN: Category : Business & Economics Languages : en Pages : 300
Book Description
"A comprehensive guide to every aspect of preparing and using a business plan--newly updated and revised. New businesses and existing businesses fare better with well-thought-out plans. It is essential to have a good business plan to raise capital--either for a new venture to get additional capital or within most corporations for new initiatives or for accelerated growth"--Provided by publisher.
Author: David Bateman Publisher: Legend Business ISBN: 9781785079320 Category : BUSINESS & ECONOMICS Languages : en Pages : 0
Book Description
Your business plan: turn ten minutes of attention into investment. The Business Planis an essential tool for attracting an investor's attention. They receive hundreds of plans every week and spend no more than ten minutes on each one before deciding if it is of further interest. This means that the plan needs to be a short, snappy document that conveys the facts about your business quickly and clearly. This book explains how to write a plan that has the information that an investor needs to see. It shows that it is a simple process and anyone can do it, irrespective of background or prior knowledge. Business Plans That Get Investment is a clear and comprehensive guide to writing a plan that turns those ten minutes of attention into investment.
Author: Fernando Almeida Publisher: River Publishers ISBN: 8770220395 Category : Business & Economics Languages : en Pages : 242
Book Description
There is a great worldwide desire to launch new technology-based business. In this sense, and increasingly, entrepreneurship courses have arisen in several universities and many of the courses in the management, administration and engineering areas already offer entrepreneurship curricular units. Throughout those programs, the teams develop key integrated competencies in innovation, entrepreneurship and technology that will ultimately enable the students to create and develop new technology-based businesses. The Business Plan Reference Manual for IT Businesses provides a reference manual for undergraduate and graduate students that intend to launch their start-up business in the IT field. It helps them to create and model the business plan of their business. Therefore, this manual is mainly aimed at instructors who want to offer a practical view of the process of modeling, designing and developing an IT start-up. Additionally, it can be individually used by entrepreneurs who wish to launch their start-up businesses in IT field. The structure of the book was defined taking into account different approaches to the construction of the business plan, which basically consider a disaggregation of some of these chapters in others smaller (e.g., marketing plan into products/services and market, financial plan into investment plan and economic-financial projections). We chose to aggregate these dimensions into a single chapter, which in our view facilitates the process of analyzing a business plan. It is also relevant to mention the inclusion of "Chapter V - Prototype description" which is innovative and intends to take into account the application of this business plan template to the information technology sector.
Author: Carla Cross Publisher: Dearborn Real Estate ISBN: 9780793109555 Category : Business & Economics Languages : en Pages : 274
Book Description
Learn how to plan, budget and spend your own funds wisely with a planning system that has been revised and refined over a ten year period. This book includes over 50 worksheets and checklists such as: Ready to use customer surveys that inform you and generate referrals; Creative, low-cost promotional tactics; Two compete sample business plans; Checklists for effective newsletters, brochures and direct mail campaigns...and more!
Author: Osabuohien, Evans S. Publisher: IGI Global ISBN: 1799848183 Category : Business & Economics Languages : en Pages : 507
Book Description
African countries are pursuing a number of development agendas toward achieving economic growth that is inclusive, pro-poor, and sustainable, particularly the type that can unleash the potential of women and booming youthful populations. However, available evidence shows that many African countries have experienced economic hardships and have performed more poorly than other developing and emerging countries in the global south. The Handbook of Research on Institution Development for Sustainable and Inclusive Economic Growth in Africa is an essential research publication that provides comprehensive research on the processes of building viable institutions in Africa that will serve as the fulcrum for utilizing and managing resources as well as promoting economic growth that is inclusive and sustainable. Featuring topics such as climate change, financial development, and poverty, this book is ideal for researchers, policymakers, developers, economic professionals, academicians, government officials, business professionals, and students.
Author: Lawrence J. Gitman Publisher: ISBN: Category : Business & Economics Languages : en Pages : 1455
Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Author: Peter F. Drucker Publisher: Harvard Business Press ISBN: 1633692531 Category : Business & Economics Languages : en Pages : 31
Book Description
Peter F. Drucker argues that what underlies the current malaise of so many large and successful organizations worldwide is that their theory of the business no longer works. The story is a familiar one: a company that was a superstar only yesterday finds itself stagnating and frustrated, in trouble and, often, in a seemingly unmanageable crisis. The root cause of nearly every one of these crises is not that things are being done poorly. It is not even that the wrong things are being done. Indeed, in most cases, the right things are being done—but fruitlessly. What accounts for this apparent paradox? The assumptions on which the organization has been built and is being run no longer fit reality. These are the assumptions that shape any organization's behavior, dictate its decisions about what to do and what not to do, and define what an organization considers meaningful results. These assumptions are what Drucker calls a company's theory of the business. The Harvard Business Review Classics series offers you the opportunity to make seminal Harvard Business Review articles a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world—and will have a direct impact on you today and for years to come.
Author: Marc A. Zimmerman Publisher: SAGE ISBN: 1412967759 Category : Education Languages : en Pages : 185
Book Description
This book guides evaluators in planning a comprehensive, yet practical, program evaluation—from start to design—within any context, in an accessible manner.
Author: Daniel Gschwend
Author: Daniel Gschwend
Author: Graham Friend
Author: David Bateman
Author: Fernando Almeida
Author: Carla Cross
Author: Timothy Berry
Author: Osabuohien, Evans S.
Author: Lawrence J. Gitman
Author: Peter F. Drucker
Author: Marc A. Zimmerman