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Author: Duane L. Davis Publisher: South Western Educational Publishing ISBN: 9780534363369 Category : Business & Economics Languages : en Pages : 596
Book Description
This text covers the entire process of business and marketing research. It contains up-to-date references to on-line and electronic sources. The author emphasizes modern software use and decision-making.
Author: Duane L. Davis Publisher: South Western Educational Publishing ISBN: 9780534363369 Category : Business & Economics Languages : en Pages : 596
Book Description
This text covers the entire process of business and marketing research. It contains up-to-date references to on-line and electronic sources. The author emphasizes modern software use and decision-making.
Author: Duane Davis Publisher: Brooks/Cole ISBN: 9780534371067 Category : Business & Economics Languages : en Pages : 644
Book Description
This Fifth Edition reflects the ever-increasing changes in the tools and technology available today. Duane Davis teaches students and managers how to develop ways to efficiently and effectively plan, collect, organize, and assimilate information to make informed business decisions. This book covers the fundamentals of conducting research as well as the recent advancements in the field of business research such as the use of the Internet, qualitative research, and modern analytical tools (SPSS and Excel). The new edition is available packaged with the SPSS Student Version Software.
Author: Joseph F. Hair, Jr Publisher: Routledge ISBN: 1317471237 Category : Business & Economics Languages : en Pages : 496
Book Description
Managers increasingly must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data? Essentials of Business Research Methods provides research techniques for people who aren't data analysts. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make clear business decisions. They include such critical topics as the increasing role of online research, ethical issues, data mining, customer relationship management, and how to conduct information-gathering activities more effectively in a rapidly changing business environment. This is the only such book that includes a chapter on qualitative data analysis, and the coverage of quantitative data analysis is more extensive and much easier to understand than in other works. The book features a realistic continuing case throughout the text that enables students to see how business research information is used in the real world. It includes applied research examples in all chapters, as well as Ethical Dilemma mini - cases, and interactive Internet applications and exercises.
Author: Fahri Karakaya Publisher: Routledge ISBN: 1351066846 Category : Business & Economics Languages : en Pages : 176
Book Description
Originally published in 1985 this book looks at the way in which some businesses in high technology manufacturing industry have organised their structures and processes in order to manage product innovation effectively. Including detailed case studies of both British and American companies, the book gives examples of both effective and less effective practices. The author puts forward a general framework of good practice for the benefit of both practitioners and business studies students.
Author: Jafar Rezaei Publisher: Springer Nature ISBN: 303055385X Category : Science Languages : en Pages : 185
Book Description
This book presents a diverse set of decision-making methodologies to solve some of the most important decisions that most organizations face today. It is an excellent demonstration of some great challenges in our society in the area of sustainability. These great challenges, ranging from sustainability in logistics to the use of renewable energies, needs to be urgently addressed. Sustainability has become one of the most important topics in management and many organizations are taking big steps towards sustainability. Organizations are attempting to use cleaner production technologies and renewable energies sources, to improve health and safety issues within their industries and the products and services they offer. These points involve several important strategic and managerial decisions, highlighted in this book. The book can be used by decision-makers and policy-makers as exemplary guidelines to solve sustainability problems.
Author: Joe F. Hair Jr. Publisher: Taylor & Francis ISBN: 1000894401 Category : Business & Economics Languages : en Pages : 529
Book Description
Essentials of Business Research Methods provides an accessible and comprehensive introduction to research methods and analytical techniques for business students. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make relevant and timely business decisions. Covering both qualitative and quantitative analysis, the book explores critical topics, including ethics in business research, privacy matters, data analytics, customer relationship management, how to conduct information-gathering activities more effectively in a rapidly changing business environment, and more. This fifth edition has been fully updated throughout, covering emerging technologies such as machine learning and blockchain technology, as well as expanded coverage of secondary data, using examples from around the world. A realistic continuing case used throughout the book, applied research examples and ethical dilemma mini cases, enable upper-level undergraduate and postgraduate students to see how business research information is used in the real world. This comprehensive textbook is supported by a range of online resources, including an instructor’s manual, PowerPoint slides, and a test bank.
Author: Duane L. Davis
Author: Duane L. Davis
Author: Duane Davis
Author: Duane L. Davis
Author: Michael J. Stahl
Author: Duane L. Davis
Author: Davis
Author: Joseph F. Hair, Jr
Author: Fahri Karakaya
Author: Jafar Rezaei
Author: Joe F. Hair Jr.