Author: Great Britain. Companies HousePublisher:
ISBN:
Category : Management
Languages : en
Pages : 16
Book Description
Business Names and Business Ownership
Author: Great Britain. Companies HousePublisher:
ISBN:
Category : Management
Languages : en
Pages : 16
Book Description
The Mom Test
Author: Rob FitzpatrickPublisher: Robfitz Ltd
ISBN: 1492180742
Category : Business & Economics
Languages : en
Pages : 130
Book Description
The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right . Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better.
Sticky Branding
Author: Jeremy MillerPublisher: Dundurn
ISBN: 1459728122
Category : Business & Economics
Languages : en
Pages : 277
Book Description
#1 Globe and Mail Bestseller 2016 Small Business Book Awards — Nominated, Marketing category Sticky Brands exist in almost every industry. Companies like Apple, Nike, and Starbucks have made themselves as recognizable as they are successful. But large companies are not the only ones who can stand out. Any business willing to challenge industry norms and find innovative ways to serve its customers can grow into a Sticky Brand. Based on a decade of research into what makes companies successful, Sticky Branding is your branding playbook. It provides ideas, stories, and exercises that will make your company stand out, attract customers, and grow into an incredible brand. Sticky Branding’s 12.5 guiding principles are drawn from hundreds of interviews with CEOs and business owners who have excelled within their industries.
Fundamentals of Business (black and White)
Author: Stephen J. SkripakPublisher:
ISBN: 9780997920116
Category :
Languages : en
Pages : 442
Book Description
(Black & White version) Fundamentals of Business was created for Virginia Tech's MGT 1104 Foundations of Business through a collaboration between the Pamplin College of Business and Virginia Tech Libraries. This book is freely available at: http://hdl.handle.net/10919/70961 It is licensed with a Creative Commons-NonCommercial ShareAlike 3.0 license.
Business Names and Business Ownership
Author: Companies HouseNotes for Guidance on Business Names and Business Ownership
Author: Great Britain. Companies Registration OfficePublisher:
ISBN:
Category : Business enterprises
Languages : en
Pages : 12
Book Description
Business Names and Business Ownership
Author: The Small Business Start-Up Kit
Author: Peri PakrooPublisher: Nolo
ISBN: 1413322336
Category : Business & Economics
Languages : en
Pages : 361
Book Description
Everything you need to start a business, from creating a solid business plan and selecting a marketable name to business contracts, taxes, and reaching customers online.
Introduction to Business
Author: Lawrence J. GitmanPublisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 1455
Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
The Small Business Start-Up Kit for California
Author: Peri PakrooPublisher: Nolo
ISBN: 1413329470
Category : Business & Economics
Languages : en
Pages : 481
Book Description
The Small Business Start-Up Kit for California gives clear, step-by-step instructions for aspiring entrepreneurs who want to launch a California business quickly, easily, and with confidence. User-friendly and loaded with practical tips and essential information, the book explains how to choose the best business structure and name for your business, write an effective business plan, get the proper licenses and permits, file the right forms in the right places, understand the deal with taxes, learn good bookkeeping and money-management skills, market your business effectively, and more. The newest edition includes new laws and trends affecting how small businesses are regulated in California, as well as guidance on updating your business’s digital strategy in a post-pandemic world.