Business coach-håndboken 2.0 PDF Download

Author: Stefano Calicchio
Publisher: Stefano Calicchio
ISBN:
Category : Business & Economics
Languages : en
Pages : 63

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Book Description
Denne teksten er utformet som et reelt opplæringskurs, der mange emner vil bli utforsket og løst, for eksempel: - de beste verktøyene for å markedsføre en coachingaktivitet, både offline og online; - markedsføringsteknikker dedikert til trenere; - konsekvensene av den digitale revolusjonen for de som er involvert i coaching; - digitale virkemidler for å skaffe kunder og beholde dem; - overgangen fra tradisjonell til digital kommunikasjon; ... og mye mer. Den profesjonelle coachen som ønsker å starte eller fremme sin egen virksomhet, kan ikke gi rom for improvisasjon og trenger spesialiserte ferdigheter. Coachingmarkedet er faktisk innenfor et helt nytt paradigme, der forenklet tilgang til yrket på den ene siden har ført til økt konkurranse, mens klienten på den andre siden blir stadig mer krevende. Denne veiledningen forklarer trenere hvordan de kan finne kunder og sette opp en markedsføringsplan. Slutt å kaste bort tid og begynn å finne nye kunder nå med coach 2.0-metodikken.

Author: Alexander Osterwalder
Publisher: John Wiley & Sons
ISBN: 1118656407
Category : Business & Economics
Languages : en
Pages : 295

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Book Description
Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation. Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition. Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to "the business model generation!"

Author: Hari Harindranath
Publisher: Springer Science & Business Media
ISBN: 146150595X
Category : Computers
Languages : en
Pages : 684

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Book Description
This book is a result of the Tenth International Conference on Information Systems Development (ISD2001) held at Royal Holloway, University of London, United Kingdom, during September 5-7, 2001. ISD 2001 carries on the fine tradition established by the first Polish-Scandinavian Seminar on Current Trends in Information Systems Development Methodologies, held in Gdansk, Poland in 1988. Through the years, this seminar evolved into an International Conference on Information Systems Development. The Conference gives participants an opportunity to express ideas on the current state of the art in information systems development, and to discuss and exchange views on new methods, tools, applications as well as theory. In all, 55 papers were presented at ISD2001 organised into twelve tracks covering the following themes: Systems Analysis and Development, Modelling, Methodology, Database Systems, Collaborative Systems, Theory, Knowledge Management, Project Management, IS Education, Management issues, E-Commerce. and Technical Issues. We would like to thank all the contributing authors for making this book possible and for their participation in ISD200 1. We are grateful to our panel of paper reviewers for their help and support. We would also like to express our sincere thanks to Ceri Bowyer and Steve Brown for their unfailing support with organising ISD2001.

Author: G. Harindranath
Publisher: Springer Science & Business Media
ISBN: 9780306472510
Category : Business & Economics
Languages : en
Pages : 716

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Book Description
"Proceedings of the Tenth International Conference on Information Systems Development (ISD2001), University of London, September 5-7, 2001" - T.p. verso.

Author: Walter Kiechel
Publisher: Harvard Business Press
ISBN: 1422157318
Category : Business & Economics
Languages : en
Pages : 363

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Book Description
Imagine, if you can, the world of business - without corporate strategy. Remarkably, fifty years ago that's the way it was. Businesses made plans, certainly, but without understanding the underlying dynamics of competition, costs, and customers. It was like trying to design a large-scale engineering project without knowing the laws of physics. But in the 1960s, four mavericks and their posses instigated a profound shift in thinking that turbocharged business as never before, with implications far beyond what even they imagined. In The Lords of Strategy, renowned business journalist and editor Walter Kiechel tells, for the first time, the story of the four men who invented corporate strategy as we know it and set in motion the modern, multibillion-dollar consulting industry: Bruce Henderson, founder of Boston Consulting Group Bill Bain, creator of Bain & Company Fred Gluck, longtime Managing Director of McKinsey & Company Michael Porter, Harvard Business School professor Providing a window into how to think about strategy today, Kiechel tells their story with novelistic flair. At times inspiring, at times nearly terrifying, this book is a revealing account of how these iconoclasts and the organizations they led revolutionized the way we think about business, changed the very soul of the corporation, and transformed the way we work.

Author: Matthias Kipping
Publisher: OUP Oxford
ISBN: 0191588121
Category : Business & Economics
Languages : en
Pages : 286

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Book Description
This volume makes an important contribution to the growing literature on management consulting. It brings together international contributors from a wide variety of backgrounds and draws on recent empirical research from a diverse range of countries, consultancy firms, and client companies. The analysis focuses on three key areas. The first part of the book looks at the emergence and development of the consulting industry in different countries and time periods. The interplay between national systemic context and outside influences is stressed, and the efforts of consultants to become recognized as 'legitimate' knowledge carriers by their clients is highlighted, in competition — and sometimes cooperation — with other suppliers of management knowledge, notably academia. The volume goes on to consider the generation, management, and validation of consulting knowledge by consultancy organizations and management gurus, showing how these activities are influenced not only by the consultancies' own characteristics in terms of size, structure, and national origin, but also by the (national and cultural) context in which they are operating, and by the role of 'gatekeepers', such as book publishers or journalists. The third part of the book focuses on the nature and dynamics of the consultancy-client relationship, focusing especially on the ways in which consultants convince managers of the need to hire outside advisors; on the reaction of those concerned in the client organization towards the consultants' recommendations; and on the methods used by the consultants to overcome the possible reluctance and resistance from within the organization. From a more theoretical point of view, the chapters in this volume also show that research on management consulting has to take into account different levels of analysis: the consulting industry as a whole and its position relative to other knowledge providers such as academia; the specific consultancy organization and its relationships with internal and external sources of knowledge; and the particular consultancy project and notably the interplay between the consultants and the various stakeholders within and outside the client organization.

Author:
Publisher:
ISBN:
Category : Health insurance
Languages : en
Pages : 48

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Author: Robert W. Bly
Publisher: Holt Paperbacks
ISBN: 1429900156
Category : Business & Economics
Languages : en
Pages : 431

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Book Description
The classic guide to copywriting, now in an entirely updated third edition This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers . . . even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention—and sell more products. Among the tips revealed are • eight headlines that work—and how to use them • eleven ways to make your copy more readable • fifteen ways to open a sales letter • the nine characteristics of successful print ads • how to build a successful freelance copywriting practice • fifteen techniques to ensure your e-mail marketing message is opened This thoroughly revised third edition includes all new essential information for mastering copywriting in the Internet era, including advice on Web- and e-mail-based copywriting, multimedia presentations, and Internet research and source documentation, as well as updated resources. Now more indispensable than ever, The Copywriter's Handbook remains the ultimate guide for people who write or work with copy. "I don't know a single copywriter whose work would not be improved by reading this book." —David Ogilvy

Author: Karl Knopf
Publisher: Simon and Schuster
ISBN: 1612432107
Category : Health & Fitness
Languages : en
Pages : 210

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Book Description
Over seventy safe, simple exercises you can do virtually anywhere for better strength, balance, and functional fitness—no heavy weights required! Resistance bands were first used in physical therapy settings to introduce low-intensity strength training for rehabilitating patients. Today they’re an increasingly popular fitness tool that comes in all levels of resistance and is perfect for targeting and working every major muscle group. Using this simple, lightweight, easily portable device, you can: • Increase Muscle and Bone Strength • Improve Balance • Reduce Lower Back Pain • Rehabilitate Injuries Resistance Band Workbook offers more than seventy safe, effective exercises paired with clear captions and step-by-step photos that can be done practically anywhere, anytime. In addition, special programs will enhance your daily life, whether you’re looking to revamp your physique, elevate your sports performance, or just improve your functional fitness.

Author: Cyndi Dale
Publisher: Sounds True
ISBN: 9781604078794
Category : Body, Mind & Spirit
Languages : en
Pages : 0

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Book Description
Cyndi Dale's The Subtle Body has become the go-to reference guide for anyone who wants to learn about the many varieties of energy healing. With The Subtle Body Practice Manual, she offers an equally valuable resource: a practical instruction manual for putting energy healing into action. Filled with lucid information, step-by-step guidance, diagrams, and key insights, here is an expansive how-to manual that covers practices from a vast range of holistic healing and energy medicine traditions, including: The six core energy techniques that every healer should know • Energetic diagnosis practices to determine which kind of modality will be most effective for specific health issues • Setting strong and flexible energetic boundaries, with special guidance for those in the healing professions • Techniques for working with the subtle aspects of the body, emotions, and the subconscious mind • Dozens of practices for healing through the chakras, the meridians, chi, breathwork, auric fields, sacred geometry, acupressure, music, and much more As Cyndi Dale writes, all medicine is energy medicine—which is why subtle energy practices can be used to complement and enhance any approach to healing or self-care. Presented with Cyndi Dale's thorough scholarship and clear writing style, The Subtle Body Practice Manual provides professionals and laypersons alike with an indispensible resource on the many varieties and applications of energetic care—so you can begin using these powerful practices in your own life.