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Author: Mandeep Singh Publisher: GRIN Verlag ISBN: 3656014515 Category : Business & Economics Languages : en Pages : 282
Book Description
Doctoral Thesis / Dissertation from the year 2011 in the subject Business economics - Offline Marketing and Online Marketing, , course: Management/Business Studies, language: English, abstract: The Indian cellular services market is growing at a rapid pace and the competition has also increased many folds. It has become imperative for the service providers to adopt such technologies and strategies which ensure their success in such a dynamic situation. As a result, the service providers are trying to develop an understanding about the customers in terms of enriching their experience by providing quality services resulting into a higher satisfaction and ultimately loyalty. With constantly decreasing Average Revenue Per User (ARPU) per month in a low tariff regime, the cellular operators in India are looking towards value added offerings for their customers in order to increase their ARPUs and survive in the coming tough times as they are unable to rely solely on the conventional voice services. The fact that the majority of cell-phone users are prepaid customers indicates towards a tendency for higher customer churn rate and thin profit margins to the mobile service providers despite a phenomenal increase in subscriber base. However, the situation has further been complicated with the instigation of mobile number portability, as it is going to enhance the customer churn rate due to the intense competition being faced by the operators in this market on the one hand and on the other very demanding customers. In such a scenario, the challenge for Indian cellular operators is to understand the preferences of their customers better and then to successfully offer the services that foster greater customer retention, as the entry of new global players in telecom market has further resulted in mounting customer acquisition and retention costs. Thus, all these facts highlight the relevance of value added services in an ever growing telecom market as a key strategic tool, not only for differentiation of services but also as a factor responsible for developing satisfaction and loyalty among the customers. Therefore, the present research study attempts to study the effects of Value Added Services (VAS) on Service Quality vis-à-vis Customer Satisfaction and Customer Loyalty in wireless telecommunication market. The findings of the present study convey that the service providers must concentrate their efforts not only on improving the core services but also the quality of Value Added Service (VAS) offered, as they have a potential to act as a strategic tool in order to enhance the customers’ satisfaction which will ultimately result in higher customer loyalty.
Author: Mandeep Singh Publisher: GRIN Verlag ISBN: 3656014515 Category : Business & Economics Languages : en Pages : 282
Book Description
Doctoral Thesis / Dissertation from the year 2011 in the subject Business economics - Offline Marketing and Online Marketing, , course: Management/Business Studies, language: English, abstract: The Indian cellular services market is growing at a rapid pace and the competition has also increased many folds. It has become imperative for the service providers to adopt such technologies and strategies which ensure their success in such a dynamic situation. As a result, the service providers are trying to develop an understanding about the customers in terms of enriching their experience by providing quality services resulting into a higher satisfaction and ultimately loyalty. With constantly decreasing Average Revenue Per User (ARPU) per month in a low tariff regime, the cellular operators in India are looking towards value added offerings for their customers in order to increase their ARPUs and survive in the coming tough times as they are unable to rely solely on the conventional voice services. The fact that the majority of cell-phone users are prepaid customers indicates towards a tendency for higher customer churn rate and thin profit margins to the mobile service providers despite a phenomenal increase in subscriber base. However, the situation has further been complicated with the instigation of mobile number portability, as it is going to enhance the customer churn rate due to the intense competition being faced by the operators in this market on the one hand and on the other very demanding customers. In such a scenario, the challenge for Indian cellular operators is to understand the preferences of their customers better and then to successfully offer the services that foster greater customer retention, as the entry of new global players in telecom market has further resulted in mounting customer acquisition and retention costs. Thus, all these facts highlight the relevance of value added services in an ever growing telecom market as a key strategic tool, not only for differentiation of services but also as a factor responsible for developing satisfaction and loyalty among the customers. Therefore, the present research study attempts to study the effects of Value Added Services (VAS) on Service Quality vis-à-vis Customer Satisfaction and Customer Loyalty in wireless telecommunication market. The findings of the present study convey that the service providers must concentrate their efforts not only on improving the core services but also the quality of Value Added Service (VAS) offered, as they have a potential to act as a strategic tool in order to enhance the customers’ satisfaction which will ultimately result in higher customer loyalty.
Author: A. Ugon Publisher: IOS Press ISBN: 1614998523 Category : Medical Languages : en Pages : 996
Book Description
The domain of eHealth faces ongoing challenges to deliver 21st century healthcare. Digitalization, capacity building and user engagement with truly interdisciplinary and cross-domain collaboration are just a few of the areas which must be addressed. This book presents 190 full papers from the Medical Informatics Europe (MIE 2018) conference, held in Gothenburg, Sweden, in April 2018. The MIE conferences aim to enable close interaction and networking between an international audience of academics, health professionals, patients and industry partners. The title of this year’s conference is: Building Continents of Knowledge in Oceans of Data – The Future of Co-Created eHealth, and contributions cover a broad range of topics related to the digitalization of healthcare, citizen participation, data science, and changing health systems, addressed from the perspectives of citizens, patients and their families, healthcare professionals, service providers, developers and policy makers. The second part of the title in particular has attracted a large number of papers describing strategies to create, evaluate, adjust or deliver tools and services for improvements in healthcare organizations or to enable citizens to respond to the challenges of dealing with health systems. Papers are grouped under the headings: standards and interoperability, implementation and evaluation, knowledge management, decision support, modeling and analytics, health informatics education and learning systems, and patient-centered services. Attention is also given to development for sustainable use, educational strategies and workforce development, and the book will be of interest to both developers and practitioners of healthcare services.
Author: Peter Krüssel Publisher: Springer ISBN: 3319777246 Category : Business & Economics Languages : en Pages : 413
Book Description
This book examines the extensive changes in markets, technologies and value chains that telecommunication companies are currently confronted with. It analyzes the crossroads they have reached and the choices that now need to be made – to be a bit pipe or a trendsetter of digitalization. Based on an analysis of the key challenges for telcos, the book derives future market scenarios and puts forward recommendations for how they can successfully position themselves. It proposes a framework based on seven “levers,” which addresses concrete measures in each step of the value chain, ranging from technology, IT and processes, to innovation, marketing and sales issues. The book discusses the current challenges and provides both general recommendations and concrete solutions. Respected experts illustrate innovative strategic and technical trends and provide insights gained in real-life transformation projects. Recent developments in the areas of regulation, product development, competition between over-the-top (OTT) providers and telcos, as well as technical innovations like 5G, SDN/NFV, LEO satellites and MEC are discussed. Accordingly, practitioners, managers and researchers alike will benefit from the book’s wealth of examples and up-to-date insights.
Author: Phan Cong Vinh Publisher: Springer Nature ISBN: 3030343650 Category : Computers Languages : en Pages : 266
Book Description
This book constitutes the refereed post-conference proceedings of the International Conferences ICCASA and ICTCC 2019, held in November 2019 in My Tho, Vietnam. The 20 revised full papers presented were carefully selected from 33 submissions. The papers of ICCASA cover a wide spectrum in the area of context-aware-systems. CAS is characterized by its self- facets such as self-organization, self-configuration, self-healing, self-optimization, self-protection used to dynamically control computing and networking functions. The papers of ICTCC cover formal methods for self-adaptive systems and discuss natural approaches and techniques for computation and communication.
Author: H.L. Oldie Publisher: UFO Publishing ISBN: Category : Fiction Languages : en Pages : 97
Book Description
Science fiction magazine featuring great stories from across the globe. In this issues, there are translated stories from Ukraine, Greece, and China. Contents: "Rescue Rangers" by H. L. Oldie (Ukraine), translated by Julia Meitov Hersey "Deja Loop" by Kostas Charitos (Greece), translated by Dimitra Nicolaidou and Victor Pseftakis "The Exclusion Zone" by Volodymyr Arenev (Ukraine), translated by Max Hrabrov "The Immaculate Ivory Tower" by Li Huayi (China), translated by Nathan Faries Cover art: Kateryna Kosheleva (Ukraine)
Author: Emmanuel Bertin Publisher: Springer ISBN: 3642415695 Category : Computers Languages : en Pages : 337
Book Description
In the telecom world, services have usually been conceived with a specific mindset. This mindset has defined the traditional characteristics of these services; services distinguished by their linkage with the access network, tight control over service use (e.g., authentication, billing), lack of deep personalization capabilities (mass services only) and reliance on standardization to achieve end-to-end interoperability between all the actors of the value chain (e.g., operators, platform manufacturers, device manufactures). This book offers insights into this complex but exciting world of telecommunications characterized by constant evolution, and approaches it from technology as well as business perspectives. The book is appropriately structured in three parts: (a) an overview of the state-of-the-art in fixed/mobile NGN and standardization activities; (b) an analysis of the competitive landscape between operators, device manufactures and OTT providers, emphasizing why network operators are challenged on their home turf; and (c) opportunities for business modeling and innovative telecom service offers.
Author: Ulrich Knaack Publisher: IOS Press ISBN: 1586038273 Category : Architecture Languages : en Pages : 174
Book Description
Challenges the market and creates discussions on the basis of concrete material. This book also focuses on non technological topics. It discusses items such as issues of strategy and the analysis of customer desires and demands.
Author: John Bessant Publisher: Walter de Gruyter GmbH & Co KG ISBN: 3110767368 Category : Business & Economics Languages : en Pages : 186
Book Description
Learn about the future of CIE learning and how to build your capacity to design an innovative and creative learning landscape. Whether you are a student who wants to learn and acquire new capabilities for Creativity, Innovation and Entrepreneurship (CIE), a teacher or lecturer trying to pass on the skills and capabilities of CIE to a new generation, or an industry professional responsible for skills development as part of a talent management strategy, learn how to create a supportive and useful learning environment for the future world of CIE. The Future of Learning Playbook provides a rich set of easy-to-use canvases, specific examples, and invites readers to begin a journey of reflection to design their own futures. In an easily accessible and visually appealing way, De Gruyter playbooks offer practical concepts for improving business performance. They are an extremely valuable resource for a wide range of business professionals.
Author: Kohei Arai Publisher: Springer Nature ISBN: 3031183444 Category : Technology & Engineering Languages : en Pages : 829
Book Description
The seventh Future Technologies Conference 2022 was organized in a hybrid mode. It received a total of 511 submissions from learned scholars, academicians, engineers, scientists and students across many countries. The papers included the wide arena of studies like Computing, Artificial Intelligence, Machine Vision, Ambient Intelligence and Security and their jaw- breaking application to the real world. After a double-blind peer review process 177 submissions have been selected to be included in these proceedings. One of the prominent contributions of this conference is the confluence of distinguished researchers who not only enthralled us by their priceless studies but also paved way for future area of research. The papers provide amicable solutions to many vexing problems across diverse fields. They also are a window to the future world which is completely governed by technology and its multiple applications. We hope that the readers find this volume interesting and inspiring and render their enthusiastic support towards it.
Author: Mandeep Singh
Author: Mandeep Singh
Author: A. Ugon
Author: Peter Krüssel
Author: Phan Cong Vinh
Author: H.L. Oldie
Author: Emmanuel Bertin
Author: Ulrich Knaack
Author: John Bessant
Author: Kohei Arai
Author: