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Broadcasting to Cuba: Observations Regarding TV Marti¿s Strategy and Operations

Broadcasting to Cuba: Observations Regarding TV Marti¿s Strategy and Operations PDF Author: Jess T. Ford
Publisher: DIANE Publishing
ISBN: 1437918220
Category : History
Languages : en
Pages : 11

Book Description
The U.S. has been broadcasting to Cuba for more than two decades via Radio Marti and, subsequently, TV Marti to "break the info. blockade" and promote freedom and democracy in Cuba. TV broadcasting to Cuba is performed by the Office of Cuba Broadcasting (OCB), a U.S. gov¿t. entity. OCB operates TV Marti, which broadcasts news, commentary, and entertainment programming to Cuba. From the inception of these broadcasting efforts, questions have been raised re: their purpose, quality, and effectiveness. In light of the more than $500 million that has been spent over the years on broadcasting to Cuba and OCB's almost $35 million annual budget, the author has reviewed a variety of issues related to the effectiveness of OCB's TV broadcasts. Illus.

Broadcasting to Cuba: Observations Regarding TV Marti¿s Strategy and Operations

Broadcasting to Cuba: Observations Regarding TV Marti¿s Strategy and Operations PDF Author: Jess T. Ford
Publisher: DIANE Publishing
ISBN: 1437918220
Category : History
Languages : en
Pages : 11

Book Description
The U.S. has been broadcasting to Cuba for more than two decades via Radio Marti and, subsequently, TV Marti to "break the info. blockade" and promote freedom and democracy in Cuba. TV broadcasting to Cuba is performed by the Office of Cuba Broadcasting (OCB), a U.S. gov¿t. entity. OCB operates TV Marti, which broadcasts news, commentary, and entertainment programming to Cuba. From the inception of these broadcasting efforts, questions have been raised re: their purpose, quality, and effectiveness. In light of the more than $500 million that has been spent over the years on broadcasting to Cuba and OCB's almost $35 million annual budget, the author has reviewed a variety of issues related to the effectiveness of OCB's TV broadcasts. Illus.

Broadcasting to Cuba

Broadcasting to Cuba PDF Author: United States Government Accountability Office
Publisher: Createspace Independent Publishing Platform
ISBN: 9781719309790
Category :
Languages : en
Pages : 26

Book Description
Broadcasting to Cuba: Observations Regarding TV Marti's Strategy and Operations

Broadcasting to Cuba

Broadcasting to Cuba PDF Author: Jess T. Ford
Publisher:
ISBN:
Category : Cuba
Languages : en
Pages : 8

Book Description
This testimony discusses GAO's work on U.S. television broadcasting to Cuba. The United States has been broadcasting to Cuba for more than two decades via Radio Marti and, subsequently, TV Marti to "break the information blockade" and promote freedom and democracy in Cuba. U.S. television broadcasting to Cuba is performed by the Office of Cuba Broadcasting (OCB), which is a U.S. government entity, overseen by the Broadcasting Board of Governors (BBG), and based in Miami. OCB operates TV Marti, which broadcasts news, commentary, and entertainment programming to Cuba. From the inception of these broadcasting efforts, various questions have been raised regarding their purpose, quality, and effectiveness. In light of the more than $500 million that has been spent over the years on broadcasting to Cuba and OCB's almost $35 million annual budget, we have reviewed a variety of issues related to the effectiveness of OCB's television broadcasts. Since the inception of TV Marti in 1990, GAO has reported on longstanding weaknesses in TV Marti's operations. This testimony will be based on two recent GAO reports, issued in July 2008 and January 2009. Based on your interest, this testimony will focus mainly on key observations regarding TV Marti. These observations include the following: (1) OCB's approach for broadcasting and what is known about the size of TV Marti's audience in Cuba (2) How BBG and OCB ensure TV Marti's compliance with journalistic principles (3) The steps taken to ensure that U.S. television broadcasting to Cuba adheres to domestic and international broadcasting laws, agreements, and standards (4) The steps that BBG and OCB have taken to address management and oversight challenges (5) BBG's International Broadcasting Bureau's (IBB) contract award process for television broadcasting to Cuba. In brief, Mr. Chairman, we found certain actions are needed to improve the strategy and operations of U.S. television broadcasting efforts to Cuba. To assist decisionmakers in formulating the U.S. broadcasting strategy and making funding decisions, we recommended that BBG assemble data to help decisionmakers assess the effectiveness and return on investment of OCB's various transmission methods. We also made recommendations in other areas, such as operations and contracting practices, which BBG said it will implement.

Foreign Policy Implications of TV Marti

Foreign Policy Implications of TV Marti PDF Author: United States. Congress. House. Committee on Foreign Affairs. Subcommittee on International Operations
Publisher:
ISBN:
Category : Cuba
Languages : en
Pages : 96

Book Description


Report by the Advisory Board for Cuba Broadcasting

Report by the Advisory Board for Cuba Broadcasting PDF Author: United States. Advisory Board for Cuba Broadcasting
Publisher:
ISBN:
Category : International broadcasting
Languages : en
Pages : 32

Book Description


Special Report by the Advisory Board for Cuba Broadcasting on TV Martí

Special Report by the Advisory Board for Cuba Broadcasting on TV Martí PDF Author: United States. Advisory Board for Cuba Broadcasting
Publisher:
ISBN:
Category : International broadcasting
Languages : en
Pages : 16

Book Description


TV Marti

TV Marti PDF Author: United States. Congress. House. Committee on Foreign Affairs. Subcommittee on International Organizations, Human Rights, and Oversight
Publisher:
ISBN:
Category : Performing Arts
Languages : en
Pages : 64

Book Description


Report

Report PDF Author: United States. Advisory Board for Cuba Broadcasting
Publisher:
ISBN:
Category : International broadcasting
Languages : en
Pages : 32

Book Description


Report

Report PDF Author: Radio Broadcasting to Cuba (Organization). Advisory Board
Publisher:
ISBN:
Category : International broadcasting
Languages : en
Pages : 32

Book Description


Broadcasts to Cuba : TV Marti Surveys are Flawed

Broadcasts to Cuba : TV Marti Surveys are Flawed PDF Author: United States. General Accounting Office
Publisher:
ISBN:
Category : Television broadcasting policy
Languages : en
Pages : 12

Book Description