Author: David Gaughran
Publisher: David Gaughran
ISBN: 918710928X
Category : Reference
Languages : en
Pages : 129
Book Description
From the author of Let's Get Digital and Strangers to Superfans comes a guide to advertising on the world's hottest book marketing platform: BookBub Ads. *Create attractive ad images to turn browsers into buyers. *Optimize your targeting to attract the right readers. *Manage your bids effectively to drive more sales for less money. *Learn when to run your BookBub campaigns for maximum impact. *Boost discovery of your books and improve visibility. *Train the retailers to recommend your books to the right customers. *Turbocharge series sales to dominate the charts with multiple books simultaneously. BookBub Ads Expert will teach you everything you need to know, from what makes a killer ad to discovering your comparable authors so you can improve your targeting. It gives you a step-by-step guide to creating your first ads and shows you how to optimize your campaigns until you are achieving excellent results. Not only that, this guide will also show you how to level up and truly master the platform, with tons of strategic advice on how to use BookBub Ads to support launches, promote backlist, create an international audience, push an entire series, or build up your readership at any retailer. You will also learn a series of ninja tricks and killer moves to help take your sales to the next level. EXTRA RESOURCES INCLUDED: All purchasers of this book get access to a special set of free resources to help you master BookBub Ads including a gallery of winning images, detailed optimization advice, case studies, and a place to ask questions too!
BookBub Ads Expert
Author: David Gaughran
Publisher: David Gaughran
ISBN: 918710928X
Category : Reference
Languages : en
Pages : 129
Book Description
From the author of Let's Get Digital and Strangers to Superfans comes a guide to advertising on the world's hottest book marketing platform: BookBub Ads. *Create attractive ad images to turn browsers into buyers. *Optimize your targeting to attract the right readers. *Manage your bids effectively to drive more sales for less money. *Learn when to run your BookBub campaigns for maximum impact. *Boost discovery of your books and improve visibility. *Train the retailers to recommend your books to the right customers. *Turbocharge series sales to dominate the charts with multiple books simultaneously. BookBub Ads Expert will teach you everything you need to know, from what makes a killer ad to discovering your comparable authors so you can improve your targeting. It gives you a step-by-step guide to creating your first ads and shows you how to optimize your campaigns until you are achieving excellent results. Not only that, this guide will also show you how to level up and truly master the platform, with tons of strategic advice on how to use BookBub Ads to support launches, promote backlist, create an international audience, push an entire series, or build up your readership at any retailer. You will also learn a series of ninja tricks and killer moves to help take your sales to the next level. EXTRA RESOURCES INCLUDED: All purchasers of this book get access to a special set of free resources to help you master BookBub Ads including a gallery of winning images, detailed optimization advice, case studies, and a place to ask questions too!
Publisher: David Gaughran
ISBN: 918710928X
Category : Reference
Languages : en
Pages : 129
Book Description
From the author of Let's Get Digital and Strangers to Superfans comes a guide to advertising on the world's hottest book marketing platform: BookBub Ads. *Create attractive ad images to turn browsers into buyers. *Optimize your targeting to attract the right readers. *Manage your bids effectively to drive more sales for less money. *Learn when to run your BookBub campaigns for maximum impact. *Boost discovery of your books and improve visibility. *Train the retailers to recommend your books to the right customers. *Turbocharge series sales to dominate the charts with multiple books simultaneously. BookBub Ads Expert will teach you everything you need to know, from what makes a killer ad to discovering your comparable authors so you can improve your targeting. It gives you a step-by-step guide to creating your first ads and shows you how to optimize your campaigns until you are achieving excellent results. Not only that, this guide will also show you how to level up and truly master the platform, with tons of strategic advice on how to use BookBub Ads to support launches, promote backlist, create an international audience, push an entire series, or build up your readership at any retailer. You will also learn a series of ninja tricks and killer moves to help take your sales to the next level. EXTRA RESOURCES INCLUDED: All purchasers of this book get access to a special set of free resources to help you master BookBub Ads including a gallery of winning images, detailed optimization advice, case studies, and a place to ask questions too!
How to Become a Successful Author
Author: Russell Nohelty
Publisher: Wannabe Press, LLC
ISBN:
Category : Business & Economics
Languages : en
Pages : 188
Book Description
Are you tired of writing books that release to crickets? Are you sick of reading hundreds of articles about how to find more readers? Are you lost in a sea of information without any direction on how to move forward? Then How to Become a Successful Author is the perfect book for you. Russell Nohelty is a USA Today bestselling author who has spent a decade in the writing trenches building his own career, growing a network of successful authors, and helping hundreds of authors with their marketing. This book compiles the best tips, tricks, and hacks from his life, and the most powerful secrets he has learned from other authors about how to make six figures or more as an author. Inside: Learn the secrets to self-publishing success Discover the exact steps to landing a publishing contract Find out how to build a network of successful authors Launch a book successfully into Kindle Unlimited and wide on all platforms Build an audience that's eager to buy your books every time you launch And so much more. There are over 50 hard won lessons in this book, all borne from life as a successful writer. You'll leave this book with the tools and ability to make a living as a writer without struggling every minute of the day. How to Become a Successful Author is broken up into three sections: Mindset, all about how to build focus, grit, and resilience, Writing, where Russell breaks down how to build a successful book from the ground up, and Marketing, where you'll learn how to take your book and share it with the world. This is the best book you'll ever read on building a successful author career from the ground up, packed with everything you need to know to become a successful author, starting today. Get it now.
Publisher: Wannabe Press, LLC
ISBN:
Category : Business & Economics
Languages : en
Pages : 188
Book Description
Are you tired of writing books that release to crickets? Are you sick of reading hundreds of articles about how to find more readers? Are you lost in a sea of information without any direction on how to move forward? Then How to Become a Successful Author is the perfect book for you. Russell Nohelty is a USA Today bestselling author who has spent a decade in the writing trenches building his own career, growing a network of successful authors, and helping hundreds of authors with their marketing. This book compiles the best tips, tricks, and hacks from his life, and the most powerful secrets he has learned from other authors about how to make six figures or more as an author. Inside: Learn the secrets to self-publishing success Discover the exact steps to landing a publishing contract Find out how to build a network of successful authors Launch a book successfully into Kindle Unlimited and wide on all platforms Build an audience that's eager to buy your books every time you launch And so much more. There are over 50 hard won lessons in this book, all borne from life as a successful writer. You'll leave this book with the tools and ability to make a living as a writer without struggling every minute of the day. How to Become a Successful Author is broken up into three sections: Mindset, all about how to build focus, grit, and resilience, Writing, where Russell breaks down how to build a successful book from the ground up, and Marketing, where you'll learn how to take your book and share it with the world. This is the best book you'll ever read on building a successful author career from the ground up, packed with everything you need to know to become a successful author, starting today. Get it now.
Amazon Decoded
Author: David Gaughran
Publisher:
ISBN: 9789187109416
Category : Language Arts & Disciplines
Languages : en
Pages : 326
Book Description
Publisher:
ISBN: 9789187109416
Category : Language Arts & Disciplines
Languages : en
Pages : 326
Book Description
Strangers To Superfans: A Marketing Guide to The Reader Journey
Author: David Gaughran
Publisher: David Gaughran
ISBN: 9187109212
Category : Language Arts & Disciplines
Languages : en
Pages : 103
Book Description
From the author of Let's Get Digital and Amazon Decoded, this book will change how you think about marketing. Strangers to Superfans puts you in the shoes of your Ideal Readers, and forces you to view your marketing from their perspective. *Learn the five stages in the Reader Journey. *Identify where your blockages are and how to fix them. *Optimize each stage to increase conversion. *Boost sales by making the process more frictionless. *Build an army of passionate readers who do the selling for you. It's not enough to know who your Ideal Readers are, you also need to imagine how they feel when a recommendation email arrives containing your cover. You must figure out why they hesitated before clicking the Buy button. And it's crucial to determine why they liked your book enough to finish it... but not sufficiently to recommend it to their friends. The Reader Journey is a new marketing paradigm that maps out the journey your Ideal Readers take in their transformation from strangers to superfans.
Publisher: David Gaughran
ISBN: 9187109212
Category : Language Arts & Disciplines
Languages : en
Pages : 103
Book Description
From the author of Let's Get Digital and Amazon Decoded, this book will change how you think about marketing. Strangers to Superfans puts you in the shoes of your Ideal Readers, and forces you to view your marketing from their perspective. *Learn the five stages in the Reader Journey. *Identify where your blockages are and how to fix them. *Optimize each stage to increase conversion. *Boost sales by making the process more frictionless. *Build an army of passionate readers who do the selling for you. It's not enough to know who your Ideal Readers are, you also need to imagine how they feel when a recommendation email arrives containing your cover. You must figure out why they hesitated before clicking the Buy button. And it's crucial to determine why they liked your book enough to finish it... but not sufficiently to recommend it to their friends. The Reader Journey is a new marketing paradigm that maps out the journey your Ideal Readers take in their transformation from strangers to superfans.
Your Author Business Plan
Author: Joanna Penn
Publisher: The Creative Penn
ISBN: 1913321533
Category : Language Arts & Disciplines
Languages : en
Pages : 133
Book Description
You are an author. You turn ideas into reality in the shape of a book. You turn the thoughts in your head into valuable intellectual property assets. You understand how powerful the written word can be. Now it's time to use your words to create a business plan to take your writing career to the next level — whatever that means for your situation. I'm Joanna Penn and I've been a full-time author-entrepreneur for almost a decade. In this book, I’ll guide you through the process of creating a business plan that will help you achieve your creative and financial goals. It’s relevant for fiction and non-fiction authors, as well as those who want to include other products, services, and income streams. It’s also applicable whether you’re just starting out or if you already have a mature author business. A plan helps at any stage of the journey. Part 1 covers your business summary and author brand, taking you through the process of deciding the overall direction for what you want to achieve and who you want to serve. Part 2 goes into the production process around your writing, publishing and licensing, products and services. Part 3 covers your marketing strategy and author eco-system. Part 4 goes into the financial side of your business, from mindset to revenue and costs, as well as paying yourself now and into the future. The final chapter will give you a framework for simplifying your plan and turning it into achievable steps across a chosen timeline. In each section, I give examples from my own business plan and there are questions for you to answer, templates, and resources that might help along the way, as well as example business plans for different kinds of authors. It's time to take your author career to the next level. Let's get started on your business plan. Please note: This book doesn’t go into detail on how to do the specific topics, for example, how to self-publish a book, or how to do content marketing. I cover those topics in my other Books for Authors. If you already have my previous business book, Business for Authors, this is a rewritten and updated sub-set of that material, focusing on the specifics of a plan as opposed to everything involved in running a business. This book acts as a companion as well as a more recent update to my own author journey. It will help you bring it all together into a coherent plan that you can use to take your author business into the future. Books for Authors by Joanna Penn How to Write Non-Fiction How to Market a Book How to Make a Living with your Writing Productivity for Authors Successful Self-Publishing Your Author Business Plan The Successful Author Mindset Public Speaking for Authors, Creatives and Other Introverts Audio for Authors: Audiobooks, Podcasting, and Voice Technologies The Healthy Writer Business for Authors: How to be an Author Entrepreneur Career Change
Publisher: The Creative Penn
ISBN: 1913321533
Category : Language Arts & Disciplines
Languages : en
Pages : 133
Book Description
You are an author. You turn ideas into reality in the shape of a book. You turn the thoughts in your head into valuable intellectual property assets. You understand how powerful the written word can be. Now it's time to use your words to create a business plan to take your writing career to the next level — whatever that means for your situation. I'm Joanna Penn and I've been a full-time author-entrepreneur for almost a decade. In this book, I’ll guide you through the process of creating a business plan that will help you achieve your creative and financial goals. It’s relevant for fiction and non-fiction authors, as well as those who want to include other products, services, and income streams. It’s also applicable whether you’re just starting out or if you already have a mature author business. A plan helps at any stage of the journey. Part 1 covers your business summary and author brand, taking you through the process of deciding the overall direction for what you want to achieve and who you want to serve. Part 2 goes into the production process around your writing, publishing and licensing, products and services. Part 3 covers your marketing strategy and author eco-system. Part 4 goes into the financial side of your business, from mindset to revenue and costs, as well as paying yourself now and into the future. The final chapter will give you a framework for simplifying your plan and turning it into achievable steps across a chosen timeline. In each section, I give examples from my own business plan and there are questions for you to answer, templates, and resources that might help along the way, as well as example business plans for different kinds of authors. It's time to take your author career to the next level. Let's get started on your business plan. Please note: This book doesn’t go into detail on how to do the specific topics, for example, how to self-publish a book, or how to do content marketing. I cover those topics in my other Books for Authors. If you already have my previous business book, Business for Authors, this is a rewritten and updated sub-set of that material, focusing on the specifics of a plan as opposed to everything involved in running a business. This book acts as a companion as well as a more recent update to my own author journey. It will help you bring it all together into a coherent plan that you can use to take your author business into the future. Books for Authors by Joanna Penn How to Write Non-Fiction How to Market a Book How to Make a Living with your Writing Productivity for Authors Successful Self-Publishing Your Author Business Plan The Successful Author Mindset Public Speaking for Authors, Creatives and Other Introverts Audio for Authors: Audiobooks, Podcasting, and Voice Technologies The Healthy Writer Business for Authors: How to be an Author Entrepreneur Career Change
Let's Get Digital
Author: David Gaughran
Publisher: David Gaughran
ISBN: 9187109476
Category : Language Arts & Disciplines
Languages : en
Pages : 132
Book Description
Publish like a pro and start building your audience today with the most comprehensive guide on the market. Packed with practical, actionable advice, this brand new fourth edition of Let's Get Digital delivers the very latest best practices on publishing your work and finding readers. · Boost your writing career with marketing strategies that are proven to sell more books. · Get expert tips on platform building, blogging and social media. · Discover which approaches are best for selling fiction vs. non-fiction. · Implement powerful ways to make your ebooks more discoverable. · Increase your visibility by optimizing keywords and categories. · Weigh the pros and cons of Kindle Unlimited, and find out exactly how to tweak your promotional plans depending on whether you stay exclusive to Amazon or opt for wider distribution. And that's just for starters...
Publisher: David Gaughran
ISBN: 9187109476
Category : Language Arts & Disciplines
Languages : en
Pages : 132
Book Description
Publish like a pro and start building your audience today with the most comprehensive guide on the market. Packed with practical, actionable advice, this brand new fourth edition of Let's Get Digital delivers the very latest best practices on publishing your work and finding readers. · Boost your writing career with marketing strategies that are proven to sell more books. · Get expert tips on platform building, blogging and social media. · Discover which approaches are best for selling fiction vs. non-fiction. · Implement powerful ways to make your ebooks more discoverable. · Increase your visibility by optimizing keywords and categories. · Weigh the pros and cons of Kindle Unlimited, and find out exactly how to tweak your promotional plans depending on whether you stay exclusive to Amazon or opt for wider distribution. And that's just for starters...
The Relaxed Author
Author: Joanna Penn
Publisher: The Creative Penn
ISBN: 1913321703
Category : Language Arts & Disciplines
Languages : en
Pages : 167
Book Description
Do you want to be a more relaxed author? There are plenty of books and tips on writing faster, learning more marketing tactics and strategies, trying to maximize your ranking, hitting the top of the charts, juicing the algorithms, and hacking different ad platforms. While these are all important things — which the authors themselves regularly write and talk about — it's also important to recognize that your author journey is a marathon, and not a sprint. Joanna Penn and Mark Leslie Lefebvre have been in the business long enough to see authors burning out and leaving the writing life because they turned what they love into a hamster wheel of ever more production and marketing tasks they hate. It doesn't have to be this way. This book is a collection of tips on how to be a more relaxed author — and return to the love that brought you to writing in the first place. You will discover: - Why the 'relaxed' author? - You are not alone. Why authors are not relaxed. Part 1: Relaxed Writing - Write what you love - Write at your own pace - Write in a series (if you want to) - Schedule time to fill the creative well and for rest and relaxation - Improve your writing process — but only if it fits with your lifestyle Part 2: Relaxed Publishing - Make empowered publishing choices - Understand persistence, patience, and partnership - Value your work. You create intellectual property assets. - Publish at your own pace - Publish wide (or don’t) - Sell direct to your audience - Don't let piracy and plagiarism derail you - Deal with cancel culture, bad reviews, and haters - Find a community who support your publishing choices Part 3: Relaxed Marketing - Focus on the basics first - Simplify your author brand and website - Simplify and automate your email - Find one form of marketing you enjoy and can sustain for the long term - Put book 1 in a series free or permafree - Choose social media that suits you — or don't use it at all - Advertise in campaigns - Outsource when you can - Embrace who you are. Double down on being human. - Think global, digital, long-term marketing Part 4: Relaxed Business - Do you really want to run an author business? - Create multiple streams of income - Eliminate tasks. Say 'no' more. - Organize and improve your processes - Use tools - Find voices you trust and tune out the rest - Learn about money - Look after your physical and mental health - Keep a long-term mindset If you want to be a more relaxed author, sample or buy today.
Publisher: The Creative Penn
ISBN: 1913321703
Category : Language Arts & Disciplines
Languages : en
Pages : 167
Book Description
Do you want to be a more relaxed author? There are plenty of books and tips on writing faster, learning more marketing tactics and strategies, trying to maximize your ranking, hitting the top of the charts, juicing the algorithms, and hacking different ad platforms. While these are all important things — which the authors themselves regularly write and talk about — it's also important to recognize that your author journey is a marathon, and not a sprint. Joanna Penn and Mark Leslie Lefebvre have been in the business long enough to see authors burning out and leaving the writing life because they turned what they love into a hamster wheel of ever more production and marketing tasks they hate. It doesn't have to be this way. This book is a collection of tips on how to be a more relaxed author — and return to the love that brought you to writing in the first place. You will discover: - Why the 'relaxed' author? - You are not alone. Why authors are not relaxed. Part 1: Relaxed Writing - Write what you love - Write at your own pace - Write in a series (if you want to) - Schedule time to fill the creative well and for rest and relaxation - Improve your writing process — but only if it fits with your lifestyle Part 2: Relaxed Publishing - Make empowered publishing choices - Understand persistence, patience, and partnership - Value your work. You create intellectual property assets. - Publish at your own pace - Publish wide (or don’t) - Sell direct to your audience - Don't let piracy and plagiarism derail you - Deal with cancel culture, bad reviews, and haters - Find a community who support your publishing choices Part 3: Relaxed Marketing - Focus on the basics first - Simplify your author brand and website - Simplify and automate your email - Find one form of marketing you enjoy and can sustain for the long term - Put book 1 in a series free or permafree - Choose social media that suits you — or don't use it at all - Advertise in campaigns - Outsource when you can - Embrace who you are. Double down on being human. - Think global, digital, long-term marketing Part 4: Relaxed Business - Do you really want to run an author business? - Create multiple streams of income - Eliminate tasks. Say 'no' more. - Organize and improve your processes - Use tools - Find voices you trust and tune out the rest - Learn about money - Look after your physical and mental health - Keep a long-term mindset If you want to be a more relaxed author, sample or buy today.
Print Proof Press!
Author: Z Smith
Publisher: Z-proof Editorial Services
ISBN: 1739361032
Category : Language Arts & Disciplines
Languages : en
Pages : 99
Book Description
This book guides you through the entire process of getting your first book self-published, whether it’s a low-content book or something lengthier. It gives you the knowledge you need to: research keywords and competitors write and format a manuscript find editors and illustrators feel confident with copyright select a publishing platform upload your manuscript to a platform design a cover obtain ISBNs set pricing source reviews make use of artificial intelligence market your book The author has worked in the publishing sector for over a decade, half of which was spent working in traditional publishing houses, including at one of the U.K.’s largest publishers. Based on her first self-publishing experience, which was very different to the experience of “traditional” publishing, she decided to turn her notes from that into this book. The aim is that others can learn not only how to publish their own work but also how to create strategies that will help sell more copies.
Publisher: Z-proof Editorial Services
ISBN: 1739361032
Category : Language Arts & Disciplines
Languages : en
Pages : 99
Book Description
This book guides you through the entire process of getting your first book self-published, whether it’s a low-content book or something lengthier. It gives you the knowledge you need to: research keywords and competitors write and format a manuscript find editors and illustrators feel confident with copyright select a publishing platform upload your manuscript to a platform design a cover obtain ISBNs set pricing source reviews make use of artificial intelligence market your book The author has worked in the publishing sector for over a decade, half of which was spent working in traditional publishing houses, including at one of the U.K.’s largest publishers. Based on her first self-publishing experience, which was very different to the experience of “traditional” publishing, she decided to turn her notes from that into this book. The aim is that others can learn not only how to publish their own work but also how to create strategies that will help sell more copies.
Because I'm Watching
Author: Christina Dodd
Publisher: Macmillan
ISBN: 1250028450
Category : Fiction
Languages : en
Pages : 352
Book Description
From New York Times bestselling author, Christina Dodd, comes the newest thriller of this “remarkable, mesmerizing series” (Library Journal starred review) set in the quaint -- and deadly -- coastal town of Virtue Falls.
Publisher: Macmillan
ISBN: 1250028450
Category : Fiction
Languages : en
Pages : 352
Book Description
From New York Times bestselling author, Christina Dodd, comes the newest thriller of this “remarkable, mesmerizing series” (Library Journal starred review) set in the quaint -- and deadly -- coastal town of Virtue Falls.
Newsletter Ninja
Author: Tammi L Labrecque
Publisher: larks & katydids | Newsletter Ninja
ISBN:
Category : Reference
Languages : en
Pages : 126
Book Description
Publisher: larks & katydids | Newsletter Ninja
ISBN:
Category : Reference
Languages : en
Pages : 126
Book Description