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Author: Al Ramadan Publisher: HarperCollins ISBN: 0062407627 Category : Business & Economics Languages : en Pages : 202
Book Description
The founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design. Winning today isn’t about beating the competition at the old game. It’s about inventing a whole new game—defining a new market category, developing it, and dominating it over time. You can’t build a legendary company without building a legendary category. If you think that having the best product is all it takes to win, you’re going to lose. In this farsighted, pioneering guide, the founders of Silicon Valley advisory firm Play Bigger rely on data analysis and interviews to understand the inner workings of “category kings”— companies such as Amazon, Salesforce, Uber, and IKEA—that give us new ways of living, thinking or doing business, often solving problems we didn’t know we had. In Play Bigger, the authors assemble their findings to introduce the new discipline of category design. By applying category design, companies can create new demand where none existed, conditioning customers’ brains so they change their expectations and buying habits. While this discipline defines the tech industry, it applies to every kind of industry and even to personal careers. Crossing the Chasm revolutionized how we think about new products in an existing market. The Innovator’s Dilemma taught us about disrupting an aging market. Now, Play Bigger is transforming business once again, showing us how to create the market itself.
Author: Steve Webb Publisher: Random House ISBN: 0552564494 Category : Children's stories Languages : en Pages : 26
Book Description
This title is part of the "My First Picture Book" series: perfect for every toddler to help encourage language skills, understanding, enjoyment and sharing. These books are a bridge between board books and picture books; printed on toddler-tough card with rounded corners. Big lorry, quarry lorry, splish, spash, Muck. Quarry lorry, Big lorry, slip, slide stuck! So begins a disastrous day at the quarry, as lorry, truck and little digger all find themselves stuck in the mud. Can Bigger Digger save the day? This is a tongue-twisting, rhyming romp that will have little readers shouting out the words.
Author: Jonathan Emmett Publisher: Houghton Mifflin Harcourt ISBN: 0618443975 Category : Juvenile Fiction Languages : en Pages : 42
Book Description
Sam's dad says that he is too small to fly their new kite, but when Dad, the postman, a bank robber, and some zoo animals get pulled up into the sky, only Sam can save them.
Author: Nancy Coffelt Publisher: Macmillan ISBN: 9780805080896 Category : Juvenile Fiction Languages : en Pages : 44
Book Description
Introduces young children to the language of comparison, synonyms, and antonyms, and features pictures of animals in all shapes and sizes.
Author: M. K. Asante, Jr. Publisher: St. Martin's Press ISBN: 1429946350 Category : Social Science Languages : en Pages : 304
Book Description
In It's Bigger Than Hip Hop, M. K. Asante, Jr. looks at the rise of a generation that sees beyond the smoke and mirrors of corporate-manufactured hip hop and is building a movement that will change not only the face of pop culture, but the world. Asante, a young firebrand poet, professor, filmmaker, and activist who represents this movement, uses hip hop as a springboard for a larger discussion about the urgent social and political issues affecting the post-hip-hop generation, a new wave of youth searching for an understanding of itself outside the self-destructive, corporate hip-hop monopoly. Through insightful anecdotes, scholarship, personal encounters, and conversations with youth across the globe as well as icons such as Chuck D and Maya Angelou, Asante illuminates a shift that can be felt in the crowded spoken-word joints in post-Katrina New Orleans, seen in the rise of youth-led organizations committed to social justice, and heard around the world chanting "It's bigger than hip hop."
Author: Big Ang Publisher: Simon and Schuster ISBN: 145169962X Category : Humor Languages : en Pages : 240
Book Description
Everything about Angela “Big Ang” Raiola is larger than life: her lips, her 36JJ breasts, and especially her personality! In a lifestyle guide as genuine and fun as Big Ang herself, the star of VH1’s Mob Wives, called the show’s “den mother” by the New York Times, serves up the hilarious and poignant wisdom she’s learned while running her bar, raising her family, and dating made men. Big Ang has rules to live by for beauty, food, family, friendship, and more. Here she is... ON HER KILLER BOOBS: I was on vacation with my family in the Catskills when out of nowhere, this bat flies right into my chest and then falls splat on the ground. Turned out, he died on impact. ON FAMILY TRADITIONS: Every Sunday, we do a feast for fifteen to twenty-five people. Last week, we went through seventy-five meatballs. Even by my family’s standards, that’s a lot of balls. ON DIETING: Swearing off lasagna to lose weight? You might fit into smaller jeans. But you’re still the same person— except hungrier and bitchier. ON HOBBIES: Would I rather cook for people or have sex? No hard-and-fast rule there. But I will say this: Cooking is always satisfying.
Author: Katherine Behar Publisher: punctum books ISBN: 0692652833 Category : Social Science Languages : en Pages : 72
Book Description
"I shall consider human actions and appetites just as if it were a question of lines, planes, and bodies." -Spinoza, in Ethics In her first inquiry toward decelerationist aesthetics, Katherine Behar explores the rise of two "big deal" contemporary phenomena, big data and obesity. In both, scale rearticulates the human as a diffuse informational pattern, causing important shifts in political form as well as aesthetic form. Bigness redraws relationships between the singular and the collective. Understood as informational patterns, collectives can be radically inclusive, even incorporating nonhumans. As a result, the political subject is slowly becoming a new object. This social and informational body belongs to no single individual, but is shared in solidarity with something "bigger than you." In decelerationist aesthetics, the aesthetic properties, proclivities, and performances of objects come to defy the accelerationist imperative to be nimbly individuated. Decelerationist aesthetics rejects atomistic, liberal, humanist subjects; this unit of self is too consonant with capitalist relations and functions. Instead, decelerationist aesthetics favors transhuman sociality embodied in particulate, mattered objects; the aesthetic form of such objects resists capitalist speed and immediacy by taking back and taking up space and time. In just this way, big data calls into question the conventions by which humans are defined as discrete entities, and individual scales of agency are made to form central binding pillars of social existence through which bodies are drawn into relations of power and pathos.
Author: Leslie Patricelli
Author: Leslie Patricelli
Author: Al Ramadan
Author: Steve Webb
Author: Jonathan Emmett
Author: Nancy Coffelt
Author: Daniel Kirk
Author: M. K. Asante, Jr.
Author: Valerie Pankow
Author: Big Ang
Author: Katherine Behar