The Best in Trade & Exhibition Stand Design PDF Download

Author: Stafford Cliff
Publisher: Watson-Guptill Publications
ISBN:
Category : Architecture
Languages : en
Pages : 232

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Book Description

Author: Stafford Cliff
Publisher: B. T. Batsford Limited
ISBN: 9780713479379
Category : Design, Industrial
Languages : en
Pages : 224

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Book Description
A successful trade and exhibition-stand design is one which can achieve the dual purpose of promoting the products and services on display, and creating a friendly and inviting business environment. Featuring over 200 designs, this book aims to reflect the diversity of approaches that can be seen on exhibition floors around the world. It discusses the complete exhibition environment as well as the use of strong graphics to create an individual identity, and includes interviews with leading designers.

Author: Stafford Cliff
Publisher: B. T. Batsford Limited
ISBN: 9780713471335
Category : Exhibit booths
Languages : en
Pages : 224

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Book Description

Author: Cliff Stafford
Publisher:
ISBN:
Category :
Languages : it
Pages : 224

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Book Description

Author: Martin M. Pegler
Publisher: Visual Reference Publications
ISBN: 9781584711032
Category : Architecture
Languages : en
Pages : 188

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Book Description
Contemporary Exhibit Design No. 2 presents more than 200 full-color photographs of the work of top exhibit designers, selected from trade show venues across the country and around the world. The most innovative, eye-catching exhibits of clothing, cars, computers and electronics, entertainment, insurance, and many other goods and services are shown a range of sizes. Both exteriors and interiors are featured, with special focus on showing how signage, color, light, animation, and decorative props contribute to impact and appeal.

Author: Matt Stewart
Publisher:
ISBN: 9789491727559
Category : Exhibit booths
Languages : en
Pages : 0

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Book Description

Author: Nigel Jackson
Publisher: Taylor & Francis
ISBN: 1317426657
Category : Business & Economics
Languages : en
Pages : 243

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Book Description
This Practical Guide to Event Promotion offers the reader a short and succinct overview of the range of marketing communication materials from print to social marketing that can be used to promote an event successfully to the correct target markets. It includes invaluable advice on how to identify the type of communication tools most applicable to the type of event that is being promoted and its target market; how to effectively use and implement these; useful tips on things to avoid; as well as suggested time frames to use before, during and after the event. Examples of best practice and insights from events marketers are integrated throughout. Although full of practical information, a strong theoretical base underpins the advice included on how event managers can apply communication and persuasion theory to key audiences. This book will be a useful resource for Events Management students putting on an event as part of their course and for assessments, and those wanting to convert general theory into practical skills they will use in the workplace.

Author: International Trade Centre UNCTAD/GATT.
Publisher:
ISBN:
Category : Display of merchandise
Languages : en
Pages : 62

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Book Description

Author: Christian Schittich
Publisher: Walter de Gruyter
ISBN: 3034615558
Category : Architecture
Languages : en
Pages : 178

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Book Description
From trade fair stands to museum concepts, the successful transfer of information to a wide public audience relies on effective staging and appropriate architectural design. While museum exhibitions focus on the art of communicating content, with commercial aspects tending to play a more subordinate role, the goal of trade fair stands and showrooms is to convey a brand image. And at least since large companies like BMW and Mercedes began introducing commercialized museum concepts designed to stage their brands, the phenomenon has come full circle. Not infrequently, planners today must not only accomplish the demanding task of designing an exhibition; they must also meet full service demands, from briefings and CI design to realization. How to do this successfully is the subject of short articles by authors from the relevant fields. With extensively documented project examples organized by presentation or exhibition type, these valuable technical articles offer a detailed roadmap to practical success.

Author: Commonwealth Secretariat
Publisher: Commonwealth Secretariat
ISBN: 9780850926644
Category : Business & Economics
Languages : en
Pages : 172

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Book Description
Providing craft producers and exporters with a practical methodology to assess potential markets, this guide looks at national and individual enterprise capabilities, selecting an international trade fair to suit, and going to a fair.