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Author: Heike Hennig-Schmidt Publisher: Springer Science & Business Media ISBN: 3642457754 Category : Business & Economics Languages : en Pages : 231
Book Description
Bilateral bargaining situations are of great importance in reality. Traditional microeconomics, however, make cognitive and motivational assumptions of subjects` full rationality that are revealed as being unrealistic by a growing number of experimental investigations. The present book adds an important contribution to the understanding of principles of boundedly rational behavior by directly observing groups of subjects in a decision situation and videotaping their discussions. A very important result of the book is that the behavior of subjects is guided by aspirations regarding the final outcome. The levels of aspirations are influenced by prominence and different forms of the equity principle resulting in several fairness norms as to the allocation of the amount of money to be divided. Another important feature of the book stems from the analysis of break off discussions and enables a motivational explanation of the emergence of breakdowns in bargaining.
Author: Heike Hennig-Schmidt Publisher: Springer Science & Business Media ISBN: 3642457754 Category : Business & Economics Languages : en Pages : 231
Book Description
Bilateral bargaining situations are of great importance in reality. Traditional microeconomics, however, make cognitive and motivational assumptions of subjects` full rationality that are revealed as being unrealistic by a growing number of experimental investigations. The present book adds an important contribution to the understanding of principles of boundedly rational behavior by directly observing groups of subjects in a decision situation and videotaping their discussions. A very important result of the book is that the behavior of subjects is guided by aspirations regarding the final outcome. The levels of aspirations are influenced by prominence and different forms of the equity principle resulting in several fairness norms as to the allocation of the amount of money to be divided. Another important feature of the book stems from the analysis of break off discussions and enables a motivational explanation of the emergence of breakdowns in bargaining.
Author: Bettina Kuon Publisher: Springer Science & Business Media ISBN: 3642487777 Category : Business & Economics Languages : en Pages : 305
Book Description
Think of the following situation: A project yielding a gross profit of 100 is offered to two firms. The project can only be conducted by a cooperation of the two firms. No firm is able to conduct the project alone. In order to receive the project the firms have to agree on the allocation of the gross profit. Each of both firms has an alternative project it conducts in case the joint project is not realized. The profitability of an allocation of the joint gross profit for a firm depends on the gross profit from its alternative project. The gross profit from an alternative project can be either 0 (low alternative value) or O
Author: Marius Kohmann Publisher: GRIN Verlag ISBN: 3668866589 Category : Business & Economics Languages : en Pages : 29
Book Description
Seminar paper from the year 2018 in the subject Business economics - Miscellaneous, grade: 1,3, Technical University of Munich, language: English, abstract: In today’s business world, you must be tough, smart and witty in order to succeed and to satisfy your superior. Oftentimes you go into a negotiation only knowing the target price you have to achieve and not looking for a valuable compromise. Chasing only after the biggest possible share of this fixed-pie and assuming the negotiator on the other side of the table does so too, hinders you from being a successful negotiator. Furthermore, in sales negotiations you often try to achieve the highest selling price possible and if the other party cannot agree on a price close to that point, you sell the object for the minimum price that was given to you, so you will still satisfy your superior. If you cannot not manage to sell for the minimum price, you decline the offer, stop the negotiations and chose your ‘best alternative to negotiated agreement’ (BATNA). Unfortunately, many people go into negotiations not even knowing their own BATNA. In this case, a negotiator might sell the object for a lower price than the one that could have achieved without this negotiation. Good negotiators do not only know their own BATNA, they also have an approximate idea about the BATNA of the opposing party, so they can develop their strategy based on that knowledge and will more likely succeed in the negotiation. The outcomes of negotiations do not only depend on the alternatives of each party or the asymmetric distribution of information, but also on the communication method the parties use. Depending on the position of each party it is more efficient to use a traditional face-to-face communication method or to make use of digital support, like video-mediated communication methods (VMC, i.e. Skype, facetime, etc.). We would like to improve (integrative) negotiation outcomes by addressing the following question: does the use of VMC lead to more pareto-efficient results in fixed-pie situations? As technology becomes more and more advanced and business is mostly conducted within global environments, the way and method of communication becomes more relevant in the everyday economy. Our paper tries to answer this question in the following way: first, we introduce the theory of with current aspects of digitalization. From the established theory, we derive three hypotheses and present our research design. After a brief discussion of the potentials and limitations of our experiment, we close with a short summary and an outlook to potential follow-up research.
Author: Michael Luca Publisher: MIT Press ISBN: 0262542277 Category : Business & Economics Languages : en Pages : 229
Book Description
How tech companies like Google, Airbnb, StubHub, and Facebook learn from experiments in our data-driven world—an excellent primer on experimental and behavioral economics Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments—also known as randomized controlled trials—designed to test the impact of different online experiences. Once an esoteric tool for academic research, the randomized controlled trial has gone mainstream. No tech company worth its salt (or its share price) would dare make major changes to its platform without first running experiments to understand how they would influence user behavior. In this book, Michael Luca and Max Bazerman explain the importance of experiments for decision making in a data-driven world. Luca and Bazerman describe the central role experiments play in the tech sector, drawing lessons and best practices from the experiences of such companies as StubHub, Alibaba, and Uber. Successful experiments can save companies money—eBay, for example, discovered how to cut $50 million from its yearly advertising budget—or bring to light something previously ignored, as when Airbnb was forced to confront rampant discrimination by its hosts. Moving beyond tech, Luca and Bazerman consider experimenting for the social good—different ways that governments are using experiments to influence or “nudge” behavior ranging from voter apathy to school absenteeism. Experiments, they argue, are part of any leader's toolkit. With this book, readers can become part of “the experimental revolution.”
Author: Heike Hennig-Schmidt
Author: Heike Hennig-Schmidt
Author: Heike Hennig-Schmidt
Author: Heike Hennig-Schmidt
Author: Heike Hennig-Schmidt
Author: Carsten Schmidt
Author: Hong Geng
Author: Bettina Kuon
Author: Marius Kohmann
Author: Michael Luca
Author: Kantola Productions